Some By Mi vs Paula's Choice
Some By Mi and Paula's Choice are well-regarded skincare brands that offer serums, cleansers, toners, and moisturizers built around distinct active ingredients. The Korean brand features niacinamide, centella asiatica, and salicylic acid to suit dry sensitive and sensitive skin, whereas the American brand utilizes hyaluronic acid, glycerin, and vitamin c for oily and acne-prone skin. While both labels address concerns like acne, dark spots, and aging, the former relies on ingredients like niacinamide and salicylic acid, and the latter incorporates hydrating components like glycerin.
Some By Mi is a Korean skincare brand founded in 2016 and owned by JKL Partners since 2021.
kedglobal.compreqin.comtracxn.com
Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.
This page compares some of the most popular Some By Mi and Paula's Choice products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Some By Mi vs Paula's Choice products
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AHA-BHA-PHA 30 Days Miracle Toner
£11.70
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Retinol Intense Reactivating Serum
£19.70
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AHA-BHA-PHA 30 Days Miracle Acne Clear Foam
£14.00
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AHA BHA PHA 30 Days Miracle Serum
£17.95
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Retinol Intense Advanced Triple Action Eye Cream
£12.35
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Super Matcha Pore Clean Clay Mask
£15.99
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Beta Panthenol Repair Cream
£15.75
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Yuja Niacin Brightening Moisture Gel Cream
£11.90
People Say
Texture Smoothing Often MentionedMostly Mentioned
- “skin becomes very smooth — Paula's Choice 1% Retinol Treatment”
- “skin is insanely soft — Paula's Choice Weightless Body Treatment 2% BHA”
- “skin never been this silky — Paula's Choice Skin-Smoothing Retinol Body Treatment”
- “Skin became smoother — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
Lightweight and Fast Absorbing Often MentionedMostly Mentioned
- “Absorbs quickly and leaves no greasy residue behind. — Paula's Choice Clear Oil-Free Moisturizer”
- “absorbs instantly — Paula's Choice C15 Super Booster”
- “watery consistency — Paula's Choice 10% Niacinamide Booster”
- “absorbs quickly — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
Brightening and Glow Often MentionedOften Mentioned
- “Fades dark spots — Some By Mi Galactomyces Pure Vitamin C Glow Serum”
- “skin looks visibly brighter — Some By Mi Yuja Niacin Anti Blemish Serum”
- “visible glow — Paula's Choice C15 Super Booster”
- “acne scars faded — Paula's Choice 10% Azelaic Acid Booster”
Gentle Formula Often MentionedOften Mentioned
- “Zero irritation or redness — Some By Mi Retinol Intense Reactivating Serum”
- “doesn't strip dry my skin — Some By Mi Super Matcha Pore Clean Clay Mask”
- “Surprisingly gentle — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “Finally a vitamin C product I can use — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
Acne and Blemish Control Often MentionedOften Mentioned
- “Reduces pimples — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “cleared my cystic acne — Some By Mi AHA-BHA-PHA 30 Days Miracle Acne Clear Foam”
- “Helped clear my cystic acne — Paula's Choice CLEAR Pore Normalizing Cleanser”
- “heals blemishes faster — Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant”
Hydration and Moisture Often MentionedSometimes Noted
- “Lasts 100 hours as claimed — Some By Mi Beta Panthenol Repair Cream”
- “Absorbs quickly — Some By Mi Galactomyces Pure Vitamin C Glow Serum”
- “lightweight texture — Some By Mi Retinol Intense Advanced Triple Action Eye Cream”
- “Provides an internal level of hydration without leaving any heavy finish. — Paula's Choice Skin Balancing Pore-Reducing Toner”
Strong Scent and Fragrance Often MentionedOften Mentioned
- “smells like grain — Paula's Choice 10% Azelaic Acid Booster”
- “smells like hot dog water — Paula's Choice C15 Super Booster”
- “weird glue-like smell — Paula's Choice Weightless Body Treatment 2% BHA”
- “overwhelming citrus fragrance — Some By Mi V10 Hyal Air Fit Sunscreen”
High Price Point Rarely NotedMostly Mentioned
- “expensive — Some By Mi Super Matcha Pore Clean Clay Mask”
- “Too expensive for 50ml — Some By Mi Beta Panthenol Repair Cream”
- “tiny tube — Paula's Choice 10% Azelaic Acid Booster”
Drying and Dehydration Often MentionedSometimes Noted
- “not moisturizing enough — Some By Mi Yuja Niacin Brightening Moisture Gel Cream”
- “Skin felt tight — Some By Mi AHA-BHA-PHA 30 Days Miracle Toner”
