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The Ordinary vs ELIDEL

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and ELIDEL are distinct skincare names offering targeted care for dry and sensitive skin. The Canadian brand, founded in 2016, provides serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, while the Swiss brand, founded in 2001, is beloved for its gentle moisturizers and soothing formulas. Both options suit sensitive and dry skin best, yet they differ in their specific formulations, with the former featuring active ingredients like niacinamide and lactic acid, and the latter relying on pimecrolimus.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ELIDEL is a Swiss skincare brand founded in 2001 and owned by Viatris Inc. since 2016.

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This page compares some of the most popular The Ordinary and ELIDEL products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs ELIDEL products

The Ordinary vs ELIDEL moisturizers

Questions and answers

The Ordinary or ELIDEL: which is better?

The products on this page from The Ordinary generally offer much higher fit levels across most skin types compared to ELIDEL, which only features a single moisturizer with lower average or caution ratings.

What is the difference between The Ordinary and ELIDEL?

The Ordinary offers a wide range of serums, toners, and moisturizers that fit dry and sensitive skin with high ratings, while ELIDEL features only a single pimecrolimus moisturizer with average to low skin fits.

The Ordinary or ELIDEL: which moisturizer is better?

The products on this page show that The Ordinary offers moisturizers with a high Lovi fit for dry skin, such as Natural Moisturizing Factors + HA, whereas Elidel's pimecrolimus moisturizer has only an average fit for dry sensitive skin and low fits for other skin types.

Which is more affordable, The Ordinary or ELIDEL?

The products on this page from The Ordinary include affordable and great value serums among their praised benefits, whereas ELIDEL features only a single pimecrolimus product with no mention of affordability.

Which causes fewer breakouts, The Ordinary or ELIDEL?

The Ordinary products on this page help with acne-clearing routines and fit acne-prone skin up to a Superior level, whereas ELIDEL is rated Low for acne-prone skin.

Between The Ordinary and ELIDEL, which brand offers a wider range of products for dry skin?

The Ordinary offers a much wider range of products for dry skin, featuring multiple moisturizers and cleansers with High and Superior Lovi fit levels, whereas ELIDEL only lists a single pimecrolimus moisturizer with an Average fit level for dry skin.

How do the founding years and corporate owners of The Ordinary and ELIDEL compare?

The Ordinary was founded in Canada in 2016 and is owned by The Estée Lauder Companies Inc., whereas ELIDEL was founded in Switzerland in 2001 and is owned by Viatris Inc.

Do any products from The Ordinary or ELIDEL contain added fragrance?

Every product from both The Ordinary and ELIDEL lists no added fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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