The Ordinary vs Pixi
The Ordinary and Pixi are accessible skincare brands that offer targeted daily products to support diverse complexions. The Ordinary features serums, moisturizers, cleansers, toners, and more, built around hyaluronic acid, glycerin, and squalane, making it best suited for dry and dry sensitive skin. Meanwhile, the British brand is beloved for its thoughtful range of toners, serums, eye products, and moisturizers crafted with gentle and effective formulas that suit oily and sensitive skin best. While both deliver reliable results for a calm, radiant complexion, they differ in their core ingredients and primary skin compatibility.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
Pixi is a British skincare brand founded in 1999.
pixibeauty.comtracxn.compitchbook.com
This page compares some of the most popular The Ordinary and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs Pixi products
People Say
Hydration and plumping Sometimes NotedMostly Mentioned
- “Instant surge of hydration — Pixi Hydrating Milky Mist”
- “deeply hydrates and balances — Pixi Antioxidant Tonic”
- “leaves under-eyes super soft — Pixi DetoxifEYE Depuffing Eye Patches”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Improves skin texture and smoothness Often MentionedOften Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
- “forehead bumps gone — Pixi Glow Tonic”
Great value and pricing Mostly MentionedNot noted
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
- “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
- “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
Instant glow and radiance Rarely NotedMostly Mentioned
- “gives instant glow — Pixi Glow Tonic”
- “Skin is noticeably brighter — Pixi Glow Peel Pads”
- “healthy radiance — Pixi Glow Mist”
- “tight, bright and shiny — The Ordinary AHA 30% + BHA 2% Peeling Solution”
Lightweight absorption Sometimes NotedOften Mentioned
- “Absorbs fairly quickly into the skin. — Pixi Vitamin-C Serum”
- “unique gel-like texture — Pixi Antioxidant Tonic”
- “absorbs really fast — Pixi Rose Oil Blend”
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
Redness reduction and soothing Sometimes NotedSometimes Noted
- “calms down the redness immediately — The Ordinary Azelaic Acid Suspension 10%”
- “deflates morning bags — The Ordinary Caffeine Solution 5% + EGCG”
- “instantly cooling upon application — Pixi DetoxifEYE Depuffing Eye Patches”
- “calms my redness instantly — Pixi Rose Tonic”
Sticky or tacky finish and residue Often MentionedOften Mentioned
- “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
- “feels very sticky — The Ordinary Salicylic Acid 2% Solution”
- “too greasy — Pixi Glow Mist”
- “slightly tacky to touch — Pixi Antioxidant Tonic”
Unpleasant or strong scent Rarely NotedOften Mentioned
- “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
- “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
- “smell is overpowering — Pixi Glow Tonic”
Skin stinging, burning, and irritation Often MentionedSometimes Noted
- “Massive burning sensation — Pixi Glow Peel Pads”
- “burned my face — Pixi Glow Tonic”
- “Not for those with super-sensitive skin — Pixi Glow Peel Pads”
- “stings a little but worth it — The Ordinary AHA 30% + BHA 2% Peeling Solution”
Makeup pilling and compatibility issues Sometimes NotedRarely Noted
- “separates foundation — Pixi Glow Mist”
- “It doesn't work with my makeup at all. — Pixi Vitamin-C Serum”
- “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
The Ordinary vs Pixi routines for dry skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
$12.50
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Hydrating Toner
Pyunkang Yul Calming Deep Moisture Toner
Morning
$16.99
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Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
$12.50
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
$15.99
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
$21.70
-
Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
$8.10
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
-
Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
$19.99
-
Hydrating Toner
Hydrating Milky Mist
Morning
$29.00
-
Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
$22.00
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
$15.99
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
$21.70
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
Buy The Ordinary routine · $109.78 · 97% fit
Buy Pixi routine · $178.68 · 94% fitSee multi-brand routine · 99% fit
The Ordinary vs Pixi routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
$15.97
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
$18.19
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glow Tonic
Evening
$28.42
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
$79.00
-
Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
$12.50
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
$15.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
$12.50
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
$13.50
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
$6.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
$13.80
Buy Pixi routine · $342.54 · 95% fit
Buy The Ordinary routine · $207.87 · 93% fitSee multi-brand routine · 98% fit
The Ordinary vs Pixi routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
$28.08
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
$18.19
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
$18.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glow Tonic
Evening
$28.42
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
$48.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
$58.00
-
Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
$12.50
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
$25.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
$12.50
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
$50.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
$13.50
-
Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
$8.10
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
$13.80
Buy Pixi routine · $333.65 · 94% fit
Buy The Ordinary routine · $219.97 · 93% fitSee multi-brand routine · 97% fit
Questions and answers
The Ordinary or Pixi: which is better?
Both The Ordinary and Pixi offer great routines across all skin types on this page, with Pixi taking the lead for oily acne-prone skin. The Ordinary stands out for providing great value serums, while Pixi is often praised for instant glow and hydration.
What is the difference between The Ordinary and Pixi?
Both The Ordinary and Pixi offer excellent skincare routines that fit most skin types equally well. However, The Ordinary stands out for offering greater value and pricing, while Pixi tends to provide better hydration, instant glow, and lightweight absorption.
The Ordinary or Pixi for dry skin?
Both The Ordinary and Pixi offer equal fit levels for dry skin on these pages, but they achieve this differently. The Ordinary features fragrance-free formulas with key ingredients like hyaluronic acid, whereas Pixi focuses on deep hydration and a radiant glow with some products containing fragrance.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
The Ordinary or Pixi: which moisturizer is better?
Both The Ordinary and Pixi offer great moisturizers, with products on this page for both brands providing deep hydration and fitting dry skin well. Pixi tends to be favored for instant glow and lightweight absorption, while The Ordinary is often praised for being affordable and great value.
Which is more affordable, The Ordinary or Pixi?
The Ordinary offers better value than Pixi for shoppers looking at the products on this page. Reviewers note that The Ordinary provides affordable and great value serums.
Between The Ordinary and Pixi, which brand offers better hydration and plumping according to reviewers?
Pixi does better for hydration and plumping according to reviewers. The products on this page help deliver deep moisture.
How do the fragrance options compare between The Ordinary and Pixi products on this page?
Every product from The Ordinary on this page lists no fragrance in its ingredients. In contrast, Pixi includes fragrance in 7 of its 10 products on this page.
Which brand performs better for oily acne-prone skin routine fit?
Pixi performs better for oily acne-prone skin routine fit, offering a Superior routine fit compared to the High fit level of The Ordinary on this page.
The Ordinary or Pixi for sensitive skin?
Both The Ordinary and Pixi offer a Superior routine fit for sensitive skin. The Ordinary features fragrance-free formulas across all products on this page, while Pixi includes fragrance in some items like the Hydrating Milky Mist and Glow Tonic.
The Ordinary or Pixi for acne-prone skin?
Both The Ordinary and Pixi fit acne-prone skin at a Superior level on the products on this page. Pixi stands out for hydration and glow, while The Ordinary offers great value.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Topical lycopene emulgel significantly improves biophysical parameters of human skin
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Clinical study of a spray containing birch juice for repairing sensitive skin
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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