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Paula's Choice vs VR

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Paula's Choice and VR are established skincare lines offering distinct daily regimens, with the former providing serums, cleansers, moisturizers, and toners built around hyaluronic acid, glycerin, and vitamin c, while the latter is deeply appreciated for the sensory pleasure of its moisturizers and the considered design of its formulas. The American brand, founded in 1995 and owned by Unilever since 2021, fits dry skin and oily acne-prone skin best through ingredients like glycerin, which significantly increased skin hydration and restored barrier function. Conversely, the second option suits combination, sensitive, and dry skin best, continually refining its offerings to meet evolving daily needs. Ultimately, both differ primarily in their formulation focus, product types, and targeted skin types.

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

unilever.comtracxn.com

This page compares some of the most popular Paula's Choice and VR products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Paula's Choice vs VR products

Questions and answers

Paula's Choice or VR: which is better?

Paula's Choice offers a much wider range of products on this page and achieves a High to Superior Lovi fit across many skin types, whereas VR only features a single moisturizer with average performance. Paula's Choice helps address aging and pigmentation issues using ingredients like retinol and niacinamide.

The Journal of Investigative Dermatology, 2000The British Journal of Dermatology, 2002

What is the difference between Paula's Choice and VR?

Paula's Choice offers a much wider selection of products on this page compared to VR, covering multiple skincare routines and skin types with ingredients like retinol and niacinamide. Lovi rates Paula's Choice as a good fit for dry skin, oily acne-prone skin, and mature skin, while VR features only a single PDRN cream with fewer specialized options.

Paula's Choice or VR: which moisturizer is better?

Paula's Choice offers a much wider range of moisturizers with varying fit levels for different skin types compared to VR, which features only a single cream. Paula's Choice products on this page help hydrate and smooth the skin using ingredients like hyaluronic acid and glycerin.

Drug Delivery, 2017Dermatologic Therapy, 2022

Which is more affordable, Paula's Choice or VR?

Reviews on the page mostly mention that Paula's Choice has a high price, while pricing details for VR are not available.

Which causes fewer breakouts, Paula's Choice or VR?

Paula's Choice helps acne-prone skin with multiple targeted products on this page, whereas VR offers a single moisturizer that has an average fit level for acne-prone skin.

When were Paula's Choice and VR founded and who owns them?

Paula's Choice was founded in 1995 in the United States and has been owned by Unilever since 2021, while VR was founded in 2018 and is independently owned.

Do Paula's Choice and VR products contain fragrance?

Paula's Choice and VR products on this page list no fragrance in their ingredients. Shoppers looking for fragrance-free skincare will find that every product from both brands meets this criteria.

Which brand offers more products for dry skin?

Paula's Choice offers a much wider selection of products for dry skin on this page, including the Softening Cream Cleanser and Replenishing Moisturizer, which have a High Lovi fit for dry skin. In contrast, VR features only one product on the page, the PDRN CREAM, which has an Average Lovi fit for dry skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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