Paula's Choice vs Olay
Paula's Choice and Olay are two skincare lines built around thoughtful formulations for diverse complexions. The American brand developed by its founder in 1995 and owned by Unilever since 2021 offers serums, cleansers, moisturizers, toners, and more, built around hyaluronic acid, glycerin, and vitamin c, suiting combination skin and oily skin best. Meanwhile, the second brand is warmly loved for its targeted moisturizers, eye products, serums, cleansers, and more, which thoughtfully pair niacinamide and glycerin, suiting acne-prone skin and mature skin best. Both options differ primarily in their core ingredient profiles and the specific skin types they target.
Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.
This page compares some of the most popular Paula's Choice and Olay products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Paula's Choice vs Olay products
People Say
Improves Skin Texture Mostly MentionedMostly Mentioned
- “skin becomes very smooth — Paula's Choice 1% Retinol Treatment”
- “skin is insanely soft — Paula's Choice Weightless Body Treatment 2% BHA”
- “skin feels baby soft — Olay Retinol24”
- “Skin feels like silk — Olay Regenerist Retinol 24 Night Moisturizer”
Lightweight and Fast Absorption Mostly MentionedMostly Mentioned
- “Absorbs quickly and leaves no greasy residue behind. — Paula's Choice Clear Oil-Free Moisturizer”
- “absorbs instantly — Paula's Choice C15 Super Booster”
- “sinks in quickly — Olay Super Serum”
- “absorbs quickly — Olay Vitamin C Serum”
Glow, Brightening and Even Tone Mostly MentionedOften Mentioned
- “visible glow — Paula's Choice C15 Super Booster”
- “acne scars faded — Paula's Choice 10% Azelaic Acid Booster”
- “Discoloration almost gone — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “iridescent glow — Olay Super Serum”
Gentle and Non-Irritating Formula Often MentionedOften Mentioned
- “Finally a vitamin C product I can use — Paula's Choice 25% Vitamin C + Glutathione Clinical Serum”
- “no stinging — Paula's Choice C15 Super Booster”
- “doesn't strip my skin — Olay Regenerating Cream Cleanser”
- “fragrance-free — Olay Eye Lifting Serum”
Intense and Deep Hydration Not notedOften Mentioned
- “Instantly smoother, softer, and more hydrated — Olay Regenerist Micro-Sculpting Cream”
- “hydrates the skin — Olay Advanced Eye Cream”
- “My skin feels so hydrated and plump. — Olay Regenerist Regenerating Serum”
Anti-Aging and Firming Sometimes NotedSometimes Noted
- “skin looks plumper — Paula's Choice Pro-Collagen Multi-Peptide Booster”
- “softens lines and wrinkles — Paula's Choice 1% Retinol Treatment”
- “clears up puffiness — Olay Advanced Eye Cream”
- “Helps my skin and eye wrinkles — Olay Regenerist Micro-Sculpting Cream”
High Price Point Mostly MentionedSometimes Noted
- “expensive for drugstore — Olay Super Serum”
- “expensive — Olay Super Serum Night Repair”
- “small quantity (0.5 oz) — Olay Eye Lifting Serum”
- “tiny tube — Paula's Choice 10% Azelaic Acid Booster”
Packaging Issues and Flaws Sometimes NotedOften Mentioned
- “dropper leaks — Paula's Choice C15 Super Booster”
- “dropper can be unpredictable — Paula's Choice Pro-Collagen Multi-Peptide Booster”
- “Cap broke immediately — Paula's Choice CLEAR Pore Normalizing Cleanser”
- “hard to dispense — Olay Super Serum”
Unpleasant Smell and Scent Issues Often MentionedRarely Noted
- “smells like plastic — Olay Retinol24”
- “Smells like plastic — Olay Regenerist Retinol 24 Night Moisturizer”
- “too perfumey — Olay Vitamin C Serum”
- “smells like grain — Paula's Choice 10% Azelaic Acid Booster”
Paula's Choice vs Olay routines for dry skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
€29.00
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Hydrating Toner
Skin Recovery Enriched Calming Toner
Morning
€36.00
-
Moisturizer
Replenishing Moisturizer
Morning · Evening · Once a week
€42.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
€15.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
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Serum or Treatment
RESIST Super Antioxidant Concentrate Serum
Evening · Once a week
€57.00
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
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Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
€18.75
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
€12.59
-
Moisturizer
Regenerist Micro-Sculpting Cream
Morning · Evening · Once a week
€52.26
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
Paula's Choice vs Olay routines for oily skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
€29.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
€34.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
€42.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
€15.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
€63.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
€18.75
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€16.59
-
Moisturizer
Super Serum
Morning · Evening · Once a week
€27.38
-
SPF
Regenerist Whip Face Moisturizer SPF 25
Morning
€21.78
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
Paula's Choice vs Olay routines for combination skin
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Cleanser
CLEAR Pore Normalizing Cleanser
Morning · Evening · Once a week
€29.00
-
Hydrating Toner
Advanced Replenishing Toner
Morning · Once a week
€34.00
-
Moisturizer
Clear Oil-Free Moisturizer
Morning · Evening · Once a week
€42.00
-
SPF
Youth-Extending Daily Hydrating Fluid SPF 50
Morning
€15.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Niacinamide 20% Treatment
Evening · Once a week
€63.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
€18.75
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Super Serum
Morning · Evening · Once a week
€27.38
-
SPF
Regenerist Micro-Sculpting Cream
Morning
€52.26
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
Questions and answers
Paula's Choice or Olay: which is better?
