thinkbaby skincare
thinkbaby is an American skincare brand founded in 2006 and owned by New Mountain Capital since 2020.
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Thinkbaby earns quiet devotion for its sunscreens and mineral-driven formulas. Its products suit sensitive and everyday skin best, owing to their gentle, reliable compositions. For acne-prone skin, the standout choice is the Safe Sunscreen SPF 50+. Users find that the brand delivers steadfast protection with a reassuring, unpretentious finish.
This page covers some of the most popular thinkbaby products; for the whole thinkbaby range, with a fit score for every product, use the Lovi app.
thinkbaby sunscreens
Questions and answers
Is thinkbaby worth it?
Thinkbaby is worth it because Lovi rates the thinkbaby-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every thinkbaby product on this page also lists no fragrance in its ingredients.
What are thinkbaby's best products?
Thinkbaby offers Safe Sunscreen SPF 50+, which Lovi rates Superior for dry, sensitive, and dry sensitive skin, and High for combination, oily, and acne-prone skin.
Which thinkbaby sunscreen is best for sensitive skin?
Safe Sunscreen SPF 50+ is the best thinkbaby sunscreen for sensitive skin, as Lovi rates it Superior for sensitive skin. The thinkbaby products on this page list no fragrance in their ingredients.
Does thinkbaby cause breakouts?
thinkbaby is unlikely to cause breakouts because its sunscreen is rated High for oily and acne-prone skin. Lovi rates the thinkbaby-focused routine Superior for acne-prone skin.
Is thinkbaby fragrance-free?
Yes, every one of the thinkbaby products on this page lists no fragrance in its ingredients. Lovi rates the range as fragrance-free across its entire selection.
What are the key ingredients in thinkbaby products?
Zinc oxide is the key ingredient in thinkbaby sunscreens, providing physical protection against UV rays. Zinc oxide helps shield the skin while remaining gentle and safe for sensitive areas.
How do I build a thinkbaby skincare routine?
To build a thinkbaby routine, you can use the Safe Sunscreen SPF 50+ as your daily sun protection step. Lovi rates the thinkbaby routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, the thinkbaby products on this page list no fragrance in their ingredients.
Where can I buy thinkbaby, and how much does it cost?
thinkbaby products are available in Singapore, where they are priced at S$21.09.
What are good alternatives to thinkbaby?
Good alternatives to thinkbaby include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar skincare brands also have pages on Lovi for easy comparison.
thinkbaby vs CeraVe: which is better?
Thinkbaby outperforms CeraVe across all major skin types on Lovi. Lovi rates the thinkbaby-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin, compared to High or Superior ratings for CeraVe.
Who owns thinkbaby, and where is it from?
thinkbaby is an American brand founded in 2006, owned by New Mountain Capital since 2020.
Is thinkbaby cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list thinkbaby as cruelty-free.
Research behind thinkbaby's key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sof铆a Perea P茅rez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

