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Neutrogena vs Biore

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Neutrogena and Biore are accessible skincare brands that offer thoughtfully formulated moisturizers, sunscreens, cleansers, toners, masks, and makeup removers. The American brand is widely loved for enriching its products with glycerin, hyaluronic acid, and dimethicone, while the Japanese brand is beloved for its accessible sunscreens, cleansers, masks, and makeup removers driven by thoughtfully crafted formulas. Both brands suit sensitive skin best, though the former also supports dry skin with gentle formulations that respect delicate moisture barriers, and the latter additionally suits mature skin owing to its gentle and reliable nature. Ultimately, they differ through their distinct foundational ingredients and targeted product lines, as the former utilizes specific key ingredients to increase hydration, lengthen wrinkle reduction, and decrease water loss, while both work harmoniously to care for the complexion.

Neutrogena is an American skincare brand founded in 1930 and owned by Kimberly-Clark Corporation since 2026.

investor.kimberly-clark.comen.wikipedia.orginvestors.kenvue.com

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

biore.comkao.com

This page compares some of the most popular Neutrogena and Biore products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Neutrogena vs Biore products

People Say

NeutrogenaBiore
  • Hydration and moisture Mostly MentionedSometimes Noted
    • “Skin looked plumper and radiant — Neutrogena HYDRO BOOST WATER CREAM”
    • “It also hydrates my skin. This cream has been so easy to add to my routine. — Neutrogena Retinol Regenerating Cream”
    • “Quenches dry skin instantly — Neutrogena Hydro Boost Hydrating Hydrogel Mask”
    • “feels like a moisturizer — Biore UV Aqua Rich”
  • Lightweight and non-greasy texture Often MentionedOften Mentioned
    • “Absorbs instantly without sticky residue — Neutrogena Hydro Boost Water Gel”
    • “absorbs instantly — Neutrogena COLLAGEN BANK Moisturizer”
    • “Absorbs into skin without residue. — Neutrogena Hydro Boost Hyaluronic Acid Serum”
    • “melts into skin — Biore UV Aqua Rich”
  • Acne-safe and gentle formulas Mostly MentionedSometimes Noted
    • “leaves skin soft and balanced — Neutrogena Ultra Gentle Daily Cleanser”
    • “love that it has no scent — Neutrogena Ultra Gentle Daily Cleanser”
    • “calms my acne prone skin — Neutrogena Ultra Gentle Daily Cleanser”
    • “Leaves skin soft, doesn't dry out face. — Biore Makeup Remover Perfect Oil”
  • Effective debris removal Not notedMostly Mentioned
    • “Gets the gunk out — Biore Deep Cleansing Pore Strips”
    • “Face feels squeaky clean — Biore Deep Pore Charcoal Cleanser”
  • Makeup base and compatibility Sometimes NotedSometimes Noted
    • “Foundation glides right over it — Neutrogena Hydro Boost Water Gel”
    • “Concealer doesn't cake or get stuck in crevices — Neutrogena Hydro Boost Eye Gel-Cream”
    • “primer-like — Biore UV Aqua Rich”
  • Sun protection and white cast Rarely NotedOften Mentioned
    • “transparent finish — Biore UV Aqua Rich”
    • “SPF 50+ PA++++ — Biore UV Aqua Rich”
    • “never burned once in Hawaii — Neutrogena Ultra Sheer Dry-Touch Sunscreen”
  • Strong fragrance and scent issues Sometimes NotedOften Mentioned
    • “Smell is too overpowering and lingering — Neutrogena Hydro Boost Water Gel”
    • “Scent is so off-putting — Neutrogena Rapid Wrinkle Repair Regenerating Cream”
    • “The original scented version is packed with this heavy floral perfume. — Neutrogena Retinol Regenerating Cream”
    • “smells like alcohol — Biore UV Aqua Rich”
  • Skin irritation and reactions Sometimes NotedOften Mentioned
    • “Made my face very red — Neutrogena HYDRO BOOST WATER CREAM”
    • “Burning sensation — Neutrogena Rapid Wrinkle Repair Regenerating Cream”
    • “stings my eyes badly — Neutrogena Ultra Gentle Daily Cleanser”
    • “Nose was irritated — Biore Deep Cleansing Pore Strips”
  • Eye irritation Rarely NotedOften Mentioned
    • “burns my eyes terribly — Neutrogena Ultra Sheer Dry-Touch Sunscreen”
    • “stings eyes — Biore UV Aqua Rich”

Neutrogena vs Biore routines for dry skin

See multi-brand routine · 98% fit

Neutrogena vs Biore routines for oily skin

See multi-brand routine · 96% fit

Neutrogena vs Biore routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Neutrogena or Biore: which is better?

Neutrogena and Biore perform equally well across all skin types on this page, achieving a High routine fit for dry, oily, combination, sensitive, and acne-prone skin. Neutrogena offers a much larger variety of products and does better in hydration, texture, and acne safety, while Biore stands out for debris removal and sun protection.

What is the difference between Neutrogena and Biore?

Neutrogena is a US-founded brand offering a wide variety of products on this page best fitting sensitive, dry, and mature skin, while Biore is a Japanese brand focused on a smaller selection best fitting sensitive, mature, and oily skin.

Neutrogena or Biore for dry skin?

Both Neutrogena and Biore offer high routine fit levels for dry skin on this page, with Neutrogena additionally providing deeply hydrating moisturizers that help improve skin quality.

Dermatologic Therapy, 2022

Neutrogena or Biore: which cleanser is better?

Neutrogena is better for cleansers on this page, offering products like the Ultra Gentle Daily Cleanser with a Superior Lovi fit level for sensitive, mature, acne-prone, and combination skin types. In comparison, Biore features fewer cleanser options on this page, such as the Deep Pore Charcoal Cleanser which achieves an Average Lovi fit level for oily and acne-prone skin.

Which is more affordable, Neutrogena or Biore?

The products on this page do not have pricing information available, so it is not possible to determine whether Neutrogena or Biore is more affordable.

Which brand has a larger selection of fragrance-free products, Neutrogena or Biore?

Neutrogena has a larger selection of fragrance-free products on this page, offering 35 fragrance-free items compared to all 4 products from Biore.

How do the founding years and corporate ownership of Neutrogena and Biore compare?

Neutrogena was founded in the United States in 1930 and is owned by Kimberly-Clark Corporation since 2026, whereas Biore was founded in Japan in 1980 and is owned by Kao Corporation.

Which brand performs better according to reviewers for sun protection and white cast?

Biore performs better according to reviewers for sun protection and white cast.

Neutrogena or Biore for oily skin?

Neutrogena has a much wider selection of products on this page for oily skin, whereas Biore offers only four. For routines aimed at oily skin, Lovi rates both brands as High.

Neutrogena or Biore: which sunscreen is better?

Neutrogena has a much wider range of sunscreens on this page, whereas Biore offers just one sunscreen, UV Aqua Rich. According to reviewers, Biore does better for sun protection and white cast, while the products on this page for Neutrogena include multiple options with High or Superior Lovi fit levels for various skin types.

Neutrogena or Biore for sensitive skin?

Neutrogena is a good option for sensitive skin, as the products on this page achieve a High Lovi routine fit for this skin type and include fragrance-free choices. Biore also reaches a High Lovi routine fit for sensitive skin on the page.

Neutrogena or Biore for acne-prone skin?

Neutrogena is the better choice for acne-prone skin because the products on this page offer superior fit levels and are frequently noted as acne-safe and gentle. Biore also achieves a High routine fit for acne-prone skin, but its options are more limited.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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