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SK-II vs Charlotte Tilbury

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SK-II and Charlotte Tilbury are distinct beauty companies with unique offerings for discerning skincare enthusiasts. The Japanese brand is known for luxurious moisturizers, potent serums, rejuvenating masks, and clarifying toners powered by pitera, while the British brand focuses on moisturizers and eye products. Both brands suit combination, oily, normal, and dry skin best, though they differ through their underlying formulas and specific product targets. Ultimately, the botanical science of pitera and the targeted creations of Charlotte Tilbury help refine and balance diverse complexions.

SK-II is a Japanese skincare brand founded in 1980 and owned by The Procter & Gamble Company since 1991.

en.wikipedia.orgdiscoversk-ii.wixsite.comglossy.co

Charlotte Tilbury is a British skincare brand founded in 2013 and owned by Puig since 2020.

en.wikipedia.orgcosmeticsbusiness.com

This page compares some of the most popular SK-II and Charlotte Tilbury products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SK-II vs Charlotte Tilbury products

People Say

SK-IICharlotte Tilbury
  • Balances and hydrates Mostly MentionedMostly Mentioned
    • “extremely emollient and rich — Charlotte Tilbury Magic Eye Rescue”
    • “floods skin with moisture — Charlotte Tilbury Charlotte's Magic Cream”
    • “super hydrated — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “flooded my skin with moisture — SK-II Facial Treatment Mask”
  • Improves texture Mostly MentionedMostly Mentioned
    • “skin feels soft as butter — SK-II Facial Treatment Essence”
    • “pores became miraculously invisible — SK-II Facial Treatment Mask”
    • “Removes leftover dirt — SK-II Facial Treatment Clear Lotion”
    • “rich and nourishing — Charlotte Tilbury Charlotte's Magic Cream”
  • Radiance and glow Mostly MentionedMostly Mentioned
    • “radiant skin filter — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “lit-from-within glow — Charlotte Tilbury Charlotte's Magic Cream”
    • “under eyes look brighter — Charlotte Tilbury Magic Eye Rescue”
    • “gives a glass skin look — SK-II Facial Treatment Essence”
  • Makeup base Not notedMostly Mentioned
    • “perfect canvas for base — Charlotte Tilbury Charlotte's Magic Cream”
    • “foundation looks flawless — Charlotte Tilbury Collagen Superfusion Facial Oil”
  • Anti-aging and tone Often MentionedNot noted
    • “Skin looks brighter — SK-II Genoptics Spot Essence”
    • “Reduced sun spots — SK-II Genoptics Spot Essence”
    • “reducing the appearance of fine lines — SK-II Skinpower Advanced Cream”
  • Pleasant scent Rarely NotedOften Mentioned
    • “smells like spa — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “Subtle rose fragrance, spa-like scent, not overpowering. — SK-II Facial Treatment Cleansing Oil”
  • High price Mostly MentionedMostly Mentioned
    • “extremely overpriced — Charlotte Tilbury Charlotte's Magic Cream”
    • “not worth the splurge — Charlotte Tilbury Magic Eye Rescue”
    • “very expensive — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “way too expensive — SK-II Facial Treatment Essence”
  • Breakouts and purging Often MentionedMostly Mentioned
    • “caused tiny red bumps — SK-II Facial Treatment Essence”
    • “dried to a tacky finish — SK-II Facial Treatment Mask”
    • “Small bumps — SK-II Facial Treatment Clear Lotion”
    • “grandma perfume smell — Charlotte Tilbury Charlotte's Magic Cream”
  • Lack of results Often MentionedRarely Noted
    • “did nothing — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “did absolutely nothing — SK-II Facial Treatment Essence”

Questions and answers

SK-II or Charlotte Tilbury: which is better?

SK-II and Charlotte Tilbury both offer strong choices depending on your skincare goals, with SK-II doing better for texture, anti-aging, and tone, while Charlotte Tilbury is noted for hydrating moisturizers, radiance, and a makeup base. Every product on both pages lists no fragrance in its ingredients.

What is the difference between SK-II and Charlotte Tilbury?

SK-II tends to do better for anti-aging and tone as well as improving texture, whereas Charlotte Tilbury stands out for radiance and glow, acting as a makeup base, and balancing and hydrating the skin. Reviewers often mention Charlotte Tilbury's hydrating moisturizers, but they also point out its high price point.

SK-II or Charlotte Tilbury: which moisturizer is better?

For moisturizers, Charlotte Tilbury has products like Charlotte's Magic Cream which achieves a Superior Lovi fit for mature skin, while SK-II offers options like Skinpower Advanced Cream with a High fit for dry and mature skin. Reviewers frequently mention Charlotte Tilbury's formulas for being hydrating moisturizers.

Which is more affordable, SK-II or Charlotte Tilbury?

Charlotte Tilbury is noted for its high price point among the products on this page. SK-II does not list price feedback as a major review concern in comparison.

Which causes fewer breakouts, SK-II or Charlotte Tilbury?

Review themes show that Charlotte Tilbury does better with fewer breakouts and purging compared to SK-II.

Between SK-II and Charlotte Tilbury, which brand is better for improving skin texture versus hydrating and balancing?

For improving skin texture, SK-II does better across the products on this page, while Charlotte Tilbury does better at balancing and hydrating. Every product on this page for both brands lists no fragrance in its ingredients.

How do the founding years and current parent companies of SK-II and Charlotte Tilbury compare?

SK-II was founded in Japan in 1980 and has been owned by The Procter & Gamble Company since 1991. In contrast, Charlotte Tilbury was founded in the United Kingdom in 2013 and has been owned by Puig since 2020.

Which brand performs better for radiance and glow according to reviewer themes?

Charlotte Tilbury performs better for radiance and glow according to reviewer themes.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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