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Best serums and treatments for dry skin

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

What makes a good serum for dry skin

Serums and treatments with hyaluronic acid and glycerin help boost moisture and reduce tightness, while formulations with niacinamide and ceramides support barrier repair to combat flakiness and dehydration. Active ingredients like peptides and vitamin C also help smooth fine lines and wrinkles while improving overall skin health.

Clinical, Cosmetic and Investigational Dermatology, 2017

Products are ranked for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For a ranking based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Lovi's ranking

Why we picked these. Niacinamide, hyaluronic acid, and ceramides lock in moisture and soothe tightness to leave dry skin feeling soft and comfortable.

  1. 1
    Peach & Lily Glass Skin Refining Serum SuperiorAmazon£59.74

    Why we picked it. This treatment will deeply hydrate your dry skin by utilizing multiple forms of hyaluronic acid to replenish moisture and niacinamide to strengthen your skin barrier, leaving it smooth and supple.

  2. 2
    Beauty of Joseon Propolis + Niacinamide Glow Serum SuperiorAmazon£36.96

    Why we picked it. This treatment will deeply hydrate and nourish your dry skin, thanks to the synergistic effects of Propolis Extract and Niacinamide, which work together to enhance skin barrier function and promote a healthy glow.

  3. 3
    Manyo Factory Bifida Biome Complex Ampoule SuperiorAmazon£17.50

    Why we picked it. This treatment will deeply hydrate and repair your dry skin, leveraging the power of Bifida Lysate Ferment and Sodium Hyaluronate to enhance skin vitality and moisture retention.

  4. 4
    Purito Centella Unscented Serum SuperiorAmazon£14.24

    Why we picked it. This treatment will deeply hydrate your dry skin, leveraging Centella Asiatica Extract and Ceramides to repair your skin barrier and alleviate flakiness.

  5. 5
    KraveBeauty Great Barrier Relief SuperiorAmazon£32.95
  6. 6
    MISSHA The First Essence 5X SuperiorAmazon£23.80
  7. 7
    NEOGEN Dermalogy Real Niacinamide 15% Firming Serum SuperiorAmazon£24.20
  8. 8
    iS Clinical Super Serum Advance+ SuperiorAmazon£94.00
  9. 9
    NEOGEN Dermalogy Real Vitamin C Serum SuperiorAmazon£25.95
  10. 10
    The Ordinary Matrixyl 10% + HA SuperiorAmazon£8.32
  11. 11
    iUNIK Tea Tree Relief Serum SuperiorAmazon£14.40
  12. 12
    SKIN1004 Madagascar Centella Tone Brightening Capsule Ampoule SuperiorAmazon£13.65
Where it goes in the routine: the full routine for dry skin

More serums rated for dry skin

Behind this ranking

Lovi ranks every product by its fit score, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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