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BYOMA vs Clarins

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Clarins are two distinct skincare lines known for thoughtful moisturizers, serums, toners, and cleansers. The British brand BYOMA relies on tri-ceramide and squalane to suit dry and sensitive skin, whereas the French brand Clarins uses shea and squalane to favor sensitive and acne-prone skin. Both brands differ in their founding eras and targeted standalone treatments, yet each utilizes squalane to fight oxidative stress and boost collagen.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

Clarins is a French skincare brand founded in 1954 and owned by Famille C (Groupe Clarins).

groupeclarins.comen.wikipedia.orghappi.com

This page compares some of the most popular BYOMA and Clarins products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Clarins products

People Say

BYOMAClarins
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “sinks in quickly — BYOMA Brightening Serum”
    • “skin drinks it up — Clarins Double Serum”
    • “sinks in immediately — Clarins Double Serum Light Texture”
  • Skin Tone and Anti-Aging Effects Often MentionedMostly Mentioned
    • “insane how cooling it is — Clarins Cryo-Flash Cream-Mask”
    • “skin looks brighter immediately — Clarins Cryo-Flash Cream-Mask”
    • “Gives off the most stunning natural radiance I've ever come across. — Clarins Beauty Flash Balm”
    • “breakouts are nearly non existent — BYOMA Clarifying Serum”
  • Skin Barrier and Sensitivity Mostly MentionedRarely Noted
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “calms my skin — Clarins Hydrating Toning Lotion”
  • Texture and Absorption Sometimes NotedOften Mentioned
    • “absorbs immediately — Clarins Double Serum Eye”
    • “melting non-oily texture — Clarins Extra-Firming Neck & Décolleté Cream”
    • “Creamy texture feels luxurious upon application — Clarins Extra-Firming Day Cream”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
  • Packaging Design and Value Often MentionedRarely Noted
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
    • “Hygienic pump — BYOMA Moisturizing Gel-Cream”
    • “love the adjustable dial — Clarins Double Serum”
  • Makeup Compatibility Rarely NotedOften Mentioned
    • “concealer glides on smoothly — Clarins Total Eye Lift”
    • “Perfect primer for any foundation, which all glide on smoothly. — Clarins Beauty Flash Balm”
    • “concealer sits better — Clarins Double Serum Eye”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Packaging and Pump Issues Mostly MentionedOften Mentioned
    • “dispenses too much product — Clarins Total Eye Lift”
    • “dispenses too much — Clarins Double Serum Eye”
    • “pump squirts everywhere — Clarins Double Serum Light Texture”
    • “Opening is huge — BYOMA Brightening Toner”
  • Scent and Fragrance Sometimes NotedOften Mentioned
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “smells like plastic — BYOMA Creamy Jelly Cleanser”
    • “smells like perfume — Clarins Multi-Active Jour”
  • Price and Value Concerns Not notedMostly Mentioned
    • “way too expensive — Clarins Double Serum”
  • Skin Irritation and Breakouts Often MentionedSometimes Noted
    • “caused cystic acne — Clarins Double Serum”
    • “caused redness — Clarins Double Serum Eye”
    • “made my face burn — Clarins Cryo-Flash Cream-Mask”
    • “caused cystic acne — BYOMA Hydrating Milky Toner”

BYOMA vs Clarins routines for dry skin

Buy BYOMA routine · S$265.48 · 92% fitBuy Clarins routine · S$247.61 · 75% fitSee multi-brand routine · 99% fit

BYOMA vs Clarins routines for oily skin

Buy BYOMA routine · S$371.66 · 88% fitBuy Clarins routine · S$455.72 · 75% fitSee multi-brand routine · 96% fit

BYOMA vs Clarins routines for combination skin

Buy BYOMA routine · S$371.26 · 91% fitBuy Clarins routine · S$455.72 · 77% fitSee multi-brand routine · 97% fit

Questions and answers

BYOMA or Clarins: which is better?

BYOMA offers better results for skin barrier and sensitivity as well as packaging design and value among the products on this page, whereas Clarins excels in skin tone and anti-aging effects, texture and absorption, and makeup compatibility. Reviewers note that BYOMA has fragrance advantages while Clarins features luxurious textures, though Clarins has a higher price point and stronger fragrance.

What is the difference between BYOMA and Clarins?

BYOMA focuses on barrier repair and sensitivity with fragrance-free formulas, while Clarins offers luxurious textures and anti-aging benefits but often includes strong fragrances and a higher price point. For dry skin specifically, Lovi rates the BYOMA routine as Superior and the Clarins routine as High.

BYOMA or Clarins for dry skin?

BYOMA is a better fit for dry skin, offering a Superior routine compared to Clarins' High fit. Reviewers note that BYOMA's products provide instant hydration and strengthen the skin barrier, while Clarins is often associated with a high price point and strong fragrance.

BYOMA or Clarins: which cleanser is better?

BYOMA is a better option for cleansers because its products on this page offer a better fit for sensitive and dry skin compared to Clarins. Reviewers frequently note that BYOMA's cleansers are hydrating and non-stripping.

Which is more affordable, BYOMA or Clarins?

BYOMA is more affordable than Clarins, as reviewers frequently note Clarins for its high price point and BYOMA for value concerns. For packaging and value, BYOMA does better among the products on this page.

Between BYOMA and Clarins, which brand performs better for anti-aging and skin tone effects?

Clarins performs better for skin tone and anti-aging effects on the products on this page. Reviewers note that it excels in anti-aging and skin tone results compared to BYOMA.

How do the fragrance profiles of BYOMA and Clarins products compare based on reviewer feedback?

BYOMA products feature very little fragrance with 16 out of 17 items listing no fragrance, whereas nearly all Clarins products contain fragrance. Reviewer feedback highlights scent and fragrance as a positive point for BYOMA but notes a strong fragrance as a drawback for Clarins.

Which brand has better packaging design and overall value according to the review themes?

BYOMA does better for packaging design and overall value according to the review themes. Clarins has frequent mentions of a high price point and packaging issues, while BYOMA excels in packaging design and value.

BYOMA or Clarins for oily skin?

Both BYOMA and Clarins reach a High routine fit for oily skin. Reviewers note that BYOMA offers better packaging design and value, while Clarins provides more luxurious textures and absorption.

BYOMA or Clarins: which moisturizer is better?

BYOMA offers a superior routine fit for dry skin compared to Clarins, which has a High fit for dry skin on this page. BYOMA focuses on barrier-strengthening moisturizers with key ingredients like ceramides and squalane, while Clarins features rich options containing shea butter and hyaluronic acid.

Dermatologic Therapy, 2022

BYOMA or Clarins for sensitive skin?

BYOMA is a better fit for sensitive skin, achieving a Superior routine fit compared to Clarins' High fit. BYOMA's products on this page are mostly fragrance-free, whereas almost all Clarins products list fragrance.

BYOMA or Clarins for acne-prone skin?

BYOMA is a better fit for acne-prone skin, offering a Superior routine fit compared to Clarins' High fit. Reviewers note that BYOMA's products are generally fragrance-free, whereas Clarins formulas frequently include fragrance and can sometimes lead to skin irritation or breakouts.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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