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SK-II vs NEOCUTIS

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

SK-II and NEOCUTIS are esteemed international skincare lines that offer distinct paths to a balanced complexion. The Japanese brand is cherished for its luxurious moisturizers, potent serums, clarifying toners, and restorative masks anchored by pitera, while the Swiss brand is widely beloved for its refined serums and moisturizers that nurture the complexion. The former suits dry skin and acne-prone skin best with formulations designed to address imbalances, whereas the latter suits mature, dry, and stressed skin best because of deeply restorative properties. Ultimately, both differ as the first relies on a signature ingredient to improve pore area, roughness, and redness, while the second delivers balanced, gentle care that helps restore natural radiance.

SK-II is a Japanese skincare brand founded in 1980 and owned by The Procter & Gamble Company since 1991.

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NEOCUTIS is a Swiss skincare brand founded in 2003 and owned by Merz Holding GmbH & Co. KG since 2013.

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This page compares some of the most popular SK-II and NEOCUTIS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SK-II vs NEOCUTIS products

Questions and answers

SK-II or NEOCUTIS: which is better?

SK-II has a High or Superior Lovi fit for dry and acne-prone skin with its Pitera-based products on this page, while NEOCUTIS offers serums and moisturizers with a High fit for mature and dry skin.

What is the difference between SK-II and NEOCUTIS?

SK-II was founded in Japan in 1980 and fits dry skin, acne-prone skin, and dry sensitive skin best with products like its Facial Treatment Essence featuring Pitera, whereas NEOCUTIS was founded in Switzerland in 2003 and offers options like Bio Serum Firm. Both brands feature no fragrance in their products on this page.

SK-II or NEOCUTIS: which moisturizer is better?

SK-II has a High fit for dry skin with its Facial Treatment Essence and Skinpower Advanced Cream, whereas the NEOCUTIS moisturizer lumi猫re has an Average fit for dry skin. Every product on this page for both brands lists no fragrance in its ingredients.

Which is more affordable, SK-II or NEOCUTIS?

The products on this page do not list pricing information, so a comparison of affordability cannot be made between SK-II and NEOCUTIS.

Which causes fewer breakouts, SK-II or NEOCUTIS?

SK-II has more breakout-friendly options, as products like its Genoptics Ultraura Essence achieve a Superior fit for acne-prone skin, whereas NEOCUTIS products like Bio Serum Firm and lumi猫re only reach an Average or Low fit.

When were SK-II and NEOCUTIS founded and who owns them?

SK-II was founded in Japan in 1980 and has been owned by The Procter & Gamble Company since 1991, while NEOCUTIS was founded in Switzerland in 2003 and has been owned by Merz Holding GmbH & Co. KG since 2013.

Do any products from SK-II or NEOCUTIS contain fragrance?

Every product from both SK-II and NEOCUTIS lists no fragrance in its ingredients.

How does the Lovi fit level of SK-II's Facial Treatment Essence compare for dry skin versus oily skin?

Lovi rates SK-II's Facial Treatment Essence as a High fit for dry skin, compared to an Average fit for oily skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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