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Beauty of Joseon vs Theramid

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Theramid are distinguished skincare brands offering thoughtfully crafted serums, moisturizers, and targeted treatments designed for daily care. The first brand is a Korean line known for gentle staples featuring niacinamide, glycerin, and hyaluronic acid that suit dry and sensitive skin best, while the second is a Spanish line celebrated for advanced, meticulously engineered formulas that accommodate balanced, dry, combination, oily, and sensitive skin. Although both provide specialized solutions for specific concerns like acne-prone, hyperpigmented, and mature skin, they differ fundamentally in their foundational philosophy and heritage.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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Theramid is a Spanish skincare brand founded in 2022 and owned by Cosnova Group since 2026.

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This page compares some of the most popular Beauty of Joseon and Theramid products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Theramid products

People Say

Beauty of JoseonTheramid
  • Texture and Absorption Mostly MentionedMostly Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “the texture is a sophisticated, lightweight gel that absorbs almost instantly without leaving a sticky residue — Theramid Copper Peptide”
    • “Absorbs quickly — Theramid DERMA-PEPTIDES”
  • Gentle and Non-Irritating Formula Mostly MentionedMostly Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “Instantly took out redness — Theramid Ceramide Treatment”
    • “Suitable for sensitive skin — Theramid DERMA-PEPTIDES”
  • Hydration and Moisture Mostly MentionedOften Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “Provides long-lasting hydration — Theramid Ceramide Treatment”
  • Glow and Radiance Sometimes NotedSometimes Noted
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “Gives me that chok-chok dewy look — Beauty of Joseon Dynasty Cream”
    • “instantly gives the skin a radiant glow and freshness — Theramid Copper Peptide”
  • Packaging Issues Sometimes NotedOften Mentioned
    • “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
    • “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
    • “one pump is too much — Beauty of Joseon Revive Eye Serum”
    • “Struggled to pump it out halfway through — Theramid Ceramide Treatment”
  • Scent Dislikes or Issues Often MentionedRarely Noted
    • “Didn't like the scent — Theramid Ceramide Treatment”
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”

Questions and answers

Beauty of Joseon or Theramid: which is better?

Beauty of Joseon is better for hydration and moisture, while both brands offer equally gentle, non-irritating formulas with great texture and absorption.

What is the difference between Beauty of Joseon and Theramid?

Beauty of Joseon offers a wide range of gentle, fragrance-free products featuring key ingredients like niacinamide and ginseng that achieve high to superior Lovi fit levels for dry and sensitive skin. In contrast, Theramid focuses on targeted treatments like peptides and ceramides, though reviewers note that it can present more formulation and compatibility issues.

Beauty of Joseon or Theramid: which moisturizer is better?

Beauty of Joseon offers multiple moisturizers like the Dynasty Cream and Red Bean Water Gel that achieve a High Lovi fit for dry skin, mature skin, and skin with dark spots. Theramid also provides a strong option with its Ceramide Treatment, which reaches a Superior fit for dry sensitive skin and a High fit for dry and mature skin.

Which is more affordable, Beauty of Joseon or Theramid?

The provided page facts do not contain pricing information, so it is not possible to determine whether Beauty of Joseon or Theramid is more affordable based on this page.

Which causes fewer breakouts, Beauty of Joseon or Theramid?

Reviewers note that Beauty of Joseon products on this page frequently cause breakouts and acne, while Theramid has no such complaints listed. Both brands offer fragrance-free formulations across their ranges.

When were Beauty of Joseon and Theramid founded and who owns them?

Beauty of Joseon was founded in South Korea in 2016 and has been owned by Goodai Global Inc. since 2019. Theramid was founded in Spain in 2022 and is owned by Cosnova Group.

Which brand has more fragrance-free products listed, or do both have none?

Both Beauty of Joseon and Theramid have no fragrance in any of the products listed on this page. Every product from both brands lists no fragrance in its ingredients.

Which brand performs better for hydration and moisture according to reviewers?

Beauty of Joseon performs better for hydration and moisture according to reviewers.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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