Tatcha skincare
Tatcha is an American skincare brand founded in 2009 and owned by Unilever since 2019.
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Tatcha is beloved for its luxurious moisturizers, soothing toners, gentle cleansers, protective sunscreens, and more, all anchored by thoughtfully crafted formulas. Its products suit dry, normal, and sensitive skin types best. The standout products for particular concerns are the The Essence for acne-prone skin, the The Texture Tonic for skin with dark spots, and the Violet-C Brightening Serum for mature skin. The brand relies on its carefully selected ingredients to support the skin.
Rice
Hyaluronic acid
Green teaThis page covers some of the most popular Tatcha products; for the whole Tatcha range, with a fit score for every product, use the Lovi app.
People Say
★4.5Overall rating based on 34.0k+ reviewsReviewers most often praise Tatcha for lightweight textures, deep hydration, and radiant finishes. The most common complaints are high prices and skin irritation or breakouts.
Highlights
Hydrating and dewy moisturizers Mostly Mentioned
- “Gives me that glass skin look — The Dewy Skin Cream”
- “feels like a drink of water for the skin — The Water Cream”
- “leaves skin plump and hydrated — Indigo Overnight Repair”
Gentle, hydrating, and effective cleansers Mostly Mentioned
- “gentle daily polish — The Rice Wash”
- “never feels tight — The Rice Wash”
- “clean without stripping — The Matcha Cleanse”
Hydrating and radiant toners Mostly Mentioned
- “skin feels instantly hydrated and plump — The Essence”
- “sinks in immediately — The Essence”
- “smooths rough texture — The Texture Tonic”
High price point and expensive products Mostly Mentioned
- “very expensive — The Rice Polish Classic”
- “stuff is not cheap — The Clarifying Clay Mask”
Defective and poor packaging Often Mentioned
- “leaks easily — The Matcha Cleanse”
- “purple paint flakes off — The Silk Sunscreen SPF 50”
- “ingredients degrade with exposure to air — The Water Cream”
Strong fragrance and scent issues Sometimes Noted
- “Scent is too overpowering — The Dewy Skin Cream”
- “scent is too strong — The Rice Wash”
- “smells like fennel — The Texture Tonic”
Sources: lovi.care, sephora.com, ulta.com, influenster.com, amazon.com, spacenk.com, and more
Questions and answers
Is Tatcha worth it?
Tatcha offers a range of hydrating products featuring key ingredients like rice and hyaluronic acid, though reviewers frequently mention a high price point and expensive products. Lovi rates the Tatcha-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin.
What are Tatcha's best products?
Tatcha's best products are those that fit your skin type best, such as The Silk Sunscreen SPF 50 and Violet-C Brightening Serum for dry skin, or The Clarifying Clay Mask for oily skin. Rice, hyaluronic acid, and green tea are key ingredients used across the range to help keep skin soft and smooth. Reviewers often mention that the moisturizers are hydrating and dewy.
Which Tatcha moisturizer is best for dry skin?
Indigo Overnight Repair is the best moisturizer for dry skin among the Tatcha products on this page, followed by The Dewy Skin Cream and The Water Cream. Lovi rates Indigo Overnight Repair High for dry skin, while the other two moisturizers rate Average. Hyaluronic acid helps keep these moisturizers hydrating for dry skin.
Does Tatcha cause breakouts?
Tatcha is unlikely to cause breakouts when shoppers choose the right products, as Lovi rates acne-prone skin as a Superior fit for Tatcha-focused routines. However, squalene present in some formulas may sometimes contribute to inflammatory mediators in skin prone to acne.
Is Tatcha fragrance-free?
No, Tatcha is not entirely fragrance-free, as 4 of the 11 Tatcha products on this page contain fragrance. Reviewers sometimes note strong fragrance and scent issues with the brand.
What are the key ingredients in Tatcha products?
The key ingredients found across the Tatcha products on this page are rice, hyaluronic acid, and green tea. Hyaluronic acid helps provide hydration and supports skin quality, while rice bran bioactive compounds may offer anti-aging effects.
How do I build a Tatcha skincare routine?
To build a Tatcha skincare routine, start with a cleanser like The Rice Wash, follow with a toner such as The Essence, and finish with a moisturizer like The Dewy Skin Cream. Lovi rates Tatcha-focused routines as Superior for dry, oily, sensitive, combination, and acne-prone skin types.
What are good alternatives to Tatcha?
Good alternatives to Tatcha include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar skincare brands also have dedicated pages on Lovi for comparison.
Tatcha vs CeraVe: which is better?
Tatcha and CeraVe both fit skin very well, with Lovi rating the Tatcha routines Superior for dry, oily, sensitive, combination, and acne-prone skin. CeraVe routines also score high, with Superior ratings for sensitive and acne-prone skin and High ratings for dry, oily, and combination skin.
Who owns Tatcha, and where is it from?
Tatcha is an American brand founded in 2009, owned by Unilever since 2019.
Is Tatcha cruelty-free?
Yes: PETA lists Tatcha as cruelty-free.
Which Tatcha cleanser is best for oily skin?
The Matcha Cleanse is the best Tatcha cleanser for oily skin, followed by The Rice Wash, with both rating Average.
Which Tatcha sunscreen is best for sensitive skin?
The Silk Sunscreen SPF 50 is the sunscreen on this page for sensitive skin, and Lovi rates it Average for sensitive skin.
Research behind Tatcha's key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Final report on the safety assessment of Benzyl Alcohol, Benzoic Acid, and Sodium Benzoate
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.
