Beauty of Joseon vs Some By Mi
Beauty of Joseon and Some By Mi are contemporary Korean skincare brands founded in 2016. The first brand is loved for its thoughtful serums, masks, moisturizers, and sunscreens featuring niacinamide, glycerin, and hyaluronic acid, suiting dry and sensitive skin best with gentle daily care. Meanwhile, the second brand offers serums, cleansers, toners, and moisturizers built around niacinamide, centella asiatica, and salicylic acid to fit dry skin and skin with dark spots best. While both utilize niacinamide to improve hyperpigmentation and aging signs, they differ through specialized ingredients like glycerin and hyaluronic acid for barrier function versus salicylic acid for maintaining skin clarity.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com
Some By Mi is a Korean skincare brand founded in 2016 and owned by JKL Partners since 2021.
kedglobal.compreqin.comtracxn.com
This page compares some of the most popular Beauty of Joseon and Some By Mi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs Some By Mi products
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AHA-BHA-PHA 30 Days Miracle Toner
S$22.54
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Retinol Intense Reactivating Serum
S$29.89
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AHA-BHA-PHA 30 Days Miracle Acne Clear Foam
S$17.71
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AHA BHA PHA 30 Days Miracle Serum
S$36.93
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Retinol Intense Advanced Triple Action Eye Cream
S$21.93
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Super Matcha Pore Clean Clay Mask
S$28.52
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Beta Panthenol Repair Cream
S$31.71
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Yuja Niacin Brightening Moisture Gel Cream
S$16.59
People Say
Gentle and non-irritating formula Mostly MentionedMostly Mentioned
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
- “Zero irritation or redness — Some By Mi Retinol Intense Reactivating Serum”
- “doesn't strip dry my skin — Some By Mi Super Matcha Pore Clean Clay Mask”
Lightweight and pleasant texture Mostly MentionedMostly Mentioned
- “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
- “absorbs quickly — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
- “absorbs quickly — Some By Mi Snail Truecica Miracle Repair Serum”
Acne clearing and pore control Sometimes NotedMostly Mentioned
- “Reduces pimples — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “Skin became smoother — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “cleared my cystic acne — Some By Mi AHA-BHA-PHA 30 Days Miracle Acne Clear Foam”
- “reduced my redness significantly — Beauty of Joseon Glow Serum”
Deep hydration and moisture Often MentionedOften Mentioned
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “eyes look less tired — Beauty of Joseon Revive Eye Serum”
- “Lasts 100 hours as claimed — Some By Mi Beta Panthenol Repair Cream”
Radiant glow and bright complexion Sometimes NotedOften Mentioned
- “Fades dark spots — Some By Mi Galactomyces Pure Vitamin C Glow Serum”
- “skin looks visibly brighter — Some By Mi Yuja Niacin Anti Blemish Serum”
- “brightens dull skin — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
- “gives a glass skin look — Beauty of Joseon Glow Serum”
Refreshing scent and sensation Rarely NotedOften Mentioned
- “smells like fresh lemons — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
- “smells like fresh lemons — Some By Mi Yuja Niacin Anti Blemish Serum”
- “nice cooling effect — Some By Mi AHA-BHA-PHA 30 Days Miracle Acne Clear Foam”
- “feels nice and cold — Beauty of Joseon Red Bean Refreshing Pore Mask”
Scents and fragrance issues Often MentionedOften Mentioned
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
- “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
- “overwhelming citrus fragrance — Some By Mi V10 Hyal Air Fit Sunscreen”
- “Smell is too strong — Some By Mi Retinol Intense Reactivating Serum”
Dryness and irritation Sometimes NotedOften Mentioned
- “skin felt tight later — Beauty of Joseon Red Bean Water Gel”
- “little bit too stripping for dry skin — Beauty of Joseon Green Plum Refreshing Cleanser”
- “just like water — Beauty of Joseon Ginseng Essence Water”
- “not moisturizing enough — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
Breakouts and purging Sometimes NotedSometimes Noted
- “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
- “gave me cystic acne — Beauty of Joseon Ginseng Cleansing Oil”
- “Zits appeared initially — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “gave me cystic acne — Some By Mi AHA BHA PHA 30 Days Miracle Serum”
Beauty of Joseon vs Some By Mi routines for dry skin
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Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
S$18.34
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Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning
S$15.51
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Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
S$16.59
-
SPF
V10 Hyal Air Fit Sunscreen
Morning
S$21.45
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
S$39.68
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Serum or Treatment
Snail Truecica Miracle Repair Serum
Evening · Once a week
S$26.58
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Nourishing Mask
MEDIHEAL Collagen Essential Mask
Once a week
S$62.94
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
S$29.93
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Hydrating Toner
Ginseng Essence Water
Morning
S$18.49
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Moisturizer
Revive Serum
Morning · Evening · Once a week
S$20.14
-
SPF
Relief Sun: Rice + Probiotics
Morning
S$14.74
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
S$27.51
-
Serum or Treatment
Glow Serum
Evening · Once a week
S$20.14
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Nourishing Mask
Centella Asiatica Calming Mask
Once a week
S$3.99
Buy Some By Mi routine · S$102.62 · 91% fit
Buy Beauty of Joseon routine · S$57.44 · 87% fitSee multi-brand routine · 99% fit
Beauty of Joseon vs Some By Mi routines for oily skin
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Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
