Kiehl's vs Minimalist
Kiehl's and Minimalist are two distinct skincare brands offering diverse solutions for daily routines. Kiehl's is an American brand known for its moisturizers, serums, toners, and eye products featuring glycerin and squalane, which suit dry skin and dark spots best. Conversely, the Indian brand focuses on sunscreens, moisturizers, and cleansers that fit oily skin and acne-prone skin best. Ultimately, both differ primarily in their founding heritage, targeted skin concerns, and signature ingredient profiles.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
Minimalist is an Indian skincare brand founded in 2020 and owned by Unilever PLC since 2025.
m.economictimes.comunilever.combeminimalist.copersonalcareinsights.com
This page compares some of the most popular Kiehl's and Minimalist products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs Minimalist products
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Ultra Facial Cream
AED 103.00
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Creamy Eye Treatment with Avocado
AED 170.19
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Clearly Corrective™ Dark Spot Solution
AED 195.00
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Rare Earth Deep Pore Cleansing Masque
AED 223.14
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Retinol Skin-Renewing Daily Micro-Dose Serum
AED 240.00
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Midnight Recovery Concentrate
AED 677.32
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Better Screen UV Serum
AED 200.00
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Super Multi-Corrective Cream
AED 304.00
People Say
Lightweight and Non-Greasy Texture Often MentionedMostly Mentioned
- “leaves absolutely no white cast — Minimalist SPF 50 Sunscreen”
- “absorbs quickly and doesn't feel greasy — Minimalist Vitamin B5 10% Moisturizer”
- “feels like nothing — Kiehl's Better Screen UV Serum”
Hydration and Moisture Often MentionedOften Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “very moisturizing — Minimalist SPF 50 Sunscreen”
- “calmed it when my skin was super irritated — Minimalist Vitamin B5 10% Moisturizer”
Oil Control Rarely NotedMostly Mentioned
- “acne cleared up in a week — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
- “perfect moisturizer for oily skin — Minimalist Vitamin B5 10% Moisturizer”
- “keeps skin oil-free for hours — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
- “keeps my T-zone matte — Kiehl's Ultra Facial Oil-Free Gel Cream”
Consistency and Scent Notes Sometimes NotedOften Mentioned
- “zero smell — Minimalist Vitamin B5 10% Moisturizer”
- “great for sensitive skin — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
- “calming lavender smell — Kiehl's Midnight Recovery Concentrate”
Gentle on Skin Often MentionedOften Mentioned
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “fragrance-free — Kiehl's Ultra Facial Cream”
- “doesn't make skin feel tight — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
Skin Barrier and Texture Improvement Often MentionedNot noted
- “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
- “skin feels smoother — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “skin looked & felt smoother — Kiehl's Super Multi-Corrective Cream”
Greasy or Oily Finish Sometimes NotedMostly Mentioned
- “oil slick in summer — Kiehl's Ultra Facial Cream”
- “too radiant for oily skin — Kiehl's Better Screen UV Serum”
- “didn't absorb well — Kiehl's Powerful-Strength Line-Reducing Concentrate”
- “makes face very oily — Minimalist SPF 50 Sunscreen”
Texture and Drying Issues Not notedMostly Mentioned
- “consistency is like water — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
High Price and Poor Value Mostly MentionedNot noted
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Unpleasant Scent and Chemical Smell Rarely NotedOften Mentioned
- “smells clinical — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “faint lab smell — Kiehl's Better Screen UV Serum”
- “smells like hot dog water — Kiehl's Powerful-Strength Line-Reducing Concentrate”
- “smells like chemicals — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
Packaging and Application Issues Sometimes NotedSometimes Noted
- “dipping fingers is unsanitary — Kiehl's Ultra Facial Cream”
- “hard to spread — Kiehl's Creamy Eye Treatment with Avocado”
- “cap leaks during travel — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
Kiehl's vs Minimalist routines for dry skin
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
AED 336.54
-
Hydrating Toner
Ultra Facial Toner
Morning
AED 134.36
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
AED 325.93
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SPF
Better Screen UV Serum
Morning
AED 200.00
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
AED 279.00
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
AED 38.99
-
Serum or Treatment
Powerful-Strength Line-Reducing Concentrate
Evening · Once a week
AED 225.00
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
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Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
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Cleanser
Salicylic Acid + LHA 2% Face Cleanser
Morning · Evening · Once a week
AED 28.50
-
Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
AED 34.80
-
SPF
SPF 50 Sunscreen
Morning
AED 36.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
