🇦🇪United Arab Emirates

The Ordinary vs FRE

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

glossy.coen.wikipedia.org

This page compares some of the most popular The Ordinary and FRE products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs FRE products

Questions and answers

The Ordinary or FRE: which is better?

The products on this page from The Ordinary offer a much wider selection across skincare needs compared to FRE. Lovi rates The Ordinary with High and Superior fit levels for sensitive, combination, and dark-spot skin types.

What is the difference between The Ordinary and FRE?

The Ordinary offers a large variety of products across many skincare categories with strong Lovi fit levels for sensitive and combination skin, whereas FRE features just a single argan oil product on this page. Reviewers frequently praise The Ordinary for offering affordable value and effective acne-clearing and dark-spot-fading serums.

Which is more affordable, The Ordinary or FRE?

The products on this page for The Ordinary offer affordable and great value serums, whereas FRE has a much smaller selection listed without pricing highlights.

When was The Ordinary founded and who owns it?

The Ordinary was founded in 2016 in Canada and is owned by The Estée Lauder Companies Inc. since 2021.

What skin types does The Ordinary fit best according to its brand-focused routines?

According to its brand-focused routines, Lovi rates The Ordinary as a High or Superior fit best for sensitive skin, combination skin, and skin with dark spots.

Do products from The Ordinary and FRE contain fragrance?

Every product on this page for both The Ordinary and FRE lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play