Paula's Choice vs Estée Lauder
Paula's Choice and Estée Lauder are American skincare brands known for addressing diverse complexions through thoughtful, ingredient-led formulations. Paula's Choice relies on hyaluronic acid, glycerin, and vitamin c within its serums, cleansers, moisturizers, and toners to suit combination and oily skin, whereas the latter utilizes similar hydrating elements across moisturizers, serums, eye products, and cleansers to best serve mature and sensitive skin. Both brands differ in their foundational approaches, as the former targets specific concerns like acne, dark spots, and aging through targeted treatments, while the latter offers gentle, nourishing compositions for delicate barriers.
Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.
Estée Lauder is an American skincare brand founded in 1946 and owned by The Estée Lauder Companies Inc..
en.wikipedia.orgelcompanies.com
This page compares some of the most popular Paula's Choice and Estée Lauder products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Paula's Choice vs Estée Lauder products
People Say
Fast Absorption and Lightweight Feel Mostly MentionedOften Mentioned
- “Absorbs quickly and leaves no greasy residue behind. — Paula's Choice Clear Oil-Free Moisturizer”
- “absorbs instantly — Paula's Choice C15 Super Booster”
- “watery consistency — Paula's Choice 10% Niacinamide Booster”
- “Absorbs quickly into the skin — Estée Lauder Revitalizing Supreme+”
Smoothing Skin Texture Mostly MentionedSometimes Noted
- “skin becomes very smooth — Paula's Choice 1% Retinol Treatment”
- “skin is insanely soft — Paula's Choice Weightless Body Treatment 2% BHA”
- “skin never been this silky — Paula's Choice Skin-Smoothing Retinol Body Treatment”
- “skin feels like a baby's bottom — Estée Lauder Advanced Night Repair”
Deep Hydration and Plumping Not notedMostly Mentioned
- “skin drinks it up immediately — Estée Lauder Advanced Night Repair”
- “The formula is incredibly hydrating and leaves my skin feeling smooth. — Estée Lauder Re-Nutriv”
- “texture is dreamy — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
Non-Irritating and Gentle Formulas Often MentionedOften Mentioned
- “Finally a vitamin C product I can use — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “no stinging — Paula's Choice C15 Super Booster”
- “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
- “Doesn't strip my skin — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
Glow, Radiance, and Brightening Often MentionedSometimes Noted
- “visible glow — Paula's Choice C15 Super Booster”
- “acne scars faded — Paula's Choice 10% Azelaic Acid Booster”
- “Discoloration almost gone — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “gives me that glass skin look — Estée Lauder Advanced Night Repair”
Anti-Aging and Firming Results Sometimes NotedSometimes Noted
- “skin looks plumper — Paula's Choice Pro-Collagen Multi-Peptide Booster”
- “softens lines and wrinkles — Paula's Choice 1% Retinol Treatment”
- “Helps with skin firmness and reduces the appearance of lines. — Estée Lauder Re-Nutriv”
- “Instantly blurs fine lines. — Estée Lauder Revitalizing Supreme+ Youth Power Eye Balm”
High Price Point and Value Mostly MentionedMostly Mentioned
- “tiny tube — Paula's Choice 10% Azelaic Acid Booster”
- “Sooooo expensive — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “way too expensive for the size — Estée Lauder Advanced Night Repair”
- “too pricey — Estée Lauder Micro Essence Treatment Lotion”
Unpleasant Smell or Scent Complaints Often MentionedOften Mentioned
- “smells like grain — Paula's Choice 10% Azelaic Acid Booster”
- “smells like hot dog water — Paula's Choice C15 Super Booster”
- “Scent is too overpowering — Estée Lauder Revitalizing Supreme+”
- “strong scent — Estée Lauder Advanced Night Cleansing Gelée”
Packaging Issues and Leaks Sometimes NotedSometimes Noted
- “dropper leaks — Paula's Choice C15 Super Booster”
- “dropper can be unpredictable — Paula's Choice Pro-Collagen Multi-Peptide Booster”
- “lid is hard to open — Estée Lauder Advanced Night Cleansing Gelée”
- “Please make a jar or refill that is not as big and heavy. — Estée Lauder Re-Nutriv”
Purging and Breakouts Sometimes NotedRarely Noted
- “gave me tiny red bumps — Estée Lauder Advanced Night Repair”
