beplain-focused skincare routine for sensitive skin
A routine for sensitive skin built around beplain products, complemented by other brands where they fit better, for complete care.
Cleansers, toners and moisturizers with glycerin, hyaluronic acid, niacinamide, panthenol, centella asiatica extract, titanium dioxide and zinc oxide help soothe and protect reactive skin. Serums and masks with niacinamide, hyaluronic acid, centella asiatica extract and ceramides help calm redness and stinging.
The morning routine prepares the skin for the day: it cleans off the night, hydrates, and protects, with sunscreen as its last step. The evening routine removes sunscreen, makeup, and the day's oil, then treats the skin while it rests and is away from the sun. The weekly routine takes the place of the evening routine once a week and adds deeper steps to help care for sensitive skin.
Journal of Cosmetic Dermatology, 2025International Journal of Cosmetic Science, 2022Journal of Wound, Ostomy, and Continence Nursing, 2015
Products are rated for the concerns frequently associated with sensitive skin: redness, stinging, and reactions to new products. For a routine based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.
Morning
Step 1Cleanser
Cleansers with amino acids, aloe vera leaf juice, cucumber fruit extract, glycerin, prebiotic thermal water, niacinamide, ceramide-3, hyaluronic acid, kelp extract, allantoin, snail mucin, butylene glycol, coco glucoside, panthenol, tocopheryl acetate, cocamidopropyl betaine, and centella asiatica extract help cleanse skin from impurities while soothing redness and irritation for sensitive skin. These cleansers are used every morning, every evening, and once a week in place of the evening routine.
-
beplain
Mung Bean pH-Balanced Cleansing Foam
£15.02
-
Fresh
Soy Face Cleanser
£14.99
-
La Roche-Posay
Toleriane Hydrating Gentle Cleanser
£16.60
-
ROUND LAB
1025 Dokdo Cleansing Gel
£11.50
-
COSRX
Advanced Snail Mucin Gel Cleanser
£16.09
-
Cetaphil
Gentle Foaming Cleanser
£22.99
-
CeraVe
Foaming Facial Cleanser
£8.29
-
ETUDE
Soonjung pH 6.5 Whip Cleanser
£14.65
Step 2Soothing Toner
The soothing toner step is used every morning and every evening. Toners with Centella asiatica extract and panthenol help calm redness and stinging, while formulas with glycerin and hyaluronic acid keep sensitive skin hydrated.
-
Clarins
Soothing Toning Lotion
£17.91
-
Kiehl's
Calendula Herbal-Extract Toner
£45.00
-
numbuzin
No.1 Pure-Full Calming Herb Toner
£14.25
-
Neutrogena
Soothing Clear Turmeric Mist
£8.50
-
Pixi
Milky Tonic
£10.00
-
BIOHEAL BOH
Panthenol Cica Barrier Cream Mist
£18.99
-
SKIN1004
Probio-Cica Essence Toner
£15.15
-
Darphin
Intral Toner with Chamomile
£28.13
Step 3Moisturizer with Sun Protection
The moisturizer with SPF step is used every morning. Moisturizers with titanium dioxide and zinc oxide help defend against UV rays and soothe sensitive skin, while products with hyaluronic acid and allantoin help hydrate and reduce redness.
-
Clinique
Broad Spectrum SPF 50 Mineral Sunscreen Fluid For Face
£21.00
-
Torriden
DIVE-IN Mild Sunscreen
£22.00
-
d'Alba
UVessence Mild Waterfull Sun Cream SPF 50
£14.00
-
make p:rem
UV Defense Me Blue Ray Sun Cream
£27.50
-
CeraVe
AM Facial Moisturizing Lotion SPF 30
£11.29
-
Blue Lizard
Sensitive Mineral Sunscreen SPF 50+
£13.00
-
Purito
Daily Soft Touch Sunscreen
£9.99
Evening
Step 1Pre-Cleanser
Makeup removers with hyaluronic acid and centella asiatica extract help wash away oil-based impurities while soothing redness and keeping the skin calm. This step is used every evening and once a week in place of the regular evening routine.
