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Heimish skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Heimish is a Korean skincare brand founded in 2016 and owned by Oneand Co., Ltd..

Heimish is warmly loved for nourishing eye products and melting makeup removers crafted from botanical formulas. Its products suit all skin types best, offering gentle care for daily routines. For targeted concerns, the Bulgarian Rose Water Hydrogel Eye Patch addresses acne-prone skin, the All Clean Balm targets skin with dark spots, and the Marine Care Eye Cream supports mature skin.

This page covers some of the most popular Heimish products; for the whole Heimish range, with a fit score for every product, use the Lovi app.

Other Heimish products

People Say

★4.8Overall rating based on 36.5k+ reviews

Reviewers most often praise Heimish for removing stubborn makeup without compromising moisture, immediate cooling and hydrating effects, and effectively plumping and hydrating the delicate eye area. The most common complaints are essential oil content that can concern fragrance sensitivities and a thick, buttery texture that requires careful application to avoid pilling.

Highlights

  • Hydrating and soothing eye products Mostly Mentioned
    • “plump fine lines considerably — Bulgarian Rose Water Hydrogel Eye Patch”
    • “Instantly hydrates dry areas — Marine Care Eye Cream”
    • “feel cooling and refreshing — Bulgarian Rose Water Hydrogel Eye Patch”
  • Application, residue, and formulation issues Mostly Mentioned
    • “tend to slide down — Bulgarian Rose Water Hydrogel Eye Patch”
    • “can tear the patch — Bulgarian Rose Water Hydrogel Eye Patch”
    • “results are temporary — Bulgarian Rose Water Hydrogel Eye Patch”

Sources: lovi.care, iherb.com, amazon.com, stylekorean.com, yesstyle.com, ohlolly.com, and more

Questions and answers

Is Heimish worth it?

Heimish is worth considering because Lovi rates its brand-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Reviewers often mention that the eye products are hydrating and soothing, though some note issues with application and formulation.

What are Heimish's best products?

Heimish's best products are the All Clean Balm, which fits dry and dry sensitive skin at a High level, and the Bulgarian Rose Water Hydrogel Eye Patch, which fits all listed skin types at a High level. Reviewers most often mention these eye products as hydrating and soothing. Lovi rates the Heimish-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

Does Heimish cause breakouts?

Heimish is unlikely to cause breakouts for most skin types, as Lovi rates the brand-focused routine High to Superior for acne-prone skin. Reviewers sometimes mention formulation issues, but the All Clean Balm rates Average for acne-prone skin and the Bulgarian Rose Water Hydrogel Eye Patch rates High.

Is Heimish fragrance-free?

Yes, every Heimish product on this page lists no fragrance in its ingredients. Reviewers note that the eye products are hydrating and soothing, though some mention application and formulation issues.

What are the key ingredients in Heimish products?

Heimish uses popular skincare ingredients like niacinamide to help fade dark spots, sodium hyaluronate to keep skin soft and hydrated, and glycerin to lock in moisture. Additionally, Centella asiatica extract is included to calm the skin and soothe irritation.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

How do I build a Heimish skincare routine?

To build a Heimish routine, start by cleansing with All Clean Balm, then refresh the eye area with Bulgarian Rose Water Hydrogel Eye Patch. Lovi rates the Heimish-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

Where can I buy Heimish, and how much does it cost?

Heimish is available from stores in Singapore. Prices on this page range from S$19.74 to S$34.76.

What are good alternatives to Heimish?

Good alternatives to Heimish include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea, which also have pages on Lovi.

Heimish vs SKIN1004: which is better?

Lovi rates the Heimish-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin, while the SKIN1004-focused routine is also rated Superior for dry and sensitive skin but High for the other types. Reviewers mostly mention that Heimish eye products are hydrating and soothing, though some note issues with application, residue, and formulation.

Who owns Heimish, and where is it from?

Heimish is a Korean brand founded in 2016, owned by Oneand Co., Ltd..

Is Heimish cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Heimish as cruelty-free.

Research behind Heimish's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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