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No7 vs SEYOUL

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and SEYOUL are respected skincare brands offering distinct approaches to daily care. The British brand, founded in 1935 and owned by Sycamore Partners since 2025, features serums, eye products, moisturizers, sunscreens, and more built around vitamin C, shea butter, and hyaluronic acid, suiting mature skin and dry skin best. Meanwhile, the second brand is loved for its nourishing masks and delicate formulas that suit dry, oily, and combination skin best. While both care for the complexion with quiet precision, they differ in their primary ingredients and ideal skin types.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

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This page compares some of the most popular No7 and SEYOUL products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs SEYOUL products

Questions and answers

No7 or SEYOUL: which is better?

No7 is better than SEYOUL because the products on this page offer a High fit for mature, dry, and sensitive skin, whereas SEYOUL only features one mask with low or caution fit levels for most skin types.

What is the difference between No7 and SEYOUL?

No7 offers a wide range of products with High to Superior Lovi fit levels for mature and dry skin, whereas SEYOUL features only a single mask on this page that has Average to Caution or Warning fit levels across skin types.

Which is more affordable, No7 or SEYOUL?

Affordability details are not available on this page for either No7 or SEYOUL, so a price comparison cannot be made from these facts alone.

Which causes fewer breakouts, No7 or SEYOUL?

No7 products on this page have a High to Average Lovi fit for acne-prone skin, whereas SEYOUL shows a Caution fit level for the same skin type.

How do the founding years and corporate ownership of No7 and SEYOUL compare?

No7 was founded in 1935 in the United Kingdom and has been owned by Sycamore Partners since 2025, whereas SEYOUL was founded in 2022 and is owned by Thành Vinh Holdings.

Which brand offers fragrance-free products across its entire page compared to No7?

SEYOUL offers fragrance-free products across its entire page, whereas 10 of the 13 No7 products on this page list no fragrance while the other 3 contain it.

What are the specific Lovi fit levels for dry skin between No7 and SEYOUL?

For dry skin, No7 products on this page have a Lovi fit level of High for the Future Renew Damage Reversal Serum, Restore & Renew Serum, Protect & Perfect Intense Advanced Serum, Future Renew Damage Reversal Night Cream, Protect & Perfect Intense Advanced Night Cream, and Protect & Perfect Intense Advanced Day Cream, while its other products have an Average or Low fit. In comparison, the SEYOUL Collagen Night Wrapping Mask has an Average Lovi fit for dry skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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