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Hada Labo vs HUDA BEAUTY

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Hada Labo and HUDA BEAUTY are two distinct beauty houses known for their focused approaches to complexion care. The Japanese skincare brand specializes in hydrating toners, gentle makeup removers, and nourishing moisturizers driven by advanced science, whereas HUDA BEAUTY is widely beloved for high-performance primers, color corrector, and baking powder. While the former suits dry skin and acne-prone skin best by restoring moisture and soothing irritation, the latter serves normal, combination, and oily skin with weightless textures that balance shine. Ultimately, they differ because the former relies on ingredients that deliver essential hydration and support a healthy skin barrier, while the latter utilizes modern, skin-smoothing formulas that refine the complexion and extend makeup wear.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

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This page compares some of the most popular Hada Labo and HUDA BEAUTY products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Hada Labo vs HUDA BEAUTY products

Questions and answers

Hada Labo or HUDA BEAUTY: which is better?

Hada Labo is better for skincare because the products on this page provide deep hydration and suit dry, acne-prone, and oily acne-prone skin best, whereas HUDA BEAUTY has lower fit levels across skin types.

Dermatologic Therapy, 2022

What is the difference between Hada Labo and HUDA BEAUTY?

Hada Labo provides deeply hydrating products on this page with a Superior fit for dry skin, whereas HUDA BEAUTY offers an EASY BLUR PRIMER that generally has a lower fit and requires caution for sensitive or acne-prone skin types.

Dermatologic Therapy, 2022

Which is more affordable, Hada Labo or HUDA BEAUTY?

Hada Labo is more affordable, offering multiple budget-friendly toners, lotions, and cleansers that reviewers frequently praise for their great value, while the products on this page for HUDA BEAUTY are limited to a single primer.

Which causes fewer breakouts, Hada Labo or HUDA BEAUTY?

Hada Labo fits acne-prone skin with a High rating for products like Gokujyun Lotion, whereas HUDA BEAUTY lists a Caution rating for its EASY BLUR PRIMER on acne-prone skin.

Which brand was founded earlier, Hada Labo or HUDA BEAUTY?

Hada Labo was founded earlier in 2004, whereas HUDA BEAUTY was founded in 2013.

Do Hada Labo and HUDA BEAUTY products contain fragrance?

Hada Labo and HUDA BEAUTY products on this page list no fragrance in their ingredients.

Which company owns Hada Labo and how does that differ from HUDA BEAUTY's ownership?

Hada Labo is owned by Rohto Pharmaceutical Co., Ltd., whereas HUDA BEAUTY is independently owned.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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