- “Caused small bumps on forehead — Estée Lauder Revitalizing Supreme+”
- “cystic acne — Estée Lauder Micro Essence Treatment Lotion”
- “skin purged — Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant”
Paula's Choice vs Estée Lauder routines for dry skin
-
Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
CA$54.99
-
Hydrating Toner
Skin Recovery Enriched Calming Toner
Morning
CA$47.00
-
Moisturizer
Replenishing Moisturizer
Morning · Evening · Once a week
CA$68.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
CA$55.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
-
Serum or Treatment
Pro-Collagen Multi-Peptide Booster
Evening · Once a week
CA$84.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
-
Cleanser
Advanced Night Cleansing Gelée
Morning · Evening · Once a week
CA$46.00
-
Hydrating Toner
Micro Essence Treatment Lotion
Morning
CA$107.00
-
Moisturizer
Revitalizing Supreme+
Morning · Evening · Once a week
CA$156.00
- SPF DayWear Moisturizer Morning
-
Pre-Cleanser
Take It Away Makeup Remover Lotion
Evening · Once a week
CA$48.00
- Serum or Treatment Perfectionist Pro Evening · Once a week
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
Buy Paula's Choice routine · CA$301.97 · 84% fit
Buy Estée Lauder routine · CA$386.99 · 76% fitSee multi-brand routine · 99% fit
Paula's Choice vs Estée Lauder routines for oily skin
-
Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
CA$54.99
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
CA$41.00
-
Moisturizer
RESIST Intensive Wrinkle-Repair Retinol Serum
Morning · Evening · Once a week
CA$102.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
CA$55.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
CA$84.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
-
Cleanser
Advanced Night Cleansing Gelée
Morning · Evening · Once a week
CA$46.00
-
Hydrating Toner
Micro Essence Treatment Lotion
Morning · Once a week
CA$107.00
-
Moisturizer
Revitalizing Supreme+
Morning · Evening · Once a week
CA$156.00
- SPF DayWear Moisturizer Morning
-
Pre-Cleanser
Take It Away Makeup Remover Lotion
Evening · Once a week
CA$48.00
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
- Serum or Treatment Perfectionist Pro Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
Buy Paula's Choice routine · CA$357.38 · 87% fit
Buy Estée Lauder routine · CA$510.40 · 75% fitSee multi-brand routine · 96% fit
Paula's Choice vs Estée Lauder routines for combination skin
-
Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
CA$54.99
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
CA$41.00
-
Moisturizer
Replenishing Moisturizer
Morning · Evening · Once a week
CA$68.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
CA$55.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
CA$84.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
-
Cleanser
Advanced Night Cleansing Gelée
Morning · Evening · Once a week
CA$46.00
-
Hydrating Toner
Micro Essence Treatment Lotion
Morning · Once a week
CA$107.00
- Moisturizer Re-Nutriv Morning · Evening · Once a week
- SPF DayWear Moisturizer Morning
-
Pre-Cleanser
Take It Away Makeup Remover Lotion
Evening · Once a week
CA$48.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Advanced Night Repair
Evening · Once a week
CA$112.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
Buy Paula's Choice routine · CA$383.47 · 88% fit
Buy Estée Lauder routine · CA$424.49 · 75% fitSee multi-brand routine · 96% fit
Questions and answers
Paula's Choice or Estée Lauder: which is better?
Both Paula's Choice and Estée Lauder are great, with Paula's Choice doing better for fast absorption and smoothing skin texture, while Estée Lauder stands out for deep hydration and plumping. The products on this page have fragrance-free options for both brands, though Paula's Choice lists no fragrance across its entire range.
What is the difference between Paula's Choice and Estée Lauder?
Paula's Choice offers fragrance-free products on this page and tends to do better for fast absorption and smoothing skin texture, whereas Estée Lauder provides deep hydration and plumping with some scented options. Both brands generally achieve equal routine fit across different skin types, though they share common complaints regarding a high price point.
