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SKIN1004 vs Shu Uemura

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and Shu Uemura are distinct Asian beauty labels that offer specialized daily care. The Korean house centers its toners, moisturizers, sunscreens, and masks on centella asiatica, hyaluronic acid, and niacinamide to suit combination and sensitive skin, while the Japanese house is deeply loved for transformative makeup removers and meticulously crafted formulas that suit all skin types best. Both lines differ primarily in their heritage and targeted ingredients, as the former relies on botanical and barrier-supporting compounds for specific concerns, and the latter maintains skin comfort through gentle, balanced cleansing oils.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

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Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

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This page compares some of the most popular SKIN1004 and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs Shu Uemura products

Questions and answers

SKIN1004 or Shu Uemura: which is better?

SKIN1004 generally offers a much wider variety of products on this page, fitting combination, sensitive, and acne-prone skin best with a Superior or High fit across multiple items.

What is the difference between SKIN1004 and Shu Uemura?

SKIN1004 offers a wide variety of skincare products that fit combination, sensitive, and acne-prone skin best, whereas Shu Uemura features only a single cleansing oil on this page with lower fit levels for those skin types.

Which is more affordable, SKIN1004 or Shu Uemura?

The provided page does not contain pricing information to determine whether SKIN1004 or Shu Uemura is more affordable.

Which causes fewer breakouts, SKIN1004 or Shu Uemura?

SKIN1004 has a much wider range of products that fit acne-prone skin with High or Superior Lovi fit levels, whereas Shu Uemura only features a single cleansing oil that rates low for acne-prone skin.

Between SKIN1004 and Shu Uemura, which brand has products with a Superior fit level for dry skin?

SKIN1004 has products with a Superior fit level for dry skin, including the Madagascar Centella Tone Brightening Cleansing Gel Foam and Probio-Cica Bakuchiol Eye Cream. Shu Uemura does not have any products with a Superior fit level for dry skin on this page.

How do the founding years and corporate ownerships of SKIN1004 and Shu Uemura compare?

SKIN1004 was founded in South Korea in 2012 and has been owned by Goodai Global Inc. since 2024, whereas Shu Uemura was founded in Japan in 1967 and has been owned by L'Oréal S.A. since 2003.

Which brand offers a wider variety of product types such as toners, sunscreens, and masks?

SKIN1004 offers a much wider variety of product types on this page, including multiple sunscreens, toners, and masks, whereas Shu Uemura only features a single cleansing oil.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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