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beplain-focused skincare routine for dry sensitive skin

Routine by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

A routine for dry sensitive skin built around beplain products, complemented by other brands where they fit better, for complete care.

Cleansers, makeup removers, and moisturizers with glycerin, hyaluronic acid, panthenol, ceramides, jojoba seed oil, and sunflower seed oil help ease dryness, tightness, and flakiness while supporting the skin barrier. Soothing toners, masks, and serums with centella asiatica extract, licorice root extract, niacinamide, and bifida ferment lysate help calm redness and smooth out fine lines and wrinkles.

The morning routine prepares the skin for the day: it cleans off the night, hydrates, and protects, with sunscreen as its last step. The evening routine removes sunscreen, makeup, and the day's oil, then treats the skin while it rests away from the sun. The weekly routine takes the place of the evening routine once a week and adds the deeper steps to target flakiness, tightness, redness, fine lines, and wrinkles.

Experimental Dermatology, 2025Journal of Cosmetic Dermatology, 2025Journal of Drugs in Dermatology, 2021Journal of Cosmetic Dermatology, 2022

Products are rated for the concerns frequently associated with dry sensitive skin: flakiness, tightness, redness, fine lines, and wrinkles. For a routine based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Morning

Step 1Cleanser

Cleansers with ceramides and glycerin help hydrate dry skin and support the skin barrier, while formulas with hyaluronic acid and niacinamide help lock in moisture and calm redness. This cleanser step is used every morning, every evening, and once a week in place of the evening routine.

Best cleansers for dry sensitive skin

Step 2Soothing Toner

This step is used every morning and every evening to calm and re-balance your skin. Toners and essences with hyaluronic acid and centella asiatica help boost moisture and reduce redness for your dry sensitive skin.

Best toners for dry sensitive skin

Step 3Moisturizer with Sun Protection

The moisturizer with SPF step is used every morning. Moisturizers with titanium dioxide, zinc oxide, and centella asiatica extract help defend against UV rays and soothe redness, while formulas with hyaluronic acid and glycerin hydrate dry skin and ease tightness.

Best sunscreens and spf moisturizers for dry sensitive skin

Evening

Step 1Pre-Cleanser

Makeup removers with hyaluronic acid, squalane, and jojoba seed oil help melt away makeup while keeping dry skin soft and hydrated. This initial step is used every evening and once a week in place of the evening routine.

Step 2Cleanser

Cleansers with ceramides and glycerin help hydrate dry skin and support the skin barrier, while formulas with hyaluronic acid and niacinamide help lock in moisture and calm redness. This cleanser step is used every morning, every evening, and once a week in place of the evening routine.

Best cleansers for dry sensitive skin

Step 3Soothing Toner

This step is used every morning and every evening to calm and re-balance your skin. Toners and essences with hyaluronic acid and centella asiatica help boost moisture and reduce redness for your dry sensitive skin.

Best toners for dry sensitive skin

Step 4Serum or Treatment

Serums with Centella Asiatica Extract, niacinamide, ceramides, and hyaluronic acid help soothe redness, deeply hydrate dry skin, and smooth fine lines. These treatments are used every evening and once a week in place of the evening routine.

Best serums and treatments for dry sensitive skin

Step 5Moisturizer

Moisturizers with signal peptides, pygmy waterlily, hyaluronic acid, and glycerin help lock in moisture and reinforce your skin barrier for dry skin. These moisturizers with ceramides, acetyl tetrapeptide-11, acetyl tetrapeptide-9, and butyrospermum parkii butter are used every evening and once a week, in place of the evening routine, to help restore your skin barrier.

Best moisturizers and moisturizing serums for dry sensitive skin

Once a week

Step 1Pre-Cleanser

Makeup removers with hyaluronic acid, squalane, and jojoba seed oil help melt away makeup while keeping dry skin soft and hydrated. This initial step is used every evening and once a week in place of the evening routine.

Step 2Cleanser

Cleansers with ceramides and glycerin help hydrate dry skin and support the skin barrier, while formulas with hyaluronic acid and niacinamide help lock in moisture and calm redness. This cleanser step is used every morning, every evening, and once a week in place of the evening routine.

Best cleansers for dry sensitive skin

Step 3Enzyme Powder

Enzyme powder steps with papain and pineapple fruit extract help digest dull surface cells to reveal smoother skin, while soothing ingredients like allantoin and glycerin work to hydrate and calm dry skin. This step in your routine is used once a week, in place of the evening routine.

Step 4Nourishing Mask

Nourishing masks with hyaluronic acid, glycerin, and centella asiatica extract help deeply hydrate and soothe dry sensitive skin, while calming redness and smoothing out fine lines and wrinkles. This nourishing mask step is used once a week, in place of the evening routine.

Step 5Serum or Treatment

Serums with Centella Asiatica Extract, niacinamide, ceramides, and hyaluronic acid help soothe redness, deeply hydrate dry skin, and smooth fine lines. These treatments are used every evening and once a week in place of the evening routine.

Best serums and treatments for dry sensitive skin

Step 6Moisturizer

Moisturizers with signal peptides, pygmy waterlily, hyaluronic acid, and glycerin help lock in moisture and reinforce your skin barrier for dry skin. These moisturizers with ceramides, acetyl tetrapeptide-11, acetyl tetrapeptide-9, and butyrospermum parkii butter are used every evening and once a week, in place of the evening routine, to help restore your skin barrier.

Best moisturizers and moisturizing serums for dry sensitive skin

Research behind this routine

Behind this routine

Lovi builds every routine from each product's full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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