AED 35.29
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
AED 38.99
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
Buy Kiehl's routine · AED 1,652.44 · 84% fit
Buy Minimalist routine · AED 286.20 · 83% fitSee multi-brand routine · 96% fit
Kiehl's vs Minimalist routines for oily skin
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Cleanser
Salicylic Acid + LHA 2% Face Cleanser
Morning · Evening · Once a week
AED 28.50
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
AED 49.99
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
SPF
SPF 50 Sunscreen
Morning
AED 36.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Pixi Glow Tonic
Evening
AED 120.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
AED 336.54
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
AED 134.36
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
AED 117.49
-
SPF
Ultra Facial Cream
Morning
AED 103.00
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
AED 279.00
-
Cleansing Toner
Pixi Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
AED 195.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
AED 223.14
Buy Minimalist routine · AED 752.43 · 94% fit
Buy Kiehl's routine · AED 1,609.62 · 80% fitSee multi-brand routine · 97% fit
Kiehl's vs Minimalist routines for combination skin
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Cleanser
Salicylic Acid + LHA 2% Face Cleanser
Morning · Evening · Once a week
AED 28.50
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
AED 145.00
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
SPF
SPF 50 Sunscreen
Morning
AED 36.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
AED 53.12
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
AED 336.54
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
AED 134.36
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
AED 117.49
-
SPF
Better Screen UV Serum
Morning
AED 200.00
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
AED 279.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
AED 53.12
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
AED 195.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
AED 223.14
Buy Minimalist routine · AED 699.49 · 93% fit
Buy Kiehl's routine · AED 1,639.74 · 83% fitSee multi-brand routine · 96% fit
Questions and answers
Kiehl's or Minimalist: which is better?
Minimalist performs better for oily, acne-prone, and dark-spot-prone skin types, while Kiehl's is better suited for skin barrier and texture improvement. Reviewers indicate that Minimalist offers better oil control and a lightweight texture, whereas Kiehl's products on this page are frequently noted for a high price point and occasional breakouts.
What is the difference between Kiehl's and Minimalist?
Kiehl's fits best for skin with dark spots, dry skin, and mature skin, while Minimalist fits best for acne-prone skin, oily skin, and combination skin. Reviewers find that the products on this page by Minimalist offer better lightweight textures and oil control, whereas Kiehl's excels in skin barrier and texture improvement.
Kiehl's or Minimalist for dry skin?
Both Kiehl's and Minimalist achieve a High Lovi fit level for dry skin, making them equally suitable options on this page.
Kiehl's or Minimalist: which moisturizer is better?
Both Kiehl's and Minimalist offer moisturizers that fit dry skin at a High level on this page. Reviewers note that Kiehl's provides lightweight, non-greasy moisturizers, while Minimalist features products with fragrance-free formulations.
Which is more affordable, Kiehl's or Minimalist?
Minimalist offers better value, while reviewers often note Kiehl's has a high price point.
Which brand performs better for oil control, Kiehl's or Minimalist?
Minimalist performs better for oil control, as the products on this page achieve a superior routine fit for oily skin compared to Kiehl's High level.
Do Kiehl's products contain added fragrance?
Most Kiehl's products on this page list no fragrance in their ingredients. Only two products, Age Defender Moisturizer and Facial Fuel Energizing Moisture Treatment for Men, contain added fragrance.
Which brand is better for improving skin barrier and texture?
Kiehl's does better than Minimalist for skin barrier and texture improvement. Lovi rates Kiehl's routine fit as High for dry, sensitive, mature, and dry sensitive skin, and the products on this page help improve skin texture.
Kiehl's or Minimalist for sensitive skin?
For sensitive skin, both Kiehl's and Minimalist achieve a High routine fit level on this page. Reviewers note that both brands are gentle on skin, and all products on this page for Minimalist and almost all for Kiehl's list no fragrance.
Kiehl's or Minimalist: which sunscreen is better?
Both Kiehl's and Minimalist offer sunscreens on this page with a High fit level for acne-prone skin, combination skin, mature skin, sensitive skin, and dry sensitive skin. Minimalist also achieves a High fit level for oily skin and oily acne-prone skin, whereas Kiehl's Better Screen UV Serum has an Average fit level for those two skin types.
Kiehl's or Minimalist for acne-prone skin?
For acne-prone skin, Minimalist does better, as Lovi rates its routine as Superior while Kiehl's is Average. The products on this page from Minimalist also tend to have a lightweight and non-greasy texture that helps with oil control.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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