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DIME skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

DIME is an American skincare brand founded in 2018 and owned by DIME Beauty Co., LLC since 2022.

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DIME is warmly celebrated for its thoughtfully curated collection of serums and moisturizers, which are built upon clean, skin-loving formulas. Its products suit sensitive, dry, and balanced skin types best, offering gentle yet effective daily care. For specific concerns, the brand highlights standout solutions including the Dewy Day Cream for acne-prone skin, the TBT Serum for skin with dark spots, and the Restorative Night Cream for mature skin. Through these carefully crafted essentials, users can experience a reliable routine that supports overall skin health with quiet confidence.

This page covers some of the most popular DIME products; for the whole DIME range, with a fit score for every product, use the Lovi app.

Other DIME products

People Say

★4.7Overall rating based on 20.7k+ reviews

Reviewers most often praise DIME for smoothing skin texture, lightweight hydration, and reducing fine lines. The most common complaints are skin irritation and minimal long-term results.

Highlights

  • Hydrating and lightweight moisturizers Mostly Mentioned
    • “Absorbs quickly — Dewy Day Cream”
    • “Works well under makeup — Dewy Day Cream”
    • “leaves skin soft — Restorative Night Cream”
  • Clean, gentle and firming serums Mostly Mentioned
    • “Super gentle, no irritation — Super Firm Serum”
    • “Skin feels tighter after application — Super Firm Serum”
    • “gentle ingredients — TBT Serum”
  • Negative serum experiences Often Mentioned
    • “redness — TBT Serum”
    • “sticky finish — TBT Serum”
    • “Didn't notice anything after a month — Super Firm Serum”

Sources: lovi.care, dimebeautyco.com, amazon.com, ulta.com, reddit.com, gurlgonegreen.com, and more

Questions and answers

Is DIME worth it?

DIME is worth it for dry skin, where Lovi rates the brand-focused routine Superior. Reviewers mostly mention that the moisturizers feel hydrating and lightweight. The DIME products on this page are also largely free of fragrance.

What are DIME's best products?

DIME features TBT Serum, Dewy Day Cream, Restorative Night Cream, and Super Firm Serum as its products on this page. Lovi rates the DIME-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

Which DIME moisturizer is best for dry skin?

Dewy Day Cream is the best DIME moisturizer for dry skin, and Restorative Night Cream is also a good choice. Lovi rates both High for dry skin.

Does DIME cause breakouts?

DIME is unlikely to cause breakouts, as the DIME products on this page rate High for acne-prone skin. Reviewers often mention negative experiences with the serums, though they also note the moisturizers are hydrating and lightweight.

Is DIME fragrance-free?

No, not all DIME products on this page are fragrance-free, as the Dewy Day Cream lists a fragrance.

What are the key ingredients in DIME products?

DIME products feature key ingredients such as niacinamide, which helps reduce dark spots, and sodium hyaluronate, which supports skin hydration and helps smooth signs of aging. They also include ceramide np to help maintain the skin barrier, aloe barbadensis leaf juice to soothe and help heal the skin, and green tea extract, which may protect against sun-induced oxidative stress.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

How do I build a DIME skincare routine?

To build a DIME routine, start with a serum like TBT Serum or Super Firm Serum, then follow with a moisturizer such as Dewy Day Cream or Restorative Night Cream. Lovi rates the DIME-focused routine Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin.

What are good alternatives to DIME?

Good alternatives to DIME include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar skincare brands also have pages on Lovi for comparison.

DIME vs CeraVe: which is better?

DIME and CeraVe both offer Superior fit routines for dry, oily, sensitive, combination, and acne-prone skin types. Lovi rates the DIME-focused routine Superior for all these skin types, matching the top-tier fit provided by CeraVe.

Who owns DIME, and where is it from?

DIME is an American brand founded in 2018, owned by DIME Beauty Co., LLC since 2022.

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Is DIME cruelty-free?

Yes: Leaping Bunny lists DIME as cruelty-free.

Leaping Bunny

Research behind DIME's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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