S$18.34
-
Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning · Once a week
S$15.51
-
Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
S$16.59
-
SPF
V10 Hyal Air Fit Sunscreen
Morning
S$21.45
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
AHA-BHA-PHA 30 Days Miracle Toner
Evening · Once a week
S$22.54
-
Serum or Treatment
AHA BHA PHA 30 Days Miracle Serum
Evening · Once a week
S$36.93
-
Cleansing Mask
Super Matcha Pore Clean Clay Mask
Once a week
S$28.52
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
S$29.93
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
S$18.49
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
S$20.14
-
SPF
Relief Sun: Rice + Probiotics
Morning
S$14.74
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
S$27.51
-
Cleansing Toner
Green Plum Refreshing Toner
Evening · Once a week
S$23.89
-
Serum or Treatment
Glow Serum
Evening · Once a week
S$20.14
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
S$18.26
Buy Some By Mi routine · S$135.66 · 86% fit
Buy Beauty of Joseon routine · S$81.33 · 78% fitSee multi-brand routine · 96% fit
Beauty of Joseon vs Some By Mi routines for combination skin
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Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
S$18.34
-
Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning · Once a week
S$15.51
-
Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
S$16.59
-
SPF
V10 Hyal Air Fit Sunscreen
Morning
S$21.45
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
AHA-BHA-PHA 30 Days Miracle Toner
Evening · Once a week
S$22.54
-
Serum or Treatment
AHA BHA PHA 30 Days Miracle Serum
Evening · Once a week
S$36.93
-
Cleansing Mask
Super Matcha Pore Clean Clay Mask
Once a week
S$28.52
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
S$29.93
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
S$18.49
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
S$20.14
-
SPF
Relief Sun: Rice + Probiotics
Morning
S$14.74
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
S$17.80
-
Cleansing Toner
Green Plum Refreshing Toner
Evening · Once a week
S$23.89
-
Serum or Treatment
Glow Serum
Evening · Once a week
S$20.14
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
S$18.26
Buy Some By Mi routine · S$135.66 · 87% fit
Buy Beauty of Joseon routine · S$53.82 · 79% fitSee multi-brand routine · 97% fit
Questions and answers
Beauty of Joseon or Some By Mi: which is better?
Both brands are great, but Some By Mi tends to be better for acne-clearing and brightening, while Beauty of Joseon is favored for deep hydration and gentle moisture. Lovi rates Some By Mi as superior for dry sensitive skin and sensitive skin, and High for dry skin.
What is the difference between Beauty of Joseon and Some By Mi?
Some By Mi does better for acne-clearing treatments and complexions with dark spots, while Beauty of Joseon is noted for deep hydration and moisture. Lovi fit for dry sensitive skin is High for Beauty of Joseon and Superior for Some By Mi.
Beauty of Joseon or Some By Mi for dry skin?
Some By Mi fits dry skin slightly better with a Superior routine fit, whereas Beauty of Joseon has a High routine fit for dry skin on this page. Both brands feature products that help deliver deep hydration with ingredients like hyaluronic acid and glycerin.
Beauty of Joseon or Some By Mi: which cleanser is better?
Both brands offer effective cleansers, but Some By Mi does better for deep pore cleansing and acne-clearing treatments, while Beauty of Joseon focuses on gentle, non-irritating formulas with deep hydration.
Which is more affordable, Beauty of Joseon or Some By Mi?
Neither brand is described as more affordable on this page, which focuses instead on skin type fits and ingredient benefits.
Beauty of Joseon or Some By Mi for oily skin?
Both Beauty of Joseon and Some By Mi are a High fit for oily skin. Reviewers often mention that the products on this page from both brands provide good texture and control.
Beauty of Joseon or Some By Mi: which moisturizer is better?
Some By Mi is better for dry skin and skin with dark spots because its routines fit these types at a Superior level, whereas Beauty of Joseon fits them at a High level.
Beauty of Joseon or Some By Mi for sensitive skin?
Both Beauty of Joseon and Some By Mi are great options, but Some By Mi is a better match because Lovi rates its routine fit for sensitive skin as Superior, while Beauty of Joseon is rated High.
Beauty of Joseon or Some By Mi: which sunscreen is better?
Both brands offer sunscreens on the products on this page that help protect the skin. Lovi rates the fit of the sunscreen options from Beauty of Joseon and Some By Mi as high across most skin types.
Beauty of Joseon or Some By Mi for acne-prone skin?
Both Beauty of Joseon and Some By Mi are good options for acne-prone skin, as their routines fit this skin type at a High level. Some By Mi stands out for acne clearing and pore control, featuring specialized products like the AHA-BHA-PHA 30 Days Miracle Toner.
Beauty of Joseon or Some By Mi for skin with dark spots?
Both brands feature strong options for skin with dark spots, with Some By Mi achieving a Superior routine fit compared to Beauty of Joseon which has a High fit level. Niacinamide, featured in the products on this page, helps reduce cutaneous pigmentation and suppresses melanosome transfer.
Beauty of Joseon or Some By Mi for mature skin?
Some By Mi is better for mature skin because Lovi rates its routine fit as High, whereas Beauty of Joseon is rated Average.
Beauty of Joseon or Some By Mi for dry sensitive skin?
Some By Mi is better for dry sensitive skin because Lovi rates its routine fit as Superior, whereas Beauty of Joseon fits at a High level.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
HelixComplex snail mucus as a potential technology against O3 induced skin damage
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Ethosomes of Phenylethyl Resorcinol as Vesicular Delivery System for Skin Lightening Applications
The use of green tea extract in cosmetic formulations: not only an antioxidant active ingredient
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Allergy to oxidized limonene and linalool is frequent in the U.K
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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