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A+ vs Dr. Barbara Sturm

A+ and Dr. Barbara Sturm are established skincare lines founded respectively in India in 1990 and Germany in 2014. The Indian brand is widely beloved for its gentle moisturizers and thoughtfully calibrated formulas, while the German brand is deeply loved for its gentle moisturizers, clarifying exfoliants, and nourishing serums, all built on scientifically advanced formulas. Both suit sensitive skin best because of their mild composition and focus on deep hydration, though Dr. Barbara Sturm also suits dry and balanced skin. They differ primarily in their origins, founding years, and the broader range of targeted serums and exfoliants offered by the latter compared to the former.

A+ is an Indian skincare brand founded in 1990.

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular A+ and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

A+ or Dr. Barbara Sturm: which is better?

Dr. Barbara Sturm is generally better because its products on this page achieve High and Superior Lovi fit levels across multiple skin types, whereas A+ products reach only Average fits. Additionally, Dr. Barbara Sturm includes specialized formulas like Enzyme Cleanser and The Good C Vitamin C Serum that target concerns like dark spots and aging.

What is the difference between A+ and Dr. Barbara Sturm?

Dr. Barbara Sturm has higher fit levels than A+ across many skin types, with products like Enzyme Cleanser reaching a Superior fit for dark spots. Both brands offer fragrance-free products on this page, but A+ is an older, independent Indian brand while Dr. Barbara Sturm is a German brand founded in 2014.

A+ or Dr. Barbara Sturm: which moisturizer is better?

Dr. Barbara Sturm Hyaluronic Serum is a better moisturizer for oily skin with its High Lovi fit, whereas A+ 345 Relief Cream only has a Low fit for oily skin.

Dermatologic Therapy, 2022

Which is more affordable, A+ or Dr. Barbara Sturm?

Neither brand lists prices or affordability details on the products on this page.

Which causes fewer breakouts, A+ or Dr. Barbara Sturm?

Dr. Barbara Sturm fits acne-prone skin with High or Average Lovi ratings across the products on this page, whereas A+ products on this page only have an Average fit for acne-prone skin.

When and where were A+ and Dr. Barbara Sturm founded?

A+ was founded in 1990 in India, while Dr. Barbara Sturm was founded in 2014 in Germany.

Which brand's parent company owns Dr. Barbara Sturm since 2024?

Puig has owned Dr. Barbara Sturm since 2024.

Do any of the products from A+ or Dr. Barbara Sturm contain fragrance?

Every product on this page from both A+ and Dr. Barbara Sturm lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.