Paula's Choice or Estée Lauder for dry skin?
Both brands offer a High routine fit for dry skin, with Paula's Choice providing fragrance-free options like the Replenishing Moisturizer and Estée Lauder offering deeply hydrating choices such as the Revitalizing Supreme+ moisturizer. Niacinamide and hyaluronic acid help support skin barrier function and hydration.
The British Journal of Dermatology, 2002Dermatologic Therapy, 2022
Paula's Choice or Estée Lauder: which cleanser is better?
Both brands offer cleansers with high fit levels, but Paula's Choice is a better option for oily and acne-prone skin, while Estée Lauder stands out for dry and sensitive skin. Reviewers note that the products on this page from Estée Lauder provide gentle and non-drying cleansers.
Which is more affordable, Paula's Choice or Estée Lauder?
Both brands share the same drawback of a high price point, so neither stands out as more affordable.
Paula's Choice or Estée Lauder: which brand has better anti-aging and firming results?
Paula's Choice or Estée Lauder: which brand offers better hydration and plumping benefits?
Estée Lauder does better for deep hydration and plumping, while Paula's Choice excels in fast absorption and lightweight feel. Both brands offer high routine fit levels for dry and mature skin types.
Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015
How do the fragrance options and ingredients compare between Paula's Choice and Estée Lauder products?
Paula's Choice products on this page list no fragrance, whereas 2 of 14 Estée Lauder products include added fragrance. Both brands feature hyaluronic acid and glycerin across their products, while Paula's Choice additionally includes ingredients like vitamin C, licorice root, niacinamide, salicylic acid, green tea, and vitamin E.
Paula's Choice or Estée Lauder for oily skin?
Both Paula's Choice and Estée Lauder are a High fit for oily skin. Paula's Choice features fragrance-free formulas with active ingredients like salicylic acid and niacinamide that help control oil, while Estée Lauder offers lightweight options like the Micro Essence Treatment Lotion that may help balance skin.
Paula's Choice or Estée Lauder: which moisturizer is better?
Both Paula's Choice and Estée Lauder offer effective moisturizers on this page, and Lovi rates their routines as an equal High fit for dry skin. Paula's Choice relies on key ingredients like hyaluronic acid and ceramides to help support the skin barrier, while Estée Lauder formulas frequently use hyaluronic acid and glycerin to help deliver deep hydration.
Paula's Choice or Estée Lauder for sensitive skin?
Both brands achieve a High routine fit for sensitive skin on Lovi. Paula's Choice helps avoid irritation since the products on this page list no fragrance in their ingredients.
Paula's Choice or Estée Lauder: which sunscreen is better?
Paula's Choice offers the Youth-Extending Daily Hydrating Fluid SPF 50, and Estée Lauder offers the DayWear Moisturizer, with both protecting the skin well. The products on this page for both brands feature no added fragrance across their sunscreens, and the DayWear Moisturizer is noted as having a strong fragrance.
Paula's Choice or Estée Lauder for acne-prone skin?
Both brands are well suited for acne-prone skin, with Lovi giving Paula's Choice a High fit level and Estée Lauder a High fit level. Paula's Choice helps target breakouts using key ingredients like salicylic acid across the products on this page.
Research behind their key ingredients
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Chrysin protects epidermal keratinocytes from UVA- and UVB-induced damage
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Another Reason for Using Caffeine in Dermocosmetics: Sunscreen Adjuvant
Topical glutathione amino acid precursors protect skin against environmental and oxidative stress
Tocotrienol-rich fraction attenuates UV-induced inflammaging: A bench to bedside study
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
The impacts of sodium lauroyl sarcosinate in facial cleanser on facial skin microbiome and lipidome
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Borage Oil Treated with Immobilized Lipase Inhibits Melanogenesis
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
Skin recovery by Lavandula angustifolia leaf callus extract: Redox control of Nrf2 signaling
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Functional properties and skin care effects of sodium trehalose sulfate
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.


























































