MERIT skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

MERIT is an American skincare brand founded in 2021 and owned by Power Beauty Co..

MERIT is loved for its nourishing moisturizers and thoughtful formulas. Its products suit balanced, dry, and combination skin types best. The standout products for particular concerns include the Great Skin Instant Glow Serum for acne-prone skin. These daily essentials work harmoniously to support a healthy and radiant complexion.

Cruelty-free · Leaping Bunny

This page covers some of the most popular MERIT products; for the whole MERIT range, with a fit score for every product, use the Lovi app.

MERIT moisturizers

Great Skin Instant Glow Serum

Questions and answers

Is MERIT worth it?

Yes, MERIT is worth it because its targeted routines achieve a Superior fit for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the MERIT-focused routine Superior for dry skin, matching top brands like CeraVe.

What are MERIT's best products?

MERIT offers Great Skin Instant Glow Serum as its featured moisturizer, which rates High for dry sensitive skin and Average for all other skin types. Every product from the MERIT collection on this page is formulated without fragrance.

Which MERIT moisturizer is best for dry skin?

The best MERIT moisturizer for dry skin is Great Skin Instant Glow Serum. Lovi rates this moisturizer Average for dry skin.

Does MERIT cause breakouts?

MERIT is unlikely to cause breakouts, and Lovi rates the brand-focused routine Superior for acne-prone skin. Every product on this page also lists no fragrance in its ingredients, which helps keep the skin calm.

Is MERIT fragrance-free?

Yes, every product from the MERIT products on this page lists no fragrance in its ingredients, keeping things calm for your skin.

What are the key ingredients in MERIT products?

MERIT products feature key ingredients like sodium hyaluronate, niacinamide, and tocopherol that help hydrate and smooth the skin. Additionally, caprylic/capric triglyceride is included to help soften the skin.

Dermatologic Therapy, 2022 Journal of Cosmetic Dermatology, 2021

How do I build a MERIT skincare routine?

To build a MERIT skincare routine, you start with Great Skin Instant Glow Serum as your moisturizer. Lovi rates the MERIT-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

What are good alternatives to MERIT?

Good alternatives to MERIT with pages on Lovi include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. Lovi rates the CeraVe-focused routine as Superior for dry, oily, sensitive, combination, and acne-prone skin.

MERIT vs CeraVe: which is better?

MERIT-focused routines and CeraVe-focused routines both rate Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the MERIT routine slightly higher for dry skin.

Who owns MERIT, and where is it from?

MERIT is an American brand founded in 2021, owned by Power Beauty Co..

cosmeticsbusiness.com

Is MERIT cruelty-free?

Yes: Leaping Bunny lists MERIT as cruelty-free.

Leaping Bunny

6 more questions

Research behind MERIT's key ingredients

Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence
Sodium hyaluronate · Dermatologic Therapy, 2022
Anti-aging and brightening effects of a topical treatment containing vitamin C, vitamin E, and raspberry leaf cell culture extract: A split-face, randomized controlled trial
Tocopherol · Journal of Cosmetic Dermatology, 2020
Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy
Niacinamide · Journal of Cosmetic Dermatology, 2021
Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging
Niacinamide · Scientific Reports, 2024
Effect of an Emollient Emulsion Containing 15.0% of Caprylic/Capric Triglyceride on the Urocanic Acid of the Stratum Corneum
Caprylic capric triglyceride · Life, 2023

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

Nadia Kapleva, MS

Co-founder, Medical Director

Cosmetic chemist, cosmetologist, aesthetic products developer
Alexey Shagraev, PhD

Co-founder, CEO and CTO

PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
Dr. Sofía Perea Pérez, MD, MSc

Medical Board

Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
Aishani Shah, MD

Medical Board

Specialist dermatologist, MBBS, MD, IFAAD
Asya Zubkova, MS

Medical Board

Cosmetic chemist, SCS, IFSCC member
Hanna Kurets, MD

Medical Board, Medical Advisor

Dermatology MD
Elina Nazarenko, MD

Medical Board

Dermatology and diagnostic consultant
Victoria Derkova, MS

Medical Board

Cosmetic chemist, cosmetic development technologist