Paula's Choice vs Elemis
Paula's Choice and Elemis are established skincare brands that offer distinct approaches to complexion care. Paula's Choice is an American brand founded in 1995 and owned by Unilever since 2021, known for serums, cleansers, moisturizers, and toners built around hyaluronic acid, glycerin, and vitamin C that suit oily and acne-prone skin best. Elemis is a British brand founded in 1989 and owned by L'Occitane Group since 2019, celebrated for nourishing serums, rich moisturizers, gentle cleansers, and refining toners that weave together glycerin and shea to suit dry and mature skin best. Both brands differ significantly, as the former relies on glycerin to increase skin hydration and restore barrier function for oilier complexions, while the latter utilizes glycerin and shea butter to reduce inflammation and relieve skin pruritus for deeply restorative care.
Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.
Elemis is a British skincare brand founded in 1989 and owned by L'Occitane Group since 2019.
elemis.comau.elemis.comen.wikipedia.org
This page compares some of the most popular Paula's Choice and Elemis products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Paula's Choice vs Elemis products
People Say
Improving Skin Texture and Smoothness Mostly MentionedOften Mentioned
- “skin becomes very smooth — Paula's Choice 1% Retinol Treatment”
- “bumps be gone — Paula's Choice Weightless Body Treatment 2% BHA”
- “skin is insanely soft — Paula's Choice Weightless Body Treatment 2% BHA”
- “baby soft — Elemis Dynamic Resurfacing Facial Pads”
Fast Absorption and Lightweight Texture Mostly MentionedOften Mentioned
- “Absorbs quickly and leaves no greasy residue behind. — Paula's Choice Clear Oil-Free Moisturizer”
- “absorbs instantly — Paula's Choice C15 Super Booster”
- “Absorbs almost immediately, and my skin feels well hydrated all day. — Elemis Pro-Collagen Marine Cream”
- “weightless serum — Elemis Pro-Collagen Advanced Eye Treatment”
Instant and Deep Hydration Not notedMostly Mentioned
- “The cream really hydrates and my face looks amazing. — Elemis Pro-Collagen Night Cream”
- “Quenches thirsty skin... immediate improvement. — Elemis Pro-Collagen Marine Cream”
- “skin feels baby soft — Elemis Pro-Collagen Cleansing Balm”
Glow, Radiance, and Brightening Often MentionedOften Mentioned
- “visible glow — Paula's Choice C15 Super Booster”
- “Discoloration almost gone — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “healthy glow — Elemis Dynamic Resurfacing Facial Pads”
- “instantly fresh glow — Elemis Dynamic Resurfacing Facial Wash”
Pleasant Scent Rarely NotedOften Mentioned
- “smells like a spa — Elemis Pro-Collagen Cleansing Balm”
- “smells like a holiday — Elemis Papaya Enzyme Peel”
- “smells like a tropical cocktail — Elemis Superfood Midnight Facial”
- “Doesn't smell at all — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
Anti-Aging and Firming Sometimes NotedSometimes Noted
- “skin looks plumper — Paula's Choice Pro-Collagen Multi-Peptide Booster”
- “softens lines and wrinkles — Paula's Choice 1% Retinol Treatment”
- “improved neck texture — Paula's Choice Skin-Smoothing Retinol Body Treatment”
- “My neck doesn't sag... plumps my skin to look more youthful. — Elemis Pro-Collagen Night Cream”
High Price and Value Issues Mostly MentionedMostly Mentioned
- “tiny tube — Paula's Choice 10% Azelaic Acid Booster”
- “Sooooo expensive — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “Complete waste of money for me. — Elemis Pro-Collagen Marine Cream”
- “very expensive — Elemis Pro-Collagen Cleansing Balm”
Packaging Issues and Small Size Often MentionedRarely Noted
- “jar looks half empty — Elemis Superfood Midnight Facial”
- “tube feels half empty — Elemis Papaya Enzyme Peel”
- “pump broke quickly — Elemis Dynamic Resurfacing Facial Wash”
- “surprisingly small bottle — Paula's Choice Skin-Smoothing Retinol Body Treatment”
Unpleasant Smell or Scent Often MentionedRarely Noted
- “smell is overpowering — Elemis Dynamic Resurfacing Facial Wash”
- “smells like grain — Paula's Choice 10% Azelaic Acid Booster”
Paula's Choice vs Elemis routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
A$26.59
-
Hydrating Toner
Pyunkang Yul Calming Deep Moisture Toner
Morning
A$23.99
-
Moisturizer
Pro-Collagen Marine Cream
Morning · Evening · Once a week
A$223.78
-
Pre-Cleanser
Pro-Collagen Cleansing Balm
Evening · Once a week
A$81.99
-
Serum or Treatment
Pro-Collagen Glow Boost Exfoliator
Evening · Once a week
A$128.95
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Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
-
Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
A$32.00
-
Hydrating Toner
Skin Recovery Enriched Calming Toner
Morning
A$42.00
-
Moisturizer
Replenishing Moisturizer
Morning · Evening · Once a week
A$65.00
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
A$27.35
-
Serum or Treatment
Pro-Collagen Multi-Peptide Booster
Evening · Once a week
A$89.00
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
Buy Elemis routine · A$549.28 · 91% fit
Buy Paula's Choice routine · A$343.82 · 86% fitSee multi-brand routine · 97% fit
Paula's Choice vs Elemis routines for oily skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
A$32.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
A$42.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
A$65.00
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
A$80.43
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
A$84.00
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
A$13.99
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
A$34.66
-
Moisturizer
Pro-Collagen Marine Cream
Morning · Evening · Once a week
A$223.78
-
Pre-Cleanser
Pro-Collagen Cleansing Balm
Evening · Once a week
A$81.99
-
Cleansing Toner
Balancing Lavender Toner
Evening
A$77.81
-
Serum or Treatment
Papaya Enzyme Peel
Evening · Once a week
A$67.00
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
Buy Paula's Choice routine · A$561.22 · 92% fit
Buy Elemis routine · A$653.08 · 80% fitSee multi-brand routine · 96% fit
Paula's Choice vs Elemis routines for combination skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
A$32.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
A$42.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
A$65.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
A$30.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
A$84.00
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
A$73.61
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
A$42.00
-
Moisturizer
Pro-Collagen Marine Cream
Morning · Evening · Once a week
A$223.78
-
Pre-Cleanser
Pro-Collagen Cleansing Balm
Evening · Once a week
A$81.99
-
Cleansing Toner
Balancing Lavender Toner
Evening
A$77.81
-
Serum or Treatment
Papaya Enzyme Peel
Evening · Once a week
A$67.00
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
Buy Paula's Choice routine · A$437.74 · 89% fit
Buy Elemis routine · A$720.04 · 82% fitSee multi-brand routine · 95% fit
Questions and answers
Paula's Choice or Elemis: which is better?