-
beplain
Mung Bean Cleansing Oil
£20.69
-
MISSHA
Ultra Hyalon Cleansing Cream
£13.58
-
Dermalogica
Precleanse
£32.00
-
Pyunkang Yul
Deep Clear Cleansing Balm
£15.05
-
Cetaphil
Gentle Oil-Free Makeup Remover
£22.66
-
Pyunkang Yul
Deep Cleansing Oil
£23.92
-
Bioderma
Sensibio Lait Cleansing Milk
£21.99
-
Sulwhasoo
Gentle Cleansing Oil
£30.00
Step 2Cleanser
Cleansers with amino acids, aloe vera leaf juice, cucumber fruit extract, glycerin, prebiotic thermal water, niacinamide, ceramide-3, hyaluronic acid, kelp extract, allantoin, snail mucin, butylene glycol, coco glucoside, panthenol, tocopheryl acetate, cocamidopropyl betaine, and centella asiatica extract help cleanse skin from impurities while soothing redness and irritation for sensitive skin. These cleansers are used every morning, every evening, and once a week in place of the evening routine.
-
beplain
Mung Bean pH-Balanced Cleansing Foam
£15.02
-
Fresh
Soy Face Cleanser
£14.99
-
La Roche-Posay
Toleriane Hydrating Gentle Cleanser
£16.60
-
ROUND LAB
1025 Dokdo Cleansing Gel
£11.50
-
COSRX
Advanced Snail Mucin Gel Cleanser
£16.09
-
Cetaphil
Gentle Foaming Cleanser
£22.99
-
CeraVe
Foaming Facial Cleanser
£8.29
-
ETUDE
Soonjung pH 6.5 Whip Cleanser
£14.65
Step 3Soothing Toner
The soothing toner step is used every morning and every evening. Toners with Centella asiatica extract and panthenol help calm redness and stinging, while formulas with glycerin and hyaluronic acid keep sensitive skin hydrated.
-
Clarins
Soothing Toning Lotion
£17.91
-
Kiehl's
Calendula Herbal-Extract Toner
£45.00
-
numbuzin
No.1 Pure-Full Calming Herb Toner
£14.25
-
Neutrogena
Soothing Clear Turmeric Mist
£8.50
-
Pixi
Milky Tonic
£10.00
-
BIOHEAL BOH
Panthenol Cica Barrier Cream Mist
£18.99
-
SKIN1004
Probio-Cica Essence Toner
£15.15
-
Darphin
Intral Toner with Chamomile
£28.13
Step 4Serum or Treatment
Serums with niacinamide, madecassoside, and centella asiatica extract help calm redness and irritation, while steps with ceramides and hyaluronic acid support moisture and barrier strength for sensitive skin. These treatments are used every evening and once a week in place of the evening routine.
-
Peach & Lily
Glass Skin Refining Serum
£59.74
-
Purito
Centella Unscented Serum
£14.24
-
SKIN1004
Madagascar Centella Probio-cica Intensive Ampoule
£12.79
-
Some By Mi
Snail Truecica Miracle Repair Serum
£21.45
-
Caudalie
Resveratrol-Lift Instant Firming Serum
£48.00
-
Clarins
Double Serum
£52.00
-
KraveBeauty
Great Barrier Relief
£32.95
-
NEOGEN Dermalogy
Real Vitamin C Serum
£25.95
Step 5Moisturizer
Moisturizers with Fermented Centella Asiatica, Cica, Macadamia Seed Oil, and Probiotics soothe redness and irritation while supporting your normal skin barrier. Other moisturizers with Snail Secretion Filtrate, Hyaluronic Acid, Betaine, and Panthenol soothe irritation and enhance hydration, and they are used every evening and once a week in place of the evening routine.
-
SKIN1004
Madagascar Centella Probio-Cica Enrich Cream
£14.74
-
COSRX
Advanced Snail 96 Mucin Power Essence
£12.21
-
SKIN1004
Madagascar Centella Asiatica Ampoule
£14.00
-
belif
The True Cream Aqua Bomb
£32.00
-
NEOGEN Dermalogy
Real Ferment Micro Essence
£19.53
-
Some By Mi
Yuja Niacin Brightening Moisture Gel Cream
£11.90
-
The Ordinary
Natural Moisturizing Factors + HA
£11.40
Once a week
Step 1Pre-Cleanser
Makeup removers with hyaluronic acid and centella asiatica extract help wash away oil-based impurities while soothing redness and keeping the skin calm. This step is used every evening and once a week in place of the regular evening routine.
