I’m From skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

I’m From is a Korean skincare brand founded in 2014 and owned by Vision Equity Partners since 2024.

I’m From's products on this page cover toners. For acne-prone skin, Lovi rates the Rice Toner Pad highest.

This page covers some of the most popular I’m From products; for the whole I’m From range, with a fit score for every product, use the Lovi app.

I’m From toners and essences

Rice Toner Pad €27.94

Questions and answers

Is I’m From worth it?

Yes, I’m From is worth it because Lovi rates the brand's routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Every I’m From product on this page lists no fragrance in its ingredients.

What are I’m From's best products?

The I’m From products on this page include the Rice Toner Pad, while the brand-focused routines rate Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the brand's routines Superior for dry, oily, sensitive, combination, and acne-prone skin.

International Journal of Cosmetic Science, 2020

Does I’m From cause breakouts?

I’m From is unlikely to cause breakouts, and Lovi rates the brand-focused routine Superior for acne-prone skin. Every product on this page also lists no fragrance in its ingredients.

Is I’m From fragrance-free?

Yes, every one of the I’m From products on this page lists no fragrance in its ingredients.

What are the key ingredients in I’m From products?

The key ingredients in the I'm From products on this page include rice extract, glycerin, panthenol, and niacinamide. Rice extract helps support skin anti-aging benefits, while glycerin and panthenol assist in skin moisturization and barrier recovery.

International Journal of Cosmetic Science, 2020

How do I build a I’m From skincare routine?

To build an I’m From routine, you can use the Rice Toner Pad as a toner step for dry, oily, sensitive, combination, or acne-prone skin. Lovi rates the I’m From routines as Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. Additionally, all I’m From products on this page list no fragrance in their ingredients.

Where can I buy I’m From, and how much does it cost?

You can buy I’m From at stores in Germany listed on this page. Prices range from €27.94 to €27.94.

What are good alternatives to I’m From?

SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea are good alternatives to I’m From, as they also have brand pages on Lovi. For dry skin, routines from SKIN1004 reach a Superior fit, closely matching I’m From.

I’m From vs SKIN1004: which is better?

Both I’m From and SKIN1004 are great options, as Lovi rates the I’m From routine Superior and the SKIN1004 routine Superior for sensitive skin, and both rank high for dry skin. For oily, combination, and acne-prone skin, I’m From reaches a Superior fit while SKIN1004 reaches a High fit.

Who owns I’m From, and where is it from?

I’m From is a Korean brand founded in 2014, owned by Vision Equity Partners since 2024.

mk.co.kr magazine.hankyung.com

Is I’m From cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list I’m From as cruelty-free.

6 more questions

Research behind I’m From's key ingredients

Topical use of dexpanthenol in skin disorders
Panthenol · American Journal of Clinical Dermatology, 2002
The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study
Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora
Panthenol · The Journal of Dermatological Treatment, 2017
Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging
Niacinamide · Scientific Reports, 2024
In vivo anti-ageing activity of cream containing niosomes loaded with purple glutinous rice (Oryza sativa Linn.) extract
Rice extract · International Journal of Cosmetic Science, 2020

1 more study

Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study
Panthenol · Journal of Cosmetic Dermatology, 2025

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Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

Nadia Kapleva, MS

Co-founder, Medical Director

Cosmetic chemist, cosmetologist, aesthetic products developer
Alexey Shagraev, PhD

Co-founder, CEO and CTO

PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
Dr. Sofía Perea Pérez, MD, MSc

Medical Board

Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
Aishani Shah, MD

Medical Board

Specialist dermatologist, MBBS, MD, IFAAD
Asya Zubkova, MS

Medical Board

Cosmetic chemist, SCS, IFSCC member
Hanna Kurets, MD

Medical Board, Medical Advisor

Dermatology MD
Elina Nazarenko, MD

Medical Board

Dermatology and diagnostic consultant
Victoria Derkova, MS

Medical Board

Cosmetic chemist, cosmetic development technologist