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Minimalist vs Theramid

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Minimalist and Theramid are contemporary skincare brands offering specialized daily essentials and targeted treatments. Founded in India in 2020 and acquired by Unilever PLC in 2025, the first brand provides sunscreens, moisturizers, and cleansers that suit oily skin and mature skin best. Established in Spain in 2022 and owned by Cosnova Group since 2026, the second brand creates advanced moisturizers and targeted serums through meticulously engineered formulas that fit balanced, dry, combination, oily, and sensitive skin best. While both deliver remarkable precision and care, they differ in their specific product compositions and foundational origins.

Minimalist is an Indian skincare brand founded in 2020 and owned by Unilever PLC since 2025.

m.economictimes.comunilever.combeminimalist.copersonalcareinsights.com

Theramid is a Spanish skincare brand founded in 2022 and owned by Cosnova Group since 2026.

cosmeticsbusiness.com

This page compares some of the most popular Minimalist and Theramid products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Minimalist vs Theramid products

People Say

MinimalistTheramid
  • Lightweight texture Often MentionedMostly Mentioned
    • “the texture is a sophisticated, lightweight gel that absorbs almost instantly without leaving a sticky residue — Theramid Copper Peptide”
    • “Absorbs quickly — Theramid DERMA-PEPTIDES”
    • “absorbs quickly and doesn't feel greasy — Minimalist Vitamin B5 10% Moisturizer”
  • Moisturizing and hydration Often MentionedOften Mentioned
    • “very moisturizing — Minimalist SPF 50 Sunscreen”
    • “calmed it when my skin was super irritated — Minimalist Vitamin B5 10% Moisturizer”
    • “Provides long-lasting hydration — Theramid Ceramide Treatment”
  • Gentle and non-stripping Often MentionedOften Mentioned
    • “Suitable for sensitive skin — Theramid DERMA-PEPTIDES”
    • “incredibly gentle... I experienced zero redness or irritation — Theramid Copper Peptide”
    • “doesn't make skin feel tight — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
  • Suitability for oily skin Mostly MentionedNot noted
    • “perfect moisturizer for oily skin — Minimalist Vitamin B5 10% Moisturizer”
    • “keeps skin oil-free for hours — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
  • Fragrance-free formula Often MentionedNot noted
    • “zero smell — Minimalist Vitamin B5 10% Moisturizer”
    • “great for sensitive skin — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
  • Texture and finish issues Mostly MentionedNot noted
    • “consistency is like water — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
  • Packaging issues Sometimes NotedOften Mentioned
    • “cap leaks during travel — Minimalist Salicylic Acid + LHA 2% Face Cleanser”
    • “Struggled to pump it out halfway through — Theramid Ceramide Treatment”
  • Compatibility with dry skin Often MentionedNot noted
    • “not moisturizing enough — Minimalist Vitamin B5 10% Moisturizer”

Questions and answers

Minimalist or Theramid: which is better?

Neither brand is universally better, as Minimalist has a High Lovi fit for oily, mature, and sensitive skin with better moisturizing review scores, while Theramid offers superior restorative moisturizers for dry skin despite some formulation issues.

Which is more affordable, Minimalist or Theramid?

The provided page details do not include pricing or affordability information for either Minimalist or Theramid products.

Which causes fewer breakouts, Minimalist or Theramid?

Minimalist suits oily skin better than Theramid. Reviewers note that the products on this page from Theramid have formulation and compatibility issues.

Which brand has more products with a High Lovi fit level for dry skin, Minimalist or Theramid?

Theramid has more products with a High Lovi fit level for dry skin than Minimalist, offering options like its Ceramide Treatment which helps restore hydration. Panthenol in the Minimalist moisturizer also helps improve skin barrier function.

American Journal of Clinical Dermatology, 2002

How do the founding years and corporate ownership of Minimalist and Theramid compare?

Minimalist was founded in India in 2020 and is owned by Unilever PLC since 2025, whereas Theramid was founded in Spain in 2022 and is owned by Cosnova Group since 2026.

What specific review themes and product features do reviewers associate more with Theramid than Minimalist?

Reviewers associate Theramid more with a lightweight texture, gentle and non-stripping formulas, and better compatibility with dry skin compared to Minimalist. However, they also mention texture and finish issues more often for Theramid.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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