Beauty of Joseon vs Allies of Skin
Beauty of Joseon and Allies of Skin are skincare brands that offer thoughtful serums, masks, moisturizers, sunscreens, and eye products built around potent ingredients like niacinamide, glycerin, and hyaluronic acid. Beauty of Joseon suits dry skin and sensitive skin best, while Allies of Skin suits dry skin and mature skin best. Both brands feature standout options for acne-prone skin, dark spots, and mature skin, yet they differ as the former is a Korean brand owned by Goodai Global Inc. since 2019 that focuses on gentle daily care and hydration, whereas the latter delivers rich hydration, targeted nourishment, and advanced anti-aging treatments.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com
This page compares some of the most popular Beauty of Joseon and Allies of Skin products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs Allies of Skin products
People Say
Texture and Application Mostly MentionedMostly Mentioned
- “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
- “sinks easily into damp skin — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “Woke up looking well-rested — Allies of Skin Retinal & Peptides Repair Night Cream”
Gentle and Non-Irritating Formula Mostly MentionedOften Mentioned
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
- “Best retinol for sensitive skin — Allies of Skin Retinal & Peptides Repair Night Cream”
Hydration and Moisture Often MentionedMostly Mentioned
- “nourished and hydrated — Allies of Skin Peptides & Omegas Firming Eye Cream”
- “more like a spray serum — Allies of Skin Molecular Saviour Probiotics Treatment Mist”
- “Skin feels hydrated — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
Radiance and Glow Sometimes NotedOften Mentioned
- “gives skin an instant dewy glow — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “Gives me a nice youthful glow — Allies of Skin Peptides & Antioxidants Firming Daily Treatment”
- “imparts a luminous glow — Allies of Skin Molecular Saviour Probiotics Treatment Mist”
- “gives a glass skin look — Beauty of Joseon Glow Serum”
Firming and Tightening Not notedOften Mentioned
- “fix the fine lines — Allies of Skin Peptides & Omegas Firming Eye Cream”
- “Tightened the skin in just a few uses — Allies of Skin Peptides & Antioxidants Firming Daily Treatment”
High Price Not notedMostly Mentioned
- “Pricey — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
Packaging Issues Sometimes NotedSometimes Noted
- “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
- “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
- “one pump is too much — Beauty of Joseon Revive Eye Serum”
- “pump head is fixed — Allies of Skin Peptides & Omegas Firming Eye Cream”
Scent and Fragrance Issues Often MentionedRarely Noted
- “Distinct rancid smell — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
- “gives a weird fermented stench — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
Breakouts and Acne Often MentionedRarely Noted
- “Skin may be in purging stage — Allies of Skin Retinal & Peptides Repair Night Cream”
- “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
Beauty of Joseon vs Allies of Skin routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
A$26.59
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Hydrating Toner
Pyunkang Yul Calming Deep Moisture Toner
Morning
A$23.99
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Moisturizer
d'Alba First Spray Serum
Morning · Evening · Once a week
A$26.09
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SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
A$27.35
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
A$188.14
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Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
A$28.00
-
Hydrating Toner
Ginseng Essence Water
Morning
A$22.43
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
A$26.27
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
A$33.00
-
Serum or Treatment
Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
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Nourishing Mask
Centella Asiatica Calming Mask
Once a week
A$31.00
Buy Allies of Skin routine · A$380.63 · 98% fit
Buy Beauty of Joseon routine · A$217.64 · 89% fitSee multi-brand routine · 97% fit
Beauty of Joseon vs Allies of Skin routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
A$13.99
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
A$34.66
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
A$22.99
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
A$80.43
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
A$188.14
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
A$28.00
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
A$22.43
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
A$26.27
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
A$33.00
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
A$27.26
-
Serum or Treatment
Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
A$25.16
Buy Allies of Skin routine · A$598.00 · 94% fit
Buy Beauty of Joseon routine · A$242.56 · 81% fitSee multi-brand routine · 96% fit
Beauty of Joseon vs Allies of Skin routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
A$73.61
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
A$42.00
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
A$22.99
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
A$30.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
A$188.14
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
A$28.00
-
Hydrating Toner
Ginseng Essence Water
Morning · Once a week
A$22.43
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
A$26.27
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
A$29.00
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
A$27.26
-
Serum or Treatment
Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
A$25.16
Buy Allies of Skin routine · A$541.48 · 94% fit
Buy Beauty of Joseon routine · A$210.57 · 80% fitSee multi-brand routine · 95% fit
Questions and answers
Beauty of Joseon or Allies of Skin: which is better?
Allies of Skin is generally better for hydration, radiance, and firming, while Beauty of Joseon is better for gentle, non-irritating formulas.
What is the difference between Beauty of Joseon and Allies of Skin?
Beauty of Joseon offers gentle, budget-friendly formulas that fit dry, sensitive, and dry sensitive skin best, whereas Allies of Skin excels in targeted hydration, firming, and anti-aging with superior fits across almost all skin types. Allies of Skin products tend to be more expensive and may cause initial skin reactions, while Beauty of Joseon reviewers note occasional breakouts.
Beauty of Joseon or Allies of Skin for dry skin?
Both Beauty of Joseon and Allies of Skin fit dry skin well, with Beauty of Joseon scoring High and Allies of Skin scoring Superior. Beauty of Joseon relies on key ingredients like hyaluronic acid and glycerin to help provide deep hydration, which is supported by clinical evidence showing topical hyaluronic acid helps improve skin quality.
Beauty of Joseon or Allies of Skin: which moisturizer is better?
Both brands offer effective moisturizers, but Allies of Skin performs better overall for hydration and firming. Its products on this page provide superior routine fit levels for dry skin compared to Beauty of Joseon.
Which is more affordable, Beauty of Joseon or Allies of Skin?
Beauty of Joseon is more affordable, whereas high price point is a commonly noted downside for Allies of Skin.
Which brand performs better for firming and tightening, Beauty of Joseon or Allies of Skin?
Allies of Skin performs better for firming and tightening according to the review themes on this page. Beauty of Joseon has an average fit for mature skin, whereas Allies of Skin has a superior routine fit for mature skin.
Do Beauty of Joseon and Allies of Skin products contain fragrance?
Both Beauty of Joseon and Allies of Skin offer products on this page that list no fragrance in their ingredients.
Which brand offers better results for radiance and glow?
Allies of Skin does better for radiance and glow among the products on this page. Niacinamide helps control skin aging and pigmentation.
Beauty of Joseon or Allies of Skin for oily skin?
For oily skin, both brands work well, as Lovi rates both Beauty of Joseon and Allies of Skin as having a High fit for oily skin routines.
Beauty of Joseon or Allies of Skin for sensitive skin?
Both Beauty of Joseon and Allies of Skin fit sensitive skin with a Lovi fit level of High. Beauty of Joseon is noted by reviewers for being gentle and non-irritating.
Beauty of Joseon or Allies of Skin for acne-prone skin?
Both Beauty of Joseon and Allies of Skin are a High fit for acne-prone skin based on the products on this page. Beauty of Joseon offers gentle, non-irritating formulas, while Allies of Skin provides effective hydrating serums that help improve skin quality.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Clinical efficacy of facial masks containing yoghurt and Opuntia humifusa Raf. (F-YOP)
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Effects of a Greek Yoghurt-based Complex on the Human Facial Skin Microbiome
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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