Paula's Choice is better for oily and acne-prone skin with a Superior routine fit, while Elemis is better for dry skin with a Superior routine fit. Paula's Choice features fragrance-free formulas, whereas Elemis includes fragrance in most products on this page.
What is the difference between Paula's Choice and Elemis?
Paula's Choice has a Superior routine fit for oily, sensitive, acne-prone, mature, and oily acne-prone skin types, while Elemis has a Superior routine fit for dry, mature, and dry sensitive skin. Paula's Choice is fragrance-free across the products on this page, whereas Elemis features added fragrance in most of its formulas. Retinol helps reduce signs of aging and stimulate collagen accumulation.
The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007
Paula's Choice or Elemis for dry skin?
Elemis has a Superior routine fit for dry skin, whereas Paula's Choice has a High fit for dry skin. Elemis is noted for providing instant and deep hydration with its moisturizers, while the products on this page by Paula's Choice list no fragrance in their ingredients.
Paula's Choice or Elemis: which cleanser is better?
Paula's Choice fits oily, acne-prone, and oily acne-prone skin with a Superior Lovi level for its cleansers on this page, while Elemis cleansers reach a High Lovi level for these skin types. The products on this page for Paula's Choice list no fragrance, whereas most Elemis cleansers contain fragrance.
Which is more affordable, Paula's Choice or Elemis?
Both brands face similar reviewer feedback regarding high prices and value issues. Review themes on this page indicate that the high price and value issues are equal for both Paula's Choice and Elemis.
Between Paula's Choice and Elemis, which brand offers fragrance-free products?
Paula's Choice offers fragrance-free products, as every product on the page lists no fragrance in its ingredients, whereas most Elemis products on this page contain fragrance.
How do Paula's Choice and Elemis compare for anti-aging and firming results according to review themes?
Paula's Choice does better than Elemis for anti-aging and firming results according to review themes. Retinol helps reduce signs of aging and stimulates collagen accumulation in aged skin.
Which brand is better suited for mature skin, Paula's Choice or Elemis?
Both Paula's Choice and Elemis have a Superior fit for mature skin on the products on this page. Paula's Choice relies on fragrance-free formulations with key ingredients like retinol, while Elemis often features luxurious textures with added fragrance.
The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007
Paula's Choice or Elemis for oily skin?
Paula's Choice is a better fit for oily skin, offering a Superior routine compared to Elemis, which has a High fit level.
Paula's Choice or Elemis: which moisturizer is better?
Paula's Choice and Elemis both offer moisturizers that help hydrate the skin, though Paula's Choice has fragrance-free options across the products on this page while Elemis products frequently contain fragrance. Elemis provides a Superior routine fit for dry skin, whereas Paula's Choice provides a Superior routine fit for oily skin.
Paula's Choice or Elemis for sensitive skin?
Paula's Choice has a Superior routine fit for sensitive skin on this page, while Elemis has a High routine fit. Paula's Choice features no fragrance across the products on this page, whereas most Elemis products contain fragrance.
Paula's Choice or Elemis for acne-prone skin?
Paula's Choice is a better fit for acne-prone skin, as Lovi rates its routine as Superior compared to Elemis at High. The products on this page for Paula's Choice contain key ingredients like salicylic acid which helps manage blemishes, and every product on this page lists no fragrance.
Research behind their key ingredients
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Topical beta-carotene protects against infra-red-light-induced free radicals
Topical glutathione amino acid precursors protect skin against environmental and oxidative stress
Tocotrienol-rich fraction attenuates UV-induced inflammaging: A bench to bedside study
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
The impacts of sodium lauroyl sarcosinate in facial cleanser on facial skin microbiome and lipidome
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Borage Oil Treated with Immobilized Lipase Inhibits Melanogenesis
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
Comparative measurement of hydration effects of herbal moisturizers
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
Skin recovery by Lavandula angustifolia leaf callus extract: Redox control of Nrf2 signaling
Formulation and evaluation of exotic fat based cosmeceuticals for skin repair
Functional properties and skin care effects of sodium trehalose sulfate
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Effects of fermented tea seed oil on the skin lipid barrier and microbiome of sensitive skin
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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