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Indie Lee skincare

Indie Lee is an American skincare brand founded in 2010 and owned by American Exchange Group since 2024.

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Indie Lee is celebrated for its thoughtful cleansers and nourishing moisturizers, which rely on carefully crafted formulas. Its products suit sensitive, balanced, and dry skin best. For acne-prone skin, the standout product is the Brightening Cleanser, while the Squalane Facial Oil targets skin with dark spots. These targeted offerings deliver reliable nourishment and care to the complexion.

This page covers some of the most popular Indie Lee products; for the whole Indie Lee range, with a fit score for every product, use the Lovi app.

Other Indie Lee products

Questions and answers

Is Indie Lee worth it?

Indie Lee is worth considering for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin, as Lovi rates its brand-focused routines Superior for all of these skin types. The Indie Lee products on this page list no fragrance in their ingredients.

What are Indie Lee's best products?

Indie Lee's best products are the Squalane Facial Oil, which Lovi rates Superior for dry skin, and the Brightening Cleanser, which Lovi rates High for oily, sensitive, mature, and dry skin. Both items are from the selection of Indie Lee products on this page that list no fragrance.

Which Indie Lee moisturizer is best for dry skin?

Squalane Facial Oil is the best choice, as Lovi rates it Superior for dry skin.

Does Indie Lee cause breakouts?

Indie Lee is unlikely to cause breakouts when shoppers use the Squalane Facial Oil, which Lovi rates Average for acne-prone skin. The Brightening Cleanser is more suitable, as Lovi rates it High for acne-prone skin.

Is Indie Lee fragrance-free?

Yes, every Indie Lee product on this page lists no fragrance in its ingredients.

What are the key ingredients in Indie Lee products?

Indie Lee features standout ingredients like lycopene from tomatoes, which helps protect and improve skin, and xanthan gum, which helps manage dry skin. Every product from the Indie Lee range on this page also lists no fragrance in its ingredients.

European Journal of Pharmaceutics and Biopharmaceutics, 2022Skin Pharmacology and Physiology, 2020

How do I build a Indie Lee skincare routine?

To build an Indie Lee skincare routine, start by cleansing with Brightening Cleanser and follow with Squalane Facial Oil to moisturize. Lovi rates the Indie Lee-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin.

What are good alternatives to Indie Lee?

Good alternatives to Indie Lee include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These brands also have dedicated pages on Lovi for comparison.

Indie Lee vs CeraVe: which is better?

Indie Lee is better for dry skin, where Lovi rates the Indie Lee routine Superior compared to High for CeraVe. For oily, sensitive, combination, and acne-prone skin, Indie Lee routines also rate Superior, matching CeraVe.

Who owns Indie Lee, and where is it from?

Indie Lee is an American brand founded in 2010, owned by American Exchange Group since 2024.

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Is Indie Lee cruelty-free?

Yes: Leaping Bunny lists Indie Lee as cruelty-free.

Leaping Bunny

Which Indie Lee cleanser is best for oily skin?

Brightening Cleanser is best for oily skin, where Lovi rates it High.

Research behind Indie Lee's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.