Hada Labo vs Pixi
Hada Labo and Pixi are popular skincare lines offering gentle, effective solutions for diverse complexions. The Japanese line, established in 2004, is known for hydrating toners, gentle makeup removers, and nourishing moisturizers built on advanced science, while the British brand, founded in 1999, is beloved for its thoughtful range of toners, serums, eye products, and moisturizers. Both suit different needs, with the former favoring dry and acne-prone skin through moisture-restoring formulas, and the latter supporting oily and sensitive skin with balanced care. Ultimately, they differ through their targeted approaches, as the first relies on ingredients like hyaluronic acid variants to support the skin barrier, while the second utilizes exfoliating acids and tonics for a radiant complexion.
Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..
en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl
Pixi is a British skincare brand founded in 1999.
pixibeauty.comtracxn.compitchbook.com
This page compares some of the most popular Hada Labo and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Hada Labo vs Pixi products
People Say
Hydration and Moisture Mostly MentionedMostly Mentioned
- “skin drinks it up — Hada Labo Gokujyun Lotion”
- “Plumps fine lines — Hada Labo Gokujun Premium”
- “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
- “Instant surge of hydration — Pixi Hydrating Milky Mist”
Texture and Absorption Mostly MentionedMostly Mentioned
- “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
- “Thick serum-like — Hada Labo Gokujun Premium”
- “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
- “healthy radiance — Pixi Glow Mist”
Gentle Formulation Mostly MentionedOften Mentioned
- “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
- “No fragrance/alcohol — Hada Labo Gokujun Premium”
- “instantly cooling upon application — Pixi DetoxifEYE Depuffing Eye Patches”
- “calms my redness instantly — Pixi Rose Tonic”
Versatility and Application Often MentionedOften Mentioned
- “removes waterproof mascara easily — Hada Labo Gokujyun Cleansing Oil”
- “mixes well with oils — Hada Labo Gokujyun Lotion”
- “Mixes with oils — Hada Labo Gokujun Premium”
- “Easy to use — Pixi Glow Peel Pads”
Brightening and Dark Spots Sometimes NotedOften Mentioned
- “gives instant glow — Pixi Glow Tonic”
- “Skin is noticeably brighter — Pixi Glow Peel Pads”
- “gives a lovely glow — Pixi Rose Oil Blend”
- “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
Soothing Scent Not notedOften Mentioned
- “lovely subtle rose scent — Pixi Rose Tonic”
- “Smells fresh — Pixi Hydrating Milky Mist”
- “refreshing rose smell — Pixi Glow Mist”
Sticky or Tacky Finish Often MentionedOften Mentioned
- “too greasy — Pixi Glow Mist”
- “I just could not get past this heavy feel. — Pixi Vitamin-C Serum”
- “slightly tacky to touch — Pixi Antioxidant Tonic”
- “Tacky residue — Hada Labo Gokujun Premium”
Breakouts and Clogging Often MentionedRarely Noted
- “broke me out — Pixi Glow Tonic”
- “caused cystic acne — Pixi Rose Oil Blend”
- “Caused bad breakouts — Pixi Retinol Tonic”
- “gave me tiny bumps — Hada Labo Gokujyun Lotion”
Environmental and Climate Sensitivity Often MentionedRarely Noted
- “Felt like just water — Pixi Hydrating Milky Mist”
- “Greasy in humidity — Hada Labo Gokujun Premium”
Hada Labo vs Pixi routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
$19.99
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Hydrating Toner
Gokujyun Lotion
Morning
$18.04
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Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
$22.00
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
$15.99
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
$21.70
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
$39.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
$19.99
-
Hydrating Toner
Hydrating Milky Mist
Morning
$29.00
-
Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
$22.00
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
$15.99
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
$21.70
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
Buy Hada Labo routine · $158.72 · 99% fit
Buy Pixi routine · $178.68 · 94% fitSee multi-brand routine · 99% fit
Hada Labo vs Pixi routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
$15.97
-
Hydrating Toner
Shirojyun Premium Whitening Lotion
Morning · Once a week
$16.79
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Pixi Glow Tonic
Evening
$28.42
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
$39.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
$79.00
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
$15.97
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
$18.19
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glow Tonic
Evening
$28.42
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
$79.00
Buy Hada Labo routine · $332.14 · 95% fit
Buy Pixi routine · $342.54 · 95% fitSee multi-brand routine · 98% fit
Hada Labo vs Pixi routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
$28.08
-
Hydrating Toner
Shirojyun Premium Whitening Lotion
Morning · Once a week
$16.79
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
$18.90
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
$39.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
$58.00
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
$28.08
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
$18.19
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glow Tonic
Evening
$28.42
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
$58.00
Buy Hada Labo routine · $313.73 · 94% fit
Buy Pixi routine · $333.65 · 94% fitSee multi-brand routine · 97% fit
Questions and answers
Hada Labo or Pixi: which is better?