Both Paula's Choice and Olay offer a High routine fit across all skin types, with Paula's Choice excelling in glow and brightening while Olay provides more intense hydration. Reviewers note that Paula's Choice features fragrance-free products across its whole page, whereas Olay has strong scent issues in some products.
What is the difference between Paula's Choice and Olay?
Paula's Choice and Olay both deliver a High routine fit across all skin types, but they differ in reviewer highlights where Paula's Choice helps with glow and brightening while Olay provides more intense and deep hydration. The products on this page for both brands feature key ingredients like niacinamide and hyaluronic acid, which help improve skin quality and combat signs of aging.
The British Journal of Dermatology, 2002Dermatologic Therapy, 2022
Paula's Choice or Olay for dry skin?
Both Paula's Choice and Olay offer a High routine fit for dry skin. Paula's Choice features fragrance-free products with key ingredients like hyaluronic acid and glycerin, while Olay provides options known for intense hydration, though one toner on this page contains fragrance.
Paula's Choice or Olay: which cleanser is better?
Both Paula's Choice and Olay offer cleansers with high fit levels for oily and acne-prone skin types on this page. Reviewers note that Paula's Choice products feature completely fragrance-free formulas across the entire range, whereas Olay includes options with fragrance.
Which is more affordable, Paula's Choice or Olay?
Olay does better on the price point than Paula's Choice, while the products on this page for both brands share an High routine fit across all skin types.
Paula's Choice or Olay: which brand offers better options for glow, brightening, and even tone?
Paula's Choice offers better options for glow, brightening, and even tone. The products on this page help improve skin brightness and pigmentation through ingredients like niacinamide and vitamin C.
Which brand has more fragrance issues, Paula's Choice or Olay?
Olay has more fragrance issues than Paula's Choice, as Olay reviewers sometimes note scent problems and one Olay toner contains fragrance, whereas every Paula's Choice product on this page lists no fragrance.
Paula's Choice or Olay: which brand is better for anti-aging and firming?
Both Paula's Choice and Olay offer an equal level of anti-aging and firming benefits for the products on this page. Retinol helps stimulate collagen accumulation in naturally aged skin.
The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007
Paula's Choice or Olay for oily skin?
Both Paula's Choice and Olay offer a High routine fit level for oily skin. Paula's Choice features fragrance-free formulas across the products on this page, while Olay is often noted for providing intense hydration.
Paula's Choice or Olay: which moisturizer is better?
Both Paula's Choice and Olay offer moisturizers with a High routine fit for all skin types. Olay is better for intense hydration, while Paula's Choice helps improve glow and even skin tone across the products on this page.
Paula's Choice or Olay for sensitive skin?
Both Paula's Choice and Olay offer a High routine fit level for sensitive skin based on the products on this page. Paula's Choice provides entirely fragrance-free formulations across its range, while Olay features mostly fragrance-free options alongside a few scented products.
Paula's Choice or Olay: which sunscreen is better?
Both Paula's Choice and Olay offer sunscreens on their pages, with routine fits that are equal. Paula's Choice features the Youth-Extending Daily Hydrating Fluid SPF 50, while Olay provides options such as the Regenerist Whip Face Moisturizer SPF 25 and Complete All Day Moisturizer SPF 15.
Paula's Choice or Olay for acne-prone skin?
Both Paula's Choice and Olay offer a High routine fit for acne-prone skin. Paula's Choice features fragrance-free formulas and includes targeted ingredients like salicylic acid, while Olay provides intense hydration with options containing niacinamide.
Research behind their key ingredients
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Topical glutathione amino acid precursors protect skin against environmental and oxidative stress
Tocotrienol-rich fraction attenuates UV-induced inflammaging: A bench to bedside study
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Neuroimmunomodulatory compound for sensitive skin care: in vitro and clinical assessment
Comedogenicity in rabbit: some cosmetic ingredients/vehicles
The impacts of sodium lauroyl sarcosinate in facial cleanser on facial skin microbiome and lipidome
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Borage Oil Treated with Immobilized Lipase Inhibits Melanogenesis
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
Dually functionalized dendrimer for stimuli-responsive release of active ingredients into the skin
Functional properties and skin care effects of sodium trehalose sulfate
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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