🇳🇱Netherlands

Kiehl's vs MAËLYS

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and MAËLYS are distinguished skincare lines known for distinct formulations, with Kiehl's offering moisturizers, serums, toners, eye products, and more anchored by glycerin and squalane, while the second brand provides targeted serums and advanced formulas. The American heritage line suits skin with dark spots and mature skin best, whereas its contemporary counterpart suits all skin types best. Both offer thoughtful care, though they differ as the former relies on ingredients like squalane to counteract oxidative stress and stimulate fibroblast migration, and the latter delivers specialized solutions through standout products such as the RE-LURE Tight & Tone Body Serum for skin with dark spots.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

This page compares some of the most popular Kiehl's and MAËLYS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs MAËLYS products

Kiehl's vs MAËLYS serums and treatments

Questions and answers

Kiehl's or MAËLYS: which is better?

Kiehl's is better for facial skincare because the products on this page offer High to Superior Lovi fit levels across multiple skin types, whereas MAËLYS products mostly show Low or Caution fit levels. Kiehl's also provides a wide range of lightweight, non-greasy moisturizers and gentle serums.

What is the difference between Kiehl's and MAËLYS?

Kiehl's offers a wide range of skincare products that achieve High or Superior Lovi fit levels for multiple skin types, whereas MAËLYS features only a couple of products with mostly Low fit levels on this page. Kiehl's uses key ingredients like glycerin and vitamin C across its line, helping to deliver deep hydration and brighten dark spots.

Which is more affordable, Kiehl's or MAËLYS?

Shoppers often mention that Kiehl's has a high price point, but the products on this page do not provide pricing information to compare with MAËLYS.

Which causes fewer breakouts, Kiehl's or MAËLYS?

Kiehl's offers targeted products on this page with High fits for acne-prone skin, whereas MAËLYS products on this page have Low fits for that skin type. Reviewers often mention that Kiehl's causes breakouts and skin irritation, while MAËLYS has too few face products to compare reliably.

How do the founding years and corporate ownerships of Kiehl's and MAËLYS compare?

Kiehl's was founded in 1851 in the United States and has been owned by L'Oréal S.A. since 2000, whereas MAËLYS was founded in 2017 and is owned by the Barinboim Group.

Which brand offers more fragrance-free products relative to their total catalog size on the page?

Kiehl's offers significantly more fragrance-free products relative to its total catalog size on the page, with 26 out of 28 products listing no fragrance. In comparison, MAËLYS features only 1 out of 2 products without fragrance.

What specific skin types does Kiehl's fit best according to its brand-focused routines?

According to its brand-focused routines, Kiehl's fits skin with dark spots, mature skin, and dry skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play