Both Hada Labo and Pixi are great choices, as Lovi rates their routines as having equal fit levels across all skin types. Hada Labo stands out for deep hydration and fragrance-free formulations with hyaluronic acid, whereas Pixi excels in radiance, brightening, and soothing scents using ingredients like aloe vera.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
What is the difference between Hada Labo and Pixi?
Hada Labo is a Japanese brand founded in 2004 that focuses on fragrance-free formulations with hyaluronic acid, while Pixi is a British brand founded in 1999 that offers a wider variety of active ingredients like aloe vera and vitamin C alongside some fragranced products. Both brands achieve equal routine fit levels across major skin types, but the products on this page show that Hada Labo tends to excel in deep hydration and versatility, whereas Pixi is often noted for radiance and brightening.
Hada Labo or Pixi for dry skin?
Both Hada Labo and Pixi are great for dry skin, offering products on this page that give a Superior routine fit. Hada Labo helps with deep hydration using hyaluronic acid, while Pixi provides gentle soothing and moisture.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
Hada Labo or Pixi: which moisturizer is better?
Hada Labo and Pixi both offer moisturizers on this page, with Lovi fit levels varying by skin type. For dry skin, the Hada Labo Gokujyun Perfect Gel has a High fit level, while the Pixi Rose Oil Blend has a High fit level.
Which is more affordable, Hada Labo or Pixi?
Both Hada Labo and Pixi offer value and versatility, as noted by reviewers on the products on this page, making affordability comparable depending on the specific item.
Hada Labo or Pixi: which brand has fragrance-free products?
Hada Labo offers fragrance-free products across all items on this page, while Pixi includes fragrance in some of its formulations.
Hada Labo or Pixi: which is better for brightening and reducing dark spots?
Pixi does better for brightening and reducing dark spots according to the reviewer themes on this page. Products on this page like the Retinol Tonic and Glow Peel Pads achieve a Lovi fit level of Superior for skin with dark spots.
Hada Labo or Pixi: where were the brands founded and who owns them?
Hada Labo was founded in 2004 in Japan and is owned by Rohto Pharmaceutical Co., Ltd., while Pixi was founded in 1999 in the United Kingdom and is independently owned.
Hada Labo or Pixi for oily skin?
Hada Labo and Pixi both offer a Superior Lovi fit level for oily skin. Hada Labo features hyaluronic acid across the products on this page to help provide deep hydration, while Pixi utilizes ingredients like aloe vera and hyaluronic acid to help deliver radiance and glow.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017
Hada Labo or Pixi for acne-prone skin?
Both Hada Labo and Pixi achieve a Superior Lovi fit level for acne-prone skin on the products on this page. Hada Labo offers gentle and fragrance-free formulations with hyaluronic acid, whereas Pixi provides targeted options like Retinol Tonic that have a Superior fit level for this skin type.
Journal of Pharmacy & Pharmaceutical Sciences, 2015The Journal of Investigative Dermatology, 2000
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Preparation and characterization of a lecithin nanoemulsion as a topical delivery system
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
The anti-wrinkles properties of sodium acetylated hyaluronate
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Clinical study of a spray containing birch juice for repairing sensitive skin
Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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