Kiehl's vs Hada Labo
Kiehl's and Hada Labo are heritage and modern skincare brands from America and Japan. Kiehl's is cherished for its moisturizers, serums, toners, and eye products anchored by glycerin and squalane, suiting skin with dark spots and mature skin best. Meanwhile, the brand is deeply loved for its hydrating toners, gentle makeup removers, and nourishing moisturizers driven by advanced science, suiting dry skin and acne-prone skin best. These two differ as one provides targeted relief through nourishing ingredients, while the other offers expertly crafted solutions to restore moisture and soothe irritation without clogging pores.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..
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This page compares some of the most popular Kiehl's and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs Hada Labo products
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Ultra Facial Cream
€19.32
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Creamy Eye Treatment with Avocado
€32.50
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Clearly Corrective™ Dark Spot Solution
€49.16
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Rare Earth Deep Pore Cleansing Masque
€33.72
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Retinol Skin-Renewing Daily Micro-Dose Serum
€44.28
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Midnight Recovery Concentrate
€77.37
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Better Screen UV Serum
€18.90
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Super Multi-Corrective Cream
€78.90
People Say
Hydration and Moisture Mostly MentionedMostly Mentioned
- “skin drinks it up — Hada Labo Gokujyun Lotion”
- “Plumps fine lines — Hada Labo Gokujun Premium”
- “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
Texture and Weight Mostly MentionedOften Mentioned
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Absorbs quickly — Kiehl's Ultra Facial Cream”
- “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
Gentle on Skin Often MentionedMostly Mentioned
- “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
- “No fragrance/alcohol — Hada Labo Gokujun Premium”
- “no irritation, no breakouts — Hada Labo Shirojyun Premium Whitening Lotion”
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
Dark Spots and Brightening Sometimes NotedSometimes Noted
- “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “Skin looks radiant — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
- “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
High Price Point Mostly MentionedNot noted
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Sticky or Tacky Finish Rarely NotedOften Mentioned
- “leaves a tacky film — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Tacky residue — Hada Labo Gokujun Premium”
Breakouts and Acne Sometimes NotedSometimes Noted
- “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
- “cystic acne for some — Kiehl's Ultra Facial Cream”
- “Closed comedones — Hada Labo Gokujun Premium”
- “gave me closed comedones — Hada Labo Shirojyun Premium Whitening Lotion”
Kiehl's vs Hada Labo routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
€21.95
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Hydrating Toner
Gokujyun Lotion
Morning
€15.26
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Moisturizer
Elizabeth Arden Advanced Ceramide Lift and Firm Night Cream
Morning · Evening · Once a week
€48.84
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SPF
Purito Daily Soft Touch Sunscreen
Morning
€20.01
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€11.83
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Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening · Once a week
€13.99
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Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
€86.59
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Nourishing Mask
LANEIGE Water Sleeping Mask_EX
Once a week
€33.90
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€21.01
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Hydrating Toner
Ultra Facial Toner
Morning
€11.90
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Moisturizer
Super Multi-Corrective Cream
Morning · Evening · Once a week
€78.90
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SPF
Better Screen UV Serum
Morning
€18.90
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Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€35.50
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Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening · Once a week
€13.99
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Serum or Treatment
Powerful-Strength Line-Reducing Concentrate
Evening · Once a week
€56.06
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Nourishing Mask
LANEIGE Water Sleeping Mask_EX
Once a week
€33.90
Kiehl's vs Hada Labo routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€21.00
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Hydrating Toner
Shirojyun Premium Whitening Lotion
Morning · Once a week
€17.74
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Moisturizer
SKIN1004 Centella Cream
Morning · Evening · Once a week
€19.20
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SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€33.70
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€11.83
-
Cleansing Toner
Pixi Glow Tonic
Evening
€18.05
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Serum or Treatment
The Ordinary Niacinamide 10% + Zinc 1%
Evening · Once a week
€5.75
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€72.82
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Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€15.72
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€21.01
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Hydrating Toner
Ultra Facial Toner
Morning · Once a week
€11.90
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
€27.99
-
SPF
Ultra Facial Cream
Morning
€19.32
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€35.50
-
Cleansing Toner
Pixi Glow Tonic
Evening
€18.05
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
€49.16
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€72.82
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Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
€33.72
Kiehl's vs Hada Labo routines for combination skin
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Cleanser
Dr. Althea Amino Acid Gentle Bubble Cleanser
Morning · Evening · Once a week
€16.50
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Hydrating Toner
Premium Whitening Lotion (Light)
Morning · Once a week
€17.74
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Moisturizer
SKIN1004 Centella Cream
Morning · Evening · Once a week
€19.20
-
SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€33.70
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€11.83
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening · Once a week
€16.99
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
€86.59
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€15.72
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€21.01
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
€11.90
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
€27.99
-
SPF
Better Screen UV Serum
Morning
€18.90
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€35.50
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening · Once a week
€16.99
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
€49.16
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Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
€33.72
Questions and answers
Kiehl's or Hada Labo: which is better?
Hada Labo is better for deep hydration and sensitive skin, while Kiehl's is better for texture and weight. Lovi gives Hada Labo a Superior routine fit for dry skin, and Kiehl's a High routine fit for dry skin.
What is the difference between Kiehl's and Hada Labo?
Hada Labo is a Japanese brand focused on hyaluronic acid that achieves Superior routine fit for dry skin, whereas Kiehl's is an American brand founded in 1851 that features ingredients like squalane and vitamin C with a High fit for dry skin.
Kiehl's or Hada Labo for dry skin?
Hada Labo is a superior choice for dry skin, as Lovi rates its routine fit as Superior compared to High for Kiehl's. The products on this page help deliver deep hydration with hyaluronic acid.
Kiehl's or Hada Labo: which moisturizer is better?
Hada Labo provides superior hydration and deep moisturization compared to Kiehl's, making it a better choice for dry skin types. The products on this page help deliver intense moisture through key ingredients like hyaluronic acid.
Which is more affordable, Kiehl's or Hada Labo?
Hada Labo is more affordable, whereas a high price point is often mentioned for Kiehl's. Reviewers note value and versatility for Hada Labo, while high price is a frequently cited drawback on the Kiehl's page.
Which brand has more fragrance-free options between Kiehl's and Hada Labo?
Hada Labo is the better choice for completely fragrance-free options because every product on its page lists no fragrance. Kiehl's also features mostly fragrance-free products on this page, with only two items containing fragrance.
How do the founding years and corporate owners of Kiehl's and Hada Labo compare?
Kiehl's was founded in the United States in 1851 and has been owned by L'Oréal S.A. since 2000, whereas Hada Labo was founded in Japan in 2004 and is owned by Rohto Pharmaceutical Co., Ltd.
Which brand performs better for hydration and moisture according to reviewers?
Hada Labo performs better for hydration and moisture according to reviewers. Lovi rates its routine fit for dry skin as Superior.
Kiehl's or Hada Labo for oily skin?
Hada Labo is a Superior fit for oily skin, whereas Kiehl's is a High fit. Hada Labo provides deep hydration and moisturization with lightweight and fast-absorbing toners.
Kiehl's or Hada Labo for acne-prone skin?
Hada Labo is a superior fit for acne-prone skin compared to Kiehl's. Lovi rates Hada Labo as Superior for acne-prone skin, while Kiehl's routine fit is Average.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
Preparation and characterization of a lecithin nanoemulsion as a topical delivery system
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
The anti-wrinkles properties of sodium acetylated hyaluronate
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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