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Anua vs Theramid

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Theramid are distinct skincare brands offering specialized products for various skin types. Anua features moisturizers, toners, serums, and cleansers built around hyaluronic acid, heartleaf, and niacinamide, making it best for oily acne-prone and combination skin. In contrast, the Spanish brand provides advanced moisturizers and targeted serums that suit balanced, dry, combination, oily, and sensitive skin. While both lines address specific concerns like dark spots and aging with precision, they differ primarily in their founding years, origins, and core ingredient philosophies.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

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Theramid is a Spanish skincare brand founded in 2022 and owned by Cosnova Group since 2026.

cosmeticsbusiness.com

This page compares some of the most popular Anua and Theramid products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Theramid products

People Say

AnuaTheramid
  • Texture and Absorption Mostly MentionedMostly Mentioned
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “the texture is a sophisticated, lightweight gel that absorbs almost instantly without leaving a sticky residue — Theramid Copper Peptide”
    • “Absorbs quickly — Theramid DERMA-PEPTIDES”
  • Soothing and Calming Often MentionedMostly Mentioned
    • “Instantly took out redness — Theramid Ceramide Treatment”
    • “Suitable for sensitive skin — Theramid DERMA-PEPTIDES”
    • “incredibly gentle... I experienced zero redness or irritation — Theramid Copper Peptide”
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
  • Anti-Aging and Firmness Not notedMostly Mentioned
    • “Only thing that got my barrier under control — Theramid Ceramide Treatment”
    • “Fine lines are less visible — Theramid DERMA-PEPTIDES”
    • “my skin feels incredibly fed and plump — Theramid Copper Peptide”
  • Hydration and Moisture Mostly MentionedOften Mentioned
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “leaves skin plump — Anua Rice 70 Glow Milky Toner”
    • “Drink of water for my skin — Anua PEACH 70% NIACINAMIDE SERUM”
    • “Provides long-lasting hydration — Theramid Ceramide Treatment”
  • Brightening and Glow Often MentionedSometimes Noted
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “glass-like glow — Anua Rice 70 Glow Milky Toner”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “instantly gives the skin a radiant glow and freshness — Theramid Copper Peptide”
  • Cleansing and Exfoliation Often MentionedNot noted
    • “Dissolved my sebaceous filaments immediately — Anua Heartleaf Pore Control Cleansing Oil”
    • “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
    • “effectively removes sebum — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
  • Breakouts and Acne Often MentionedRarely Noted
    • “Gave me massive texture and bumps — Theramid Ceramide Treatment”
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
  • Scent and Formulation Rarely NotedOften Mentioned
    • “overpowering herbal smell — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
    • “smells like burning rubber — Anua BHA 2% Gentle Exfoliating Toner”
    • “medicinal smell — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “copper peptides are high maintenance... you really don't want to use it in with anything that has a low pH — Theramid Copper Peptide”

Questions and answers

Anua or Theramid: which is better?

Anua is better for brightening and glow, hydration and moisture, and cleansing and exfoliation among the products on this page, while Theramid does better for soothing and calming and anti-aging and firmness.

What is the difference between Anua and Theramid?

Anua, founded in 2019 in South Korea and owned by The Founders Inc., focuses on hydration, brightening, and cleansing with products like toners and serums, whereas Theramid, founded in 2022 in Spain and owned by Cosnova Group since 2026, specializes in restorative and soothing treatments like peptides and ceramides.

Which is more affordable, Anua or Theramid?

The products on this page do not provide pricing information to determine which brand is more affordable.

Which causes fewer breakouts, Anua or Theramid?

Anua causes fewer breakouts compared to Theramid, as reviewers on the page often note that Theramid has issues with breakouts and acne.

How do the founding years and countries of origin compare between Anua and Theramid?

Anua was founded in 2019 in South Korea, whereas Theramid was founded in 2022 in Spain.

Which brand performs better for brightening and glow according to review themes?

Anua performs better for brightening and glow according to review themes. The products on this page feature key ingredients like niacinamide, which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

What are the key ingredients utilized across Anua's product line?

The products on this page from Anua feature key ingredients such as hyaluronic acid, heartleaf, niacinamide, glycerin, ceramide, panthenol, and centella asiatica.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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