Kiehl's vs NIVEA
Kiehl's and NIVEA are heritage skincare brands that offer thoughtfully formulated moisturizers, serums, toners, sunscreens, and more. The American brand incorporates nourishing glycerin and squalane to suit combination and mature skin, while the German brand uses glycerin to suit combination and sensitive skin best. Both houses feature standout solutions for acne-prone skin, dark spots, and mature skin, using ingredients that significantly increase hydration, restore epidermal barrier function, counteract oxidative stress, and stimulate fibroblast migration. While both share a devotion to reliable daily care, they differ in their origin, specific formulations, and targeted approaches to skin health.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
beiersdorf.comen.wikipedia.org
This page compares some of the most popular Kiehl's and NIVEA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs NIVEA products
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Ultra Facial Cream
€20.95
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Creamy Eye Treatment with Avocado
€32.95
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Clearly Corrective™ Dark Spot Solution
€48.95
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Rare Earth Deep Pore Cleansing Masque
€28.85
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Retinol Skin-Renewing Daily Micro-Dose Serum
€55.45
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Midnight Recovery Concentrate
€54.78
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Better Screen UV Serum
€41.06
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Super Multi-Corrective Cream
€53.30
People Say
Hydration and Moisture Mostly MentionedOften Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
- “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
Skin Barrier and Texture Improvement Often MentionedMostly Mentioned
- “Makes my face feel smooth and soft. — NIVEA Soft”
- “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
- “skin feels smooth — NIVEA Derma Skin Clear Anti-Blemish Scrub”
- “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
Texture and Absorption Mostly MentionedSometimes Noted
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Absorbs quickly — Kiehl's Ultra Facial Cream”
- “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
Relaxing and Classic Scents Rarely NotedOften Mentioned
- “smells like holiday — NIVEA Protect & Moisture Sun Lotion SPF50+”
- “Smell brings me back to childhood — NIVEA Creme”
- “smells really nice — NIVEA Derma Skin Clear Anti-Blemish Scrub”
- “calming lavender smell — Kiehl's Midnight Recovery Concentrate”
Gentleness and Sensitivity Often MentionedSometimes Noted
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “fragrance-free — Kiehl's Ultra Facial Cream”
- “doesn't irritate sensitive eyes — Kiehl's Creamy Eye Treatment with Avocado”
- “doesn't dry out skin — NIVEA Derma Skin Clear Anti-Blemish Scrub”
Value for Money Not notedOften Mentioned
- “Works better than expensive luxury creams — NIVEA Creme”
- “Best affordable vegan moisturizer. — NIVEA Soft”
- “absolute steal for the price — NIVEA DERMA SKIN CLEAR”
High Price Point Mostly MentionedNot noted
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Greasiness and Heavy Residue Sometimes NotedOften Mentioned
- “oil slick in summer — Kiehl's Ultra Facial Cream”
- “too radiant for oily skin — Kiehl's Better Screen UV Serum”
- “didn't absorb well — Kiehl's Powerful-Strength Line-Reducing Concentrate”
- “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
Breakouts and Acne Sometimes NotedSometimes Noted
- “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
- “cystic acne for some — Kiehl's Ultra Facial Cream”
- “Clogged my pores and caused bad acne — NIVEA Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — NIVEA Soft”
Kiehl's vs NIVEA routines for dry skin
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€25.45
-
Hydrating Toner
Ultra Facial Toner
Morning
€16.94
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
€62.95
-
SPF
Better Screen UV Serum
Morning
€41.06
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€24.75
-
Serum or Treatment
Powerful-Strength Line-Reducing Concentrate
Evening · Once a week
€63.54
-
Nourishing Mask
Abib Rice Probiotics Overnight Mask
Once a week
€15.30
-
Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€8.85
-
Hydrating Toner
Paula's Choice Advanced Replenishing Toner
Morning
€34.00
-
Moisturizer
Creme
Morning · Evening · Once a week
€5.75
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Nourishing Mask
Abib Rice Probiotics Overnight Mask
Once a week
€15.30
Kiehl's vs NIVEA routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€20.50
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Soft
Morning · Evening · Once a week
€3.85
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€16.79
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€25.45
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
€16.94
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
€23.71
-
SPF
Ultra Facial Cream
Morning
€20.95
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€24.75
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
€48.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
€28.85
Kiehl's vs NIVEA routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€39.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Soft
Morning · Evening · Once a week
€3.85
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
€25.45
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
€16.94
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
€23.71
-
SPF
Better Screen UV Serum
Morning
€41.06
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
€24.75
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
€48.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
€28.85
Questions and answers
Kiehl's or NIVEA: which is better?
