🇩🇪Germany

NIVEA vs Blume

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

NIVEA and Blume are distinct skincare brands with different heritages, as the former is a German line founded in 1911 and the latter is a Canadian label established in 2018. The heritage brand is deeply loved for its versatile sunscreens, targeted serums, and nourishing moisturizers formulated with glycerin, while the younger brand is widely known for its nourishing moisturizers and thoughtful formulas. Both offer gentle care, though the first brand suits sensitive and oily skin best with lightweight hydration, and the second brand suits sensitive, acne-prone, and dry skin best. They differ primarily in their exact product ranges and specialized target concerns, with the German line offering standout items like the Protect & Moisture Sun Lotion SPF50+, UV Deep Protect & Care Gel, and LUMINOUS630 ANTI-DARK SPOT SERUM, and the Canadian line featuring the Meltdown Gel Cream.

NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.

beiersdorf.comen.wikipedia.org

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular NIVEA and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular NIVEA vs Blume products

Questions and answers

NIVEA or Blume: which is better?

NIVEA and Blume both offer great options, with NIVEA achieving High fit for the products on this page when used for sensitive and oily skin. Glycerin helps provide intense deep hydration across NIVEAs lineup.

What is the difference between NIVEA and Blume?

NIVEA offers a wide variety of skincare products on this page with High fit levels for sensitive, oily, and combination skin, while Blume features just one fragrance-free moisturizer with High fit levels across almost all skin types. Glycerin helps provide moisture across the products on this page.

NIVEA or Blume: which moisturizer is better?

For moisturizers, NIVEA Creme achieves a High fit for dry and dry sensitive skin on this page, while Blume Meltdown Gel Cream has a High fit across acne-prone, oily, dry, sensitive, and combination skin. Glycerin helps provide moisture in these products.

Which is more affordable, NIVEA or Blume?

This page compares NIVEA and Blume without mentioning product prices, so it is not possible to say which brand is more affordable. Both brands offer different types of moisturizers and skincare products across their ranges.

Which causes fewer breakouts, NIVEA or Blume?

Blume features fragrance-free options like Meltdown Gel Cream, which has a High Lovi fit for acne-prone skin, whereas reviewers sometimes note that NIVEA products can cause breakouts and acne.

Which brand was founded earlier and in which country, NIVEA or Blume?

NIVEA was founded earlier in 1911 in Germany, whereas Blume was founded in 2018 in Canada.

Which brand has more fragrance-free products listed on the page?

Blume has more fragrance-free products listed on the page since every product on its page lists no fragrance. NIVEA has only 3 out of 9 products on this page that list no fragrance.

What is a recommended morning routine using NIVEA products for dry skin?

A recommended morning routine using NIVEA products for dry skin starts with a cleanser like Toleriane Hydrating Gentle Cleanser, followed by a hydrating toner such as Supple Preparation Unscented Toner. You then apply Creme as a moisturizer and finish with Protect & Moisture Sun Lotion SPF50+ for sun protection.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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