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SKIN1004 vs Principia

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

SKIN1004 and Principia are two distinct skincare lines known for thoughtful formulas that address varying complexion needs. The Korean brand features centella asiatica, hyaluronic acid, and niacinamide across its soothing toners, moisturizers, sunscreens, and masks to best suit sensitive and dry skin, while the other offers precise cleansers that suit balanced to oily skin best. Both collections help maintain a healthy appearance, but they differ in their primary ingredient focus and ideal skin types.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

This page compares some of the most popular SKIN1004 and Principia products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs Principia products

Questions and answers

SKIN1004 or Principia: which is better?

SKIN1004 has a much wider range of products on this page that achieve High or Superior Lovi fit levels across skin types, whereas Principia features only a single cleanser with lower fit ratings. SKIN1004 products use key ingredients like hyaluronic acid and niacinamide, which help hydrate the skin and reduce pigmentation.

Journal of Pharmacy & Pharmaceutical Sciences, 2015The British Journal of Dermatology, 2002

What is the difference between SKIN1004 and Principia?

SKIN1004 offers a wide variety of fragrance-free products that achieve High or Superior Lovi fit levels for sensitive, dry, and oily skin types, whereas Principia lists only a single cleanser on this page with lower fit ratings for those same skin types. SKIN1004 products commonly feature soothing ingredients like Centella asiatica and hyaluronic acid, which helps hydrate the skin.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

SKIN1004 or Principia: which cleanser is better?

SKIN1004 offers a much better cleanser selection on this page, with multiple options achieving High or Superior Lovi fit levels across skin types, whereas Principia lists only a single cleanser that rates Average to Caution.

Which is more affordable, SKIN1004 or Principia?

The page does not provide pricing or affordability information for either SKIN1004 or Principia.

Which causes fewer breakouts, SKIN1004 or Principia?

SKIN1004 features many items rated Superior or High for acne-prone skin on this page, whereas Principia lists only one cleanser with lower fit levels. Ingredients like Centella asiatica and niacinamide in SKIN1004 products may help soothe skin and reduce blemishes.

The British Journal of Dermatology, 2002Antioxidants, 2021

Between SKIN1004 and Principia, which brand was founded earlier and in which country?

SKIN1004 was founded earlier, in 2012 in South Korea, whereas Principia was founded in 2020.

How do the fragrance-free product offerings compare between SKIN1004 and Principia based on the page?

Both SKIN1004 and Principia offer fragrance-free products on this page, but SKIN1004 provides a much broader range of items spanning sunscreens, cleansers, toners, and moisturizers.

Which brand offers a wider variety of product types such as toners, sunscreens, and masks on this page?

SKIN1004 offers a much wider variety of product types on this page, including multiple sunscreens, toners, masks, and cleansers, whereas Principia features only a single cleanser.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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