The INKEY List vs Olay
The INKEY List and Olay are accessible skin care brands offering moisturizers, serums, eye products, and more. The British brand is known for glycerin-focused formulations that suit sensitive and combination skin, featuring targeted treatments like a PHA Toner, an azelaic acid serum, and a ceramide moisturizer. Meanwhile, Olay features thoughtful formulas enriched with niacinamide and glycerin to suit sensitive and acne-prone skin, highlighted by products such as a daily eye serum, a tone perfecting cream, and a brightening eye cream. While both brands care for sensitive skin, the first relies primarily on glycerin, whereas the second combines niacinamide and glycerin to address aging, pigmentation, and hydration.
The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.
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This page compares some of the most popular The INKEY List and Olay products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The INKEY List vs Olay products
People Say
Lightweight and Fast-Absorbing Texture Mostly MentionedMostly Mentioned
- “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
- “Gel consistency — The INKEY List Tranexamic Acid Serum”
- “sinks in quickly — Olay Super Serum”
- “absorbs quickly — Olay Vitamin C Serum”
Hydration and Moisture Often MentionedMostly Mentioned
- “Super hydrating — The INKEY List Polyglutamic Acid Serum”
- “intense nourishment — The INKEY List Collagen Peptide Serum”
- “Instantly smoother, softer, and more hydrated — Olay Regenerist Micro-Sculpting Cream”
- “light and smooth — Olay Ultimate Eye Cream”
Skin Smoothing and Texture Improvement Sometimes NotedMostly Mentioned
- “skin feels baby soft — Olay Retinol24”
- “Skin feels like silk — Olay Regenerist Retinol 24 Night Moisturizer”
- “hydrates the skin — Olay Advanced Eye Cream”
- “Skin feels softer — The INKEY List PHA Toner”
Gentle on Skin Mostly MentionedSometimes Noted
- “Great for sensitive skin — The INKEY List PHA Toner”
- “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
- “calmed my menopausal redness — The INKEY List ECTOIN HYDRO-BARRIER SERUM”
- “tiny beads aren't harsh — Olay Regenerating Cream Cleanser”
Affordable Value and Pricing Mostly MentionedRarely Noted
- “Good for the price — The INKEY List Salicylic Acid Cleanser”
- “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
- “unbeatable value — The INKEY List Hyaluronic Acid Serum”
- “Better than high-end moisturizers — Olay Regenerist Micro-Sculpting Cream”
Brightening and Radiance Rarely NotedOften Mentioned
- “iridescent glow — Olay Super Serum”
- “hides dark shadows — Olay Ultimate Eye Cream”
- “skin looks brighter — Olay Vitamin C Serum”
- “Visibly reduces acne scars — The INKEY List Tranexamic Acid Serum”
Packaging Issues Often MentionedOften Mentioned
- “Pump breaks easily — The INKEY List Tranexamic Acid Serum”
- “Very difficult to squeeze out at first — The INKEY List Oat Cleansing Balm”
- “hard to dispense — Olay Super Serum”
- “dropper is frustrating — Olay Super Serum Night Repair”
Unpleasant Scent or Fragrance Issues Sometimes NotedSometimes Noted
- “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
- “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”
- “Fragrance can be an irritant — Olay Regenerist Micro-Sculpting Cream”
- “floral scent — Olay Super Serum”
The INKEY List vs Olay routines for dry skin
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Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
- Moisturizer Collagen Peptide Serum Morning · Evening · Once a week
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SPF
Dr.G Green Mild Up Sun+
Morning
AED 81.00
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
PHA Toner
Evening
AED 81.68
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
AED 59.99
-
Moisturizer
Regenerist Luminous Tone Perfecting Cream
Morning · Evening · Once a week
AED 218.43
-
SPF
Regenerist Micro-Sculpting Cream
Morning
AED 88.09
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
AED 35.29
-
Cleansing Toner
Oil Minimizing Clean Toner
Evening
AED 72.05
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
Buy The INKEY List routine · AED 474.43 · 80% fit
Buy Olay routine · AED 586.47 · 74% fitSee multi-brand routine · 96% fit
The INKEY List vs Olay routines for oily skin
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Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
AED 49.99
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
AED 48.00
-
SPF
d'Alba UVessence Mild Waterfull Sun Cream SPF 50
Morning
AED 92.70
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
PHA Toner
Evening
AED 81.68
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
AED 59.99
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
