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The Ordinary vs KORA Organics

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and KORA Organics are distinct skincare lines tailored to different complexions, with the Canadian brand offering serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, while KORA Organics is loved for its thoughtful moisturizers, masks, and serums built around effective formulas. The former suits dry skin and dry sensitive skin best, utilizing key ingredients where hyaluronic acid lengthens the duration of wrinkle reduction, glycerin significantly increases skin hydration and barrier function, and squalane increases epidermal thickness and collagen production. Conversely, the latter suits oily skin and oily acne-prone skin best, helping to balance and refine the complexion through carefully chosen botanical ingredients designed to support a healthy and glowing appearance. While both brands address specific concerns like acne-prone skin, dark spots, and mature skin through targeted products, they differ fundamentally in their ingredient philosophies and ideal skin types.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and KORA Organics products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs KORA Organics products

People Say

The OrdinaryKORA Organics
  • Texture Smoothing and Pores Often MentionedMostly Mentioned
    • “pores look significantly smaller — The Ordinary Niacinamide 10% + Zinc 1%”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “baby soft skin — KORA Organics Turmeric Brightening & Exfoliating Mask”
    • “Visibly smooths — KORA Organics Turmeric Glow Moisturizer”
  • Glow, Radiance, and Brightening Sometimes NotedMostly Mentioned
    • “brighter complexion — KORA Organics Noni Glow Face Oil”
    • “post-facial glow — KORA Organics Turmeric Brightening & Exfoliating Mask”
    • “Noticed a lovely glow — KORA Organics Turmeric Glow Moisturizer”
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
  • Value and Pricing Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Hydration and Moisture Sometimes NotedOften Mentioned
    • “Ultra-hydrating — KORA Organics Turmeric Glow Moisturizer”
    • “Punchy shot of moisture — KORA Organics Active Algae Lightweight Moisturizer”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Gentle and Sensitive Skin Care Sometimes NotedOften Mentioned
    • “No irritation or redness — KORA Organics Plant Stem Cell Retinol Alternative Serum”
    • “Safe for my sensitive skin — KORA Organics Active Algae Lightweight Moisturizer”
    • “Finally a cleanser that doesn't sting my face. — The Ordinary Squalane Cleanser”
  • Lightweight and Fast Absorption Sometimes NotedOften Mentioned
    • “Feels like a light oil but with none of the sheen — KORA Organics Active Algae Lightweight Moisturizer”
    • “sinks right in — KORA Organics Noni Glow Face Oil”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Scents and Fragrance Rarely NotedOften Mentioned
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “overpowering floral smell — KORA Organics Noni Glow Face Oil”
  • Pricing and Packaging Issues Rarely NotedOften Mentioned
    • “The 50ml tube runs out way too fast. — The Ordinary Squalane Cleanser”
    • “Wish it came in a pump — The Ordinary Natural Moisturizing Factors + HA”
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “steep price tag — KORA Organics Noni Glow Face Oil”

The Ordinary vs KORA Organics routines for oily skin

See multi-brand routine · 97% fit

The Ordinary vs KORA Organics routines for combination skin

See multi-brand routine · 96% fit

The Ordinary vs KORA Organics routines for acne-prone skin

See multi-brand routine · 97% fit

Questions and answers

The Ordinary or KORA Organics: which is better?

The Ordinary offers better value and pricing, whereas KORA Organics excels in hydration, radiance, and gentle care for sensitive skin based on the products on this page.

What is the difference between The Ordinary and KORA Organics?

The Ordinary offers budget-friendly products with no fragrance across the products on this page, whereas KORA Organics stands out for glow and hydration with a higher price point.

The Ordinary or KORA Organics for oily skin?

Both The Ordinary and KORA Organics achieve a Superior routine fit level for oily skin. The Ordinary offers affordable and great value serums, while KORA Organics is noted for radiant, deeply hydrating, and lightweight moisturizers.

The Ordinary or KORA Organics: which moisturizer is better?

The Ordinary offers better value with highly rated moisturizers like Natural Moisturizing Factors + HA, while KORA Organics is known for deeply hydrating formulas like Noni Glow Face Oil. Both brands provide excellent moisture, but reviewers frequently praise KORA Organics for its radiant and glowing finish.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or KORA Organics?

The Ordinary offers better value, with reviewers frequently noting its affordable pricing compared to the high price point of KORA Organics.

Which brand has better skin review themes for glow and hydration between The Ordinary and KORA Organics?

KORA Organics does better than The Ordinary for review themes regarding glow and hydration. Reviewers often mention its products provide radiant, glowing, and deeply hydrating moisturizers.

Do products from The Ordinary and KORA Organics contain fragrance in their ingredients?

Both brands offer products on this page that list no fragrance in their ingredients. Reviewers note that The Ordinary does better with scents and fragrance compared to KORA Organics.

Which skin types do The Ordinary and KORA Organics fit best according to their brand-focused routines?

The Ordinary fits dry skin, dry sensitive skin, and sensitive skin best according to its brand-focused routines, while KORA Organics fits oily skin, oily acne-prone skin, and combination skin best.

The Ordinary or KORA Organics for acne-prone skin?

Both The Ordinary and KORA Organics achieve a Superior routine fit for acne-prone skin on the products on this page. The Ordinary offers affordable acne-clearing serums, while KORA Organics provides well-reviewed hydrating and brightening treatments.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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