- “peeling and flaking — Paula's Choice 1% Retinol Treatment”
- “Not hydrating enough for winter. — Paula's Choice Clear Oil-Free Moisturizer”
Some By Mi vs Paula's Choice routines for dry skin
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Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
£12.51
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Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning
£13.98
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Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
£11.90
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SPF
V10 Hyal Air Fit Sunscreen
Morning
£16.10
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
£13.58
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Serum or Treatment
Snail Truecica Miracle Repair Serum
Evening · Once a week
£21.45
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
£26.00
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Hydrating Toner
Skin Recovery Enriched Calming Toner
Morning
£31.00
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Moisturizer
Replenishing Moisturizer
Morning · Evening · Once a week
£43.20
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SPF
Torriden DIVE-IN Mild Sunscreen
Morning
£22.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
£13.58
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Serum or Treatment
Pro-Collagen Multi-Peptide Booster
Evening · Once a week
£58.00
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
Buy Some By Mi routine · £90.42 · 91% fit
Buy Paula's Choice routine · £210.78 · 86% fitSee multi-brand routine · 99% fit
Some By Mi vs Paula's Choice routines for oily skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
£26.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
£29.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
£36.00
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SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
£11.29
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
£17.00
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Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
£29.00
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Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
£51.49
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
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Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
£12.51
-
Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning · Once a week
£13.98
-
Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
£11.90
-
SPF
V10 Hyal Air Fit Sunscreen
Morning
£16.10
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
£17.00
-
Cleansing Toner
AHA-BHA-PHA 30 Days Miracle Toner
Evening
£11.70
-
Serum or Treatment
AHA BHA PHA 30 Days Miracle Serum
Evening · Once a week
£17.95
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Super Matcha Pore Clean Clay Mask
Once a week
£15.99
Buy Paula's Choice routine · £280.77 · 92% fit
Buy Some By Mi routine · £120.03 · 87% fitSee multi-brand routine · 97% fit
Some By Mi vs Paula's Choice routines for combination skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
£26.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
£29.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
£36.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
£23.92
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Cleansing Toner
REN Clean Skincare Ready Steady Glow Daily AHA Tonic
Evening
£30.99
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Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
£51.49
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
-
Cleanser
Snail Truecica Miracle Repair Low pH Gel Cleanser
Morning · Evening · Once a week
£12.51
-
Hydrating Toner
Snail Truecica Miracle Repair Toner
Morning · Once a week
£13.98
-
Moisturizer
Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
£11.90
-
SPF
V10 Hyal Air Fit Sunscreen
Morning
£16.10
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
£23.92
-
Cleansing Toner
AHA-BHA-PHA 30 Days Miracle Toner
Evening
£11.70
-
Serum or Treatment
AHA BHA PHA 30 Days Miracle Serum
Evening · Once a week
£17.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
Super Matcha Pore Clean Clay Mask
Once a week
£15.99
Buy Paula's Choice routine · £235.40 · 90% fit
Buy Some By Mi routine · £126.95 · 88% fitSee multi-brand routine · 96% fit
Questions and answers
Some By Mi or Paula's Choice: which is better?
Some By Mi is better for hydration and gentle formulas, whereas Paula's Choice excels at texture smoothing and lightweight absorption. Both brands perform equally well for brightening, acne control, and overall results on sensitive skin and skin with dark spots.
What is the difference between Some By Mi and Paula's Choice?