-
beplain
Mung Bean Cleansing Oil
£20.69
-
MISSHA
Ultra Hyalon Cleansing Cream
£13.58
-
Dermalogica
Precleanse
£32.00
-
Pyunkang Yul
Deep Clear Cleansing Balm
£15.05
-
Cetaphil
Gentle Oil-Free Makeup Remover
£22.66
-
Pyunkang Yul
Deep Cleansing Oil
£23.92
-
Bioderma
Sensibio Lait Cleansing Milk
£21.99
-
Sulwhasoo
Gentle Cleansing Oil
£30.00
Step 2Cleanser
Cleansers with amino acids, aloe vera leaf juice, cucumber fruit extract, glycerin, prebiotic thermal water, niacinamide, ceramide-3, hyaluronic acid, kelp extract, allantoin, snail mucin, butylene glycol, coco glucoside, panthenol, tocopheryl acetate, cocamidopropyl betaine, and centella asiatica extract help cleanse skin from impurities while soothing redness and irritation for sensitive skin. These cleansers are used every morning, every evening, and once a week in place of the evening routine.
-
beplain
Mung Bean pH-Balanced Cleansing Foam
£15.02
-
Fresh
Soy Face Cleanser
£14.99
-
La Roche-Posay
Toleriane Hydrating Gentle Cleanser
£16.60
-
ROUND LAB
1025 Dokdo Cleansing Gel
£11.50
-
COSRX
Advanced Snail Mucin Gel Cleanser
£16.09
-
Cetaphil
Gentle Foaming Cleanser
£22.99
-
CeraVe
Foaming Facial Cleanser
£8.29
-
ETUDE
Soonjung pH 6.5 Whip Cleanser
£14.65
Step 3Enzyme Powder
Enzyme powders with papain and rice powder digest dull surface cells to help calm redness and irritation. This step is used once a week in place of the evening routine.
-
FANCL
Facial Washing Powder
£22.24
-
Good Molecules
Pineapple Exfoliating Powder
£16.00
-
By Wishtrend
Green Tea & Enzyme Powder Wash
£15.18
-
DHC
Face Wash Powder
£21.60
-
VT
Cica Mild Powder Wash
£9.55
-
Dermalogica
Daily Microfoliant
£19.00
-
NEEDLY
Mild Enzyme Cleansing Powder
£23.40
-
Dermalogica
Daily Superfoliant
£19.00
Step 4Nourishing Mask
Nourishing masks with heartleaf extract, hyaluronic acid, allantoin, and centella asiatica extract help calm redness and irritation, while also supporting normal skin balance. The nourishing mask step is used once a week, in place of the evening routine.
-
Anua
Heartleaf 77% Soothing Sheet Mask
£21.00
-
MEDIHEAL
Vita Essential Mask
£17.00
-
AHAVA
Hydration Cream Mask
£28.85
-
Eminence Organic Skin Care
Clear Skin Probiotic Masque
£80.56
-
Pyunkang Yul
Calming Mask Pack
£15.99
-
Youth To The People
Superberry Hydrate + Glow Dream Mask
£36.01
-
I'm From
Mugwort Mask
£13.49
-
Benton
Goodbye Redness Centella Mask Pack
£5.84
Step 5Serum or Treatment
Serums with niacinamide, madecassoside, and centella asiatica extract help calm redness and irritation, while steps with ceramides and hyaluronic acid support moisture and barrier strength for sensitive skin. These treatments are used every evening and once a week in place of the evening routine.
-
Peach & Lily
Glass Skin Refining Serum
£59.74
-
Purito
Centella Unscented Serum
£14.24
-
SKIN1004
Madagascar Centella Probio-cica Intensive Ampoule
£12.79
-
Some By Mi
Snail Truecica Miracle Repair Serum
£21.45
-
Caudalie
Resveratrol-Lift Instant Firming Serum
£48.00
-
Clarins
Double Serum
£52.00
-
KraveBeauty
Great Barrier Relief
£32.95
-
NEOGEN Dermalogy
Real Vitamin C Serum
£25.95
Step 6Moisturizer
Moisturizers with Fermented Centella Asiatica, Cica, Macadamia Seed Oil, and Probiotics soothe redness and irritation while supporting your normal skin barrier. Other moisturizers with Snail Secretion Filtrate, Hyaluronic Acid, Betaine, and Panthenol soothe irritation and enhance hydration, and they are used every evening and once a week in place of the evening routine.
-
SKIN1004
Madagascar Centella Probio-Cica Enrich Cream
£14.74
-
COSRX
Advanced Snail 96 Mucin Power Essence
£12.21
-
SKIN1004
Madagascar Centella Asiatica Ampoule
£14.00
-
belif
The True Cream Aqua Bomb
£32.00
-
NEOGEN Dermalogy
Real Ferment Micro Essence
£19.53
-
Some By Mi
Yuja Niacin Brightening Moisture Gel Cream
£11.90
-
The Ordinary
Natural Moisturizing Factors + HA
£11.40
Research behind this routine
Behind this routine
Lovi builds every routine from each product's full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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