The Ordinary vs Good Molecules
The Ordinary and Good Molecules are two accessible skincare brands known for formulas built around hydrating ingredients like glycerin and hyaluronic acid. While The Ordinary offers targeted serums, moisturizers, cleansers, and toners that suit dry and sensitive skin, the brand also features specific options for acne-prone, dark spot, and mature skin. Similarly, Good Molecules provides expertly formulated serums, moisturizers, eye products, and exfoliants for dry and sensitive skin, alongside dedicated treatments for acne, dark spots, and aging. Ultimately, both brands differ through their unique product lineups and parent companies, though each successfully supports skin hydration and barrier function.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..
beautymatter.comgoodmolecules.compitchbook.compreqin.com
This page compares some of the most popular The Ordinary and Good Molecules products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs Good Molecules products
People Say
Great value and price Mostly MentionedMostly Mentioned
- “best value for money — Good Molecules Hyaluronic Acid Serum”
- “great value — Good Molecules Niacinamide Serum”
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
Smoothes texture Often MentionedOften Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “skin looks like brand new baby skin — Good Molecules Overnight Exfoliating Treatment”
- “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
Clears acne and blemishes Often MentionedSometimes Noted
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
- “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
Gentle and non-irritating Sometimes NotedOften Mentioned
- “no skin purging — Good Molecules Gentle Retinol Cream”
- “leaves my face feeling clean without the drying — Good Molecules Hydrating Facial Cleansing Gel”
- “no irritation on sensitive skin — Good Molecules Hyaluronic Acid Serum”
- “Leaves my face feeling soft and not tight at all. — The Ordinary Squalane Cleanser”
Hydration and plumping Sometimes NotedOften Mentioned
- “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
- “Skin feels bouncy — Good Molecules Super Peptide Serum”
- “makes my skin feel soft and plump — Good Molecules Niacinamide Brightening Toner”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Lightweight absorption Sometimes NotedSometimes Noted
- “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
- “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
- “Absorbs instantly — Good Molecules Super Peptide Serum”
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
Pilling and makeup issues Sometimes NotedRarely Noted
- “Balls up — Good Molecules Pineapple Exfoliating Powder”
- “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
Sticky finish Sometimes NotedRarely Noted
- “sticky to the touch — Good Molecules Niacinamide Brightening Toner”
- “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
Breakouts Rarely NotedSometimes Noted
- “broke me out in cysts — The Ordinary Niacinamide 10% + Zinc 1%”
- “broke me out in cysts — The Ordinary Hyaluronic Acid 2% + B5”
- “gave me cystic acne — The Ordinary Glycolic Acid 7% Toning Solution”
- “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
The Ordinary vs Good Molecules routines for dry skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
€12.59
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
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SPF
Australian Gold Botanical Lotion SPF 30
Morning
€21.04
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€8.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
-
Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
€28.48
-
Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
€12.59
-
Moisturizer
Lightweight Daily Moisturizer
Morning · Evening · Once a week
€28.49
-
SPF
Australian Gold Botanical Lotion SPF 30
Morning
€21.04
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
Daily Brightening Serum
Evening · Once a week
€26.02
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
The Ordinary vs Good Molecules routines for oily skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€16.59
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
-
SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€32.80
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€13.90
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
€5.80
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€15.20
-
Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
€28.48
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€16.59
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
€16.68
-
SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€32.80
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
Overnight Exfoliating Treatment
Evening · Once a week
€20.99
-
Enzyme Powder
Pineapple Exfoliating Powder
Once a week
€87.54
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
The Ordinary vs Good Molecules routines for combination skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€13.90
-
Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€8.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€15.20
-
Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
€28.48
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
€16.68
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Overnight Exfoliating Treatment
Evening · Once a week
€20.99
-
Enzyme Powder
Pineapple Exfoliating Powder
Once a week
€87.54
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
Questions and answers
The Ordinary or Good Molecules: which is better?
Both The Ordinary and Good Molecules are great budget-friendly skincare brands, but The Ordinary has an edge for clearing acne, while Good Molecules is often preferred for gentle hydration and value.
What is the difference between The Ordinary and Good Molecules?
The products on this page show that The Ordinary offers superior routine fit for oily, combination, and dry sensitive skin, while Good Molecules is noted by reviewers for being gentler and providing better hydration and value. Niacinamide helps reduce cutaneous pigmentation and melanosome transfer.
The Ordinary or Good Molecules for oily skin?
The Ordinary offers a superior routine fit for oily skin, whereas Good Molecules achieves a high fit. The Ordinary features a wider selection of specialized products on this page for managing oily and acne-prone skin, such as high-performing toners and serums containing ingredients like niacinamide and salicylic acid.
The Ordinary or Good Molecules: which cleanser is better?
Both The Ordinary and Good Molecules offer well-reviewed cleansers with high fit levels for dry and sensitive skin, such as The Ordinary Glycolipid Cream Cleanser and Good Molecules Hydrating Facial Cleansing Gel. The Ordinary cleanser also achieves a High fit level for oily, acne-prone, and combination skin.
Which is more affordable, The Ordinary or Good Molecules?
Good Molecules is more affordable than The Ordinary on this page. Reviewers note that Good Molecules offers great value and price.
The Ordinary or Good Molecules for fading dark spots?
Both The Ordinary and Good Molecules are rated as having a Superior routine fit for skin with dark spots on the products on this page. Niacinamide helps in reducing cutaneous pigmentation and suppressing melanosome transfer.
Which brand has a better routine fit for oily acne-prone skin?
The products on this page show that The Ordinary has a Superior routine fit for oily acne-prone skin, while Good Molecules has a High fit level.
Do products from The Ordinary and Good Molecules contain fragrance?
Every product on the products on this page for both The Ordinary and Good Molecules lists no fragrance in its ingredients.
The Ordinary or Good Molecules for sensitive skin?
Both The Ordinary and Good Molecules are rated as having a Superior routine fit for sensitive skin on the products on this page. Niacinamide helps reduce pigmentation and soothe skin, while hyaluronic acid helps improve skin hydration.
The British Journal of Dermatology, 2002Dermatologic Therapy, 2022
The Ordinary or Good Molecules: which moisturizer is better?
Both The Ordinary and Good Molecules offer exceptional moisturizers, with The Ordinary achieving a Superior fit for dry skin through options like Natural Moisturizing Factors + HA and Natural Moisturizing Factors + Beta Glucan. Good Molecules also provides a Superior fit for dry skin with its Lightweight Daily Moisturizer, while focusing heavily on hydration and plumping benefits across its line.
The Ordinary or Good Molecules for acne-prone skin?
Both The Ordinary and Good Molecules have a Superior routine fit for acne-prone skin, with The Ordinary clearing acne and blemishes better according to reviews.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Development and efficacy assessments of tea seed oil makeup remover
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Effects of fermented tea seed oil on the skin lipid barrier and microbiome of sensitive skin
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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