Some By Mi fits dry sensitive skin with a Superior level, whereas Paula's Choice fits it with a High level. Paula's Choice focuses more on oily, acne-prone, and mature skin types with Superior routine fits, while Some By Mi excels best for dry sensitive skin, sensitive skin, and skin with dark spots.
Some By Mi or Paula's Choice for dry skin?
Some By Mi is better for dry skin because Lovi rates its routine fit as Superior, whereas Paula's Choice is rated as High.
Some By Mi or Paula's Choice: which cleanser is better?
When it comes to cleansers on this page, both brands offer good options, but Some By Mi tends to provide deeper pore cleansing and gentler formulas while Paula's Choice focuses more on clearing blemishes.
Which is more affordable, Some By Mi or Paula's Choice?
Paula's Choice has a high price point while Some By Mi features a high price point as well, with reviewers noting high prices for Paula's Choice products.
Between Some By Mi and Paula's Choice, which brand is better suited for mature skin?
Paula's Choice is better suited for mature skin, achieving a Superior routine fit compared to Some By Mi's High fit level. Both brands include key anti-aging ingredients like retinol and niacinamide across the products on this page, which helps support collagen accumulation and manage skin pigmentation.
The Journal of Investigative Dermatology, 2000The British Journal of Dermatology, 2002
How do the brands compare when it comes to hydration and moisture?
When it comes to hydration and moisture, Some By Mi does better than Paula's Choice. Lovi rates the routine fit for dry skin as Superior for Some By Mi and High for Paula's Choice.
Which brand performs better for addressing skin with dark spots?
Both brands achieve a Superior fit level for skin with dark spots. Niacinamide helps reduce pigmentation as shown in studies.
Some By Mi or Paula's Choice for oily skin?
Paula's Choice is better for oily skin, offering a Superior routine fit compared to Some By Mi's High fit.
Some By Mi or Paula's Choice: which moisturizer is better?
When choosing a moisturizer, Some By Mi is better for dry and sensitive skin types, while Paula's Choice works well for oilier or mature skin. Some By Mi focuses on gentle, hydrating formulas, whereas Paula's Choice emphasizes targeted anti-aging and pore-clearing ingredients.
Some By Mi or Paula's Choice for sensitive skin?
Both brands are a great match for sensitive skin, as Lovi rates both Some By Mi and Paula's Choice as Superior for this skin type. Reviewers note that Some By Mi offers a gentler formula, while Paula's Choice stands out for smoothing textures.
Some By Mi or Paula's Choice: which sunscreen is better?
Some By Mi provides the V10 Hyal Air Fit Sunscreen and Paula's Choice provides the Youth-Extending Daily Hydrating Fluid SPF 50 on the products on this page. Lovi finds that the V10 Hyal Air Fit Sunscreen has a High fit for oily skin, acne-prone skin, sensitive skin, dry sensitive skin, dry skin, mature skin, oily acne-prone skin, combination skin, and skin with dark spots, whereas the Youth-Extending Daily Hydrating Fluid SPF 50 has a High fit for dry skin, combination skin, and dry sensitive skin, and an Average fit for acne-prone skin, oily skin, oily acne-prone skin, skin with dark spots, sensitive skin, and mature skin.
Some By Mi or Paula's Choice for acne-prone skin?
Paula's Choice is a better fit for acne-prone skin, as Lovi rates its routine as Superior compared to High for Some By Mi.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
HelixComplex snail mucus as a potential technology against O3 induced skin damage
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Ethosomes of Phenylethyl Resorcinol as Vesicular Delivery System for Skin Lightening Applications
The use of green tea extract in cosmetic formulations: not only an antioxidant active ingredient
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Topical glutathione amino acid precursors protect skin against environmental and oxidative stress
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Allergy to oxidized limonene and linalool is frequent in the U.K
Tocotrienol-rich fraction attenuates UV-induced inflammaging: A bench to bedside study
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
The impacts of sodium lauroyl sarcosinate in facial cleanser on facial skin microbiome and lipidome
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Borage Oil Treated with Immobilized Lipase Inhibits Melanogenesis
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Functional properties and skin care effects of sodium trehalose sulfate
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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