AED 49.99
-
Moisturizer
Super Serum
Morning · Evening · Once a week
AED 109.00
-
SPF
Regenerist Whip Face Moisturizer SPF 25
Morning
AED 121.67
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Oil Minimizing Clean Toner
Evening
AED 72.05
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
Buy The INKEY List routine · AED 776.59 · 87% fit
Buy Olay routine · AED 897.24 · 84% fitSee multi-brand routine · 97% fit
The INKEY List vs Olay routines for combination skin
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Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
AED 145.00
-
Moisturizer
Polyglutamic Acid Serum
Morning · Evening · Once a week
AED 55.05
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
Glycolic Acid Toner
Evening
AED 101.93
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
AED 59.99
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
AED 145.00
-
Moisturizer
Super Serum
Morning · Evening · Once a week
AED 109.00
-
SPF
Regenerist Micro-Sculpting Cream
Morning
AED 88.09
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Oil Minimizing Clean Toner
Evening
AED 72.05
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
Buy The INKEY List routine · AED 725.13 · 89% fit
Buy Olay routine · AED 877.60 · 83% fitSee multi-brand routine · 96% fit
Questions and answers
The INKEY List or Olay: which is better?
Both The INKEY List and Olay offer strong options, but The INKEY List is better for budget-friendly routines and sensitive skin, while Olay excels in anti-aging texture improvement and brightening. Reviewers note that the products on this page help deliver intense hydration and smooth skin texture with lightweight feel.
What is the difference between The INKEY List and Olay?
The INKEY List offers more affordable pricing and is particularly gentle on skin, while Olay excels at skin smoothing, texture improvement, and brightening. For dry skin, the products on this page for The INKEY List have a High routine fit, whereas Olay has an Average fit.
The INKEY List or Olay for dry skin?
The INKEY List fits dry skin better with a High routine fit compared to Olay's Average fit. The products on this page help deliver intense hydration and smooth texture for dry skin types.
The INKEY List or Olay: which cleanser is better?
Both The INKEY List and Olay offer cleansers with strong fit levels for acne-prone, oily, and combination skin on the products on this page. However, The INKEY List is generally considered more gentle on skin.
Which is more affordable, The INKEY List or Olay?
The INKEY List does better than Olay for affordable value and pricing.
How do The INKEY List and Olay compare when it comes to gentle skincare?
The INKEY List does better than Olay when it comes to being gentle on skin. The products on this page for The INKEY List contain no fragrance.
Which brand performs better for brightening and radiance, The INKEY List or Olay?
Olay performs better for brightening and radiance compared to The INKEY List.
Which brand offers better skin smoothing and texture improvement?
Olay offers better skin smoothing and texture improvement among the products on this page.
The INKEY List or Olay for oily skin?
Both The INKEY List and Olay offer products on this page that achieve a High fit level for oily skin. Reviewers note that Olay does better for skin smoothing and texture improvement, while The INKEY List is considered better for gentle care and affordable pricing.
The INKEY List or Olay: which moisturizer is better?
Both The INKEY List and Olay offer highly rated moisturizers on this page, with The INKEY List performing better for budget-friendly hydration and sensitive skin, while Olay excels in skin smoothing and anti-aging benefits.
The INKEY List or Olay for sensitive skin?
The INKEY List is a better fit for sensitive skin, offering a Superior routine fit compared to Olay's High fit level.
The INKEY List or Olay for acne-prone skin?
Both The INKEY List and Olay offer great options for acne-prone skin, as the products on this page achieve a high routine fit for this skin type. The INKEY List is particularly noted for being gentle on skin, while Olay provides strong options like the Super Serum Night Repair that help improve skin texture.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Neuroimmunomodulatory compound for sensitive skin care: in vitro and clinical assessment
Comedogenicity in rabbit: some cosmetic ingredients/vehicles
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Dually functionalized dendrimer for stimuli-responsive release of active ingredients into the skin
Darutoside promotes skin wound healing via regulating macrophage polarization
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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