Both Kiehl's and NIVEA offer high routine fit levels across most skin types on this page, but they differ in formulation and review feedback. Kiehl's features a high percentage of fragrance-free products on this page and is noted for lightweight texture and gentleness, whereas NIVEA provides versatile moisturizers and better value for money.
What is the difference between Kiehl's and NIVEA?
Kiehl's and NIVEA both offer high routine fit across most skin types, but Kiehl's features fragrance-free options for the vast majority of the products on this page while NIVEA includes fragrance in most of its formulas.
Kiehl's or NIVEA for dry skin?
Both Kiehl's and NIVEA offer a High Lovi routine fit for dry skin, though they differ in product formulations and ingredient diversity. Kiehl's features fragrance-free options across most of the products on this page and key ingredients like squalane and glycerin, whereas NIVEA relies primarily on glycerin with many scented items.
Kiehl's or NIVEA: which moisturizer is better?
Both Kiehl's and NIVEA offer quality moisturizers, with Kiehl's providing lighter textures that reviewers find helpful for absorption, while NIVEA delivers versatile multi-use options that provide deep hydration. Lovi rates Kiehl's Ultra Facial Cream as Average for dry skin, whereas NIVEA Creme is rated High for dry skin.
Which is more affordable, Kiehl's or NIVEA?
NIVEA provides better value for money than Kiehl's, whereas Kiehl's is frequently noted by reviewers for its high price point.
Which brand has fewer products containing fragrance?
Kiehl's has fewer products containing fragrance, with only 2 out of 28 products on this page listing fragrance compared to 6 out of 9 products for NIVEA.
Kiehl's or NIVEA for oily skin?
Both Kiehl's and NIVEA provide a High routine fit for oily skin on the products on this page. Kiehl's features lightweight, non-greasy moisturizers and specialized options like the Ultra Facial Oil-Free Gel Cream, while NIVEA offers blemish-clearing serums and sunscreens like the UV Deep Protect & Care Gel.
Kiehl's or NIVEA: which sunscreen is better?
Both Kiehl's and NIVEA offer sunscreens on the products on this page, but they cater to different needs with varying ingredients and formulations.
Kiehl's or NIVEA for sensitive skin?
Both Kiehl's and NIVEA offer a High routine fit for sensitive skin, though Kiehl's performs better in gentleness and sensitivity. The products on this page from Kiehl's list no fragrance in 26 of 28 options, which helps minimize irritation.
Kiehl's or NIVEA for acne-prone skin?
NIVEA is a better fit for acne-prone skin, offering a High routine fit compared to Kiehl's Average level. The products on this page for NIVEA include blemish-clearing serums that help manage breakouts.
Kiehl's or NIVEA for mature skin?
Both Kiehl's and NIVEA offer a High Lovi routine fit for mature skin, meaning shoppers looking to address signs of aging may find suitable options with either brand. Reviewers note that Kiehl's provides lightweight moisturizers and gentle serums, while NIVEA is recognized for versatile multi-use moisturizers and smoother skin texture serums.
Kiehl's or NIVEA for skin with dark spots?
Both Kiehl's and NIVEA are well-suited for skin with dark spots, with routine fits rated High for both brands on the products on this page. Kiehl's offers targeted options like Clearly Corrective™ Dark Spot Solution, while NIVEA features products such as LUMINOUS630 ANTI-DARK SPOT SERUM.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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