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beplain-focused skincare routine for sensitive skin

Routine by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

A routine for sensitive skin built around beplain products, complemented by other brands where they fit better, for complete care.

Cleansers and toners with glycerin, hyaluronic acid, aloe vera leaf juice, panthenol, and centella asiatica extract help calm stinging and hydrate. Serums and moisturizers with niacinamide, centella asiatica extract, madecassoside, squalane, and ceramides help reduce redness and reactions to new products.

The morning routine prepares the skin for the day by cleaning off the night, hydrating, and protecting, with sunscreen as its last step. The evening routine removes sunscreen, makeup, and the day's oil, then treats the skin while it rests and is away from the sun. The weekly routine takes the place of the evening routine once a week to add deeper steps that help manage redness and stinging.

Archives of Dermatological Research, 2018Journal of Drugs in Dermatology, 2021Journal of Wound, Ostomy, and Continence Nursing, 2015

Products are rated for the concerns frequently associated with sensitive skin: redness, stinging, and reactions to new products. For a routine based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Morning

Step 1Cleanser

Cleansers with amino acids and aloe leaf juice help soothe redness and irritation, while formulas with panthenol, glycerin, and madecassoside support a calm and comfortable feel. These gentle products are used every morning and every evening, and once a week in place of the evening routine.

Best cleansers for sensitive skin

Step 2Soothing Toner

This soothing toner step is used every morning and every evening to calm and re-balance your skin. Toners with Centella Asiatica extract and panthenol help soothe redness, stinging, and reactions to new products.

Best toners for sensitive skin

Step 3Moisturizer with Sun Protection

The moisturizer with SPF step is used every morning to protect your skin from UV rays. Moisturizers and sunscreens with zinc oxide and titanium dioxide help defend against UV rays, while formulas with Centella Asiatica Extract and Madecassoside help soothe your redness and irritation.

Best sunscreens and spf moisturizers for sensitive skin

Evening

Step 1Pre-Cleanser

Makeup removers with hyaluronic acid and centella asiatica help clear away makeup and sunscreen while soothing redness and stinging on sensitive skin. These products are used every evening and once a week in place of the evening routine.

Step 2Cleanser

Cleansers with amino acids and aloe leaf juice help soothe redness and irritation, while formulas with panthenol, glycerin, and madecassoside support a calm and comfortable feel. These gentle products are used every morning and every evening, and once a week in place of the evening routine.

Best cleansers for sensitive skin

Step 3Soothing Toner

This soothing toner step is used every morning and every evening to calm and re-balance your skin. Toners with Centella Asiatica extract and panthenol help soothe redness, stinging, and reactions to new products.

Best toners for sensitive skin

Step 4Serum or Treatment

Serums with niacinamide and madecassoside help calm redness and soothe sensitive skin, while formulas with hyaluronic acid provide essential hydration. These treatments are used every evening and once a week in place of the evening routine.

Best serums and treatments for sensitive skin

Step 5Moisturizer

Moisturizers with Centella Asiatica extract and niacinamide help calm redness and soothe irritation on your sensitive skin, while formulas with ceramides and squalane support your skin barrier. This moisturizer step is used every evening and once a week, in place of the evening routine.

Best moisturizers and moisturizing serums for sensitive skin

Once a week

Step 1Pre-Cleanser

Makeup removers with hyaluronic acid and centella asiatica help clear away makeup and sunscreen while soothing redness and stinging on sensitive skin. These products are used every evening and once a week in place of the evening routine.

Step 2Cleanser

Cleansers with amino acids and aloe leaf juice help soothe redness and irritation, while formulas with panthenol, glycerin, and madecassoside support a calm and comfortable feel. These gentle products are used every morning and every evening, and once a week in place of the evening routine.

Best cleansers for sensitive skin

Step 3Enzyme Powder

Enzyme powders with papain and rice powder help calm your redness, while formulas with hyaluronic acid and dipotassium glycyrrhizate soothe irritation. This step is used once a week in place of the evening routine.

Step 4Nourishing Mask

This nourishing mask step is used once a week in place of the evening routine. Masks and treatments with centella asiatica extract, panthenol, and hyaluronic acid help calm redness and irritation while boosting hydration.

Step 5Serum or Treatment

Serums with niacinamide and madecassoside help calm redness and soothe sensitive skin, while formulas with hyaluronic acid provide essential hydration. These treatments are used every evening and once a week in place of the evening routine.

Best serums and treatments for sensitive skin

Step 6Moisturizer

Moisturizers with Centella Asiatica extract and niacinamide help calm redness and soothe irritation on your sensitive skin, while formulas with ceramides and squalane support your skin barrier. This moisturizer step is used every evening and once a week, in place of the evening routine.

Best moisturizers and moisturizing serums for sensitive skin

Research behind this routine

Behind this routine

Lovi builds every routine from each product's full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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