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The INKEY List vs Biore

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The INKEY List and Biore are accessible beauty labels that offer targeted daily care for diverse complexions. The British brand features moisturizers, serums, toners, and eye products built around glycerin, while the Japanese brand is beloved for thoughtful sunscreens, cleansers, masks, and makeup removers driven by effective formulas. Both names suit sensitive skin well, though the former also fits combination skin and the latter favors oily skin. They differ primarily in their core focuses, with the first emphasizing ingredient-led hydration and barrier repair and the second providing gentle, clarifying solutions for a balanced and refreshed complexion.

The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

biore.comkao.com

This page compares some of the most popular The INKEY List and Biore products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The INKEY List vs Biore products

People Say

The INKEY ListBiore
  • Lightweight Texture Mostly MentionedOften Mentioned
    • “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
    • “Gel consistency — The INKEY List Tranexamic Acid Serum”
    • “feels like applying straight up water to the skin — The INKEY List Omega Water Cream”
    • “melts into skin — Biore UV Aqua Rich”
  • Cleansing and Deep Clean Not notedMostly Mentioned
    • “Gets the gunk out — Biore Deep Cleansing Pore Strips”
    • “Face feels squeaky clean — Biore Deep Pore Charcoal Cleanser”
    • “Minimal effort required — Biore Deep Cleansing Pore Strips”
  • General Performance and Efficacy Mostly MentionedSometimes Noted
    • “skin looks fresh and plump — The INKEY List Collagen Peptide Serum”
    • “bags are gone — The INKEY List Caffeine Eye Cream”
    • “Skin feels softer — The INKEY List PHA Toner”
    • “Leaves skin feeling clean — Biore Deep Cleansing Pore Strips”
  • Makeup Compatibility and Removal Sometimes NotedOften Mentioned
    • “primer-like — Biore UV Aqua Rich”
    • “Removes waterproof mascara, eyeliner, foundation. — Biore Makeup Remover Perfect Oil”
    • “Works in shower, effective on wet hands/face. — Biore Makeup Remover Perfect Oil”
    • “Melts away makeup and impurities without drying — The INKEY List Oat Cleansing Balm”
  • Affordable Price and Value Mostly MentionedNot noted
    • “Good for the price — The INKEY List Salicylic Acid Cleanser”
    • “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
    • “unbeatable value — The INKEY List Hyaluronic Acid Serum”
  • Hydration and Moisture Often MentionedSometimes Noted
    • “Super hydrating — The INKEY List Polyglutamic Acid Serum”
    • “intense nourishment — The INKEY List Collagen Peptide Serum”
    • “Skin feels instantly hydrated, nourished and looks more glowing — The INKEY List Oat Cleansing Balm”
    • “feels like a moisturizer — Biore UV Aqua Rich”
  • Skin Irritation and Dryness Rarely NotedMostly Mentioned
    • “Leaves my skin a bit dry — The INKEY List Salicylic Acid Cleanser”
    • “feels very drying — The INKEY List 10% Azelaic Acid Serum”
    • “felt tight after — The INKEY List Hyaluronic Acid Serum”
    • “Made my skin peel — Biore Deep Pore Charcoal Cleanser”
  • Lack of Results or Performance Often MentionedOften Mentioned
    • “didn't do anything for circles — The INKEY List Caffeine Eye Cream”
    • “did absolutely nothing — The INKEY List Caffeine Eye Cream”
    • “Doesn't get all blackheads — Biore Deep Cleansing Pore Strips”
    • “Doesn't shrink pores — Biore Deep Cleansing Pore Strips”
  • Fragrance and Scent Issues Sometimes NotedOften Mentioned
    • “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
    • “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”
    • “smells plasticky — The INKEY List ECTOIN HYDRO-BARRIER SERUM”
    • “smells like alcohol — Biore UV Aqua Rich”

The INKEY List vs Biore routines for dry skin

Buy Biore routine · SAR 1,142.88 · 83% fitBuy The INKEY List routine · SAR 1,013.85 · 80% fitSee multi-brand routine · 96% fit

The INKEY List vs Biore routines for oily skin

Buy Biore routine · SAR 1,162.08 · 89% fitBuy The INKEY List routine · SAR 1,267.37 · 87% fitSee multi-brand routine · 97% fit

The INKEY List vs Biore routines for combination skin

Buy The INKEY List routine · SAR 1,056.73 · 90% fitBuy Biore routine · SAR 1,148.89 · 89% fitSee multi-brand routine · 97% fit

Questions and answers

The INKEY List or Biore: which is better?

The INKEY List is better for hydration, lightweight texture, value, and general performance, while Biore performs better for makeup removal and deep cleansing among the products on this page.

What is the difference between The INKEY List and Biore?

The INKEY List offers a wider range of affordable serums and hydrating moisturizers with a lightweight texture, while Biore focuses more on cleansing and deep clean products.

The INKEY List or Biore for dry skin?

For dry skin, both The INKEY List and Biore achieve a High routine fit level on the products on this page.

The INKEY List or Biore: which cleanser is better?

Biore is better for cleansing and deep clean among the products on this page, while The INKEY List offers an affordable cleanser option.

Which is more affordable, The INKEY List or Biore?

The INKEY List is more affordable, as the products on this page feature affordable moisturizers and serums with a brand-focused routine fit for combination skin.

Which brand has been around longer, The INKEY List or Biore?

Biore has been around longer, having been founded in Japan in 1980, whereas The INKEY List was founded in the United Kingdom in 2018.

Which brand performs better for lightweight texture according to reviewers?

For lightweight texture, The INKEY List performs better according to reviewers.

How does the routine fit for combination skin compare between The INKEY List and Biore?

For combination skin, Lovi rates the routine fit as Superior for The INKEY List and High for Biore.

The INKEY List or Biore for oily skin?

For oily skin, both The INKEY List and Biore achieve a High routine fit on this page, but reviewers note that The INKEY List delivers better results for lightweight texture, hydration, and overall performance while Biore excels in deep cleaning.

The INKEY List or Biore for sensitive skin?

For sensitive skin, both The INKEY List and Biore fit at a Superior level according to Lovi.

The INKEY List or Biore for acne-prone skin?

For acne-prone skin, both The INKEY List and Biore offer a High routine fit on this page, but The INKEY List is preferred for its affordability, lightweight texture, and hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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