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The Ordinary vs Principia

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and Principia products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs Principia products

Questions and answers

The Ordinary or Principia: which is better?

The Ordinary is a better choice on this page because it offers a wide variety of affordable, fragrance-free products with high Lovi fit levels for dry, oily, and sensitive skin, whereas Principia features only a single cleanser. Reviewers often praise The Ordinary for its acne-clearing and dark spot fading serums.

What is the difference between The Ordinary and Principia?

The products on this page show that The Ordinary offers a wide variety of affordable and fragrance-free skincare items, whereas Principia lists only a single cleanser.

The Ordinary or Principia: which cleanser is better?

The Ordinary offers a wider variety of cleansers with better overall fit levels across multiple skin types compared to Principia, which features only a single cleanser. Lovi rates the cleansers on The Ordinary page as High for dry skin and oily skin, while Principia's cleanser rates lower for those skin types.

Which is more affordable, The Ordinary or Principia?

The products on this page from The Ordinary are noted by reviewers as affordable and offering great value serums, whereas the single Principia product on this page does not carry reviewer feedback about price.

Which causes fewer breakouts, The Ordinary or Principia?

The products on this page from The Ordinary include acne-clearing serums and achieve High to Superior Lovi fit levels for acne-prone skin, whereas Principia offers only a single cleanser that fits acne-prone skin at a Low level.

Which brand has been on the market longer, The Ordinary or Principia?

The Ordinary has been on the market longer, having been founded in Canada in 2016, whereas Principia was founded in 2020.

Do products from The Ordinary contain fragrance?

Every product on this page from The Ordinary lists no fragrance in its ingredients.

Which skin types does The Ordinary fit best according to its brand-focused routines?

According to its brand-focused routines, The Ordinary fits dry sensitive skin, dry skin, and oily skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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