Biore and MAËLYS are skincare lines defined by distinct approaches to daily wellness. The Japanese brand, founded in 1980 and owned by Kao Corporation, offers thoughtful sunscreens, cleansers, masks, and makeup removers with carefully balanced formulas, while the other is loved for targeted serums and advanced formulations. The first creation best suits sensitive and dry skin, offering standout solutions like the UV Aqua Rich for acne-prone skin, the Makeup Remover Perfect Oil for dark spots, and the Deep Pore Charcoal Cleanser for mature skin, whereas the second suits all skin types best with specialized solutions such as the TOO-FINE and the RE-LURE Tight & Tone Body Serum. Both brands differ because the former focuses on gentle daily care through balanced cleansing and sun protection, while the latter delivers targeted, advanced body and facial solutions.
Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.
This page compares some of the most popular Biore and MAËLYS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Biore is the better choice for shoppers seeking a wider range of average to high fits across various skin types, while MAËLYS products on this page mostly show low or caution fit levels. Lovi rates Biore with High fits for sensitive skin and combination skin, whereas MAËLYS offers no High fits.
What is the difference between Biore and MAËLYS?
Biore offers a range of fragrance-free cleansers, sunscreens, and masks where Lovi rates the fit as High for sensitive skin, while MAËLYS features targeted body and facial serums with mixed skin-type suitability and some fragranced formulas.
Which is more affordable, Biore or MAËLYS?
The provided page and study details do not contain pricing or affordability information for either Biore or MAËLYS.
Which causes fewer breakouts, Biore or MAËLYS?
Biore helps avoid breakouts better than MAËLYS, as the products on this page for Biore have an Average fit for acne-prone skin while MAËLYS products have a Low fit.
How do the founding years and parent companies of Biore and MAËLYS compare?
Biore was founded in Japan in 1980 and is owned by Kao Corporation, whereas MAËLYS was founded in 2017 and is owned by Barinboim Group.
Which brand has more fragrance-free products listed on the page?
Biore has more fragrance-free products listed on the page, as every product on its page lists no fragrance. In comparison, only one of the two MAËLYS products on this page is fragrance-free.
Which products from Biore have a High Lovi fit level for specific skin types?
UV Aqua Rich has a High Lovi fit level for combination skin, and Makeup Remover Perfect Oil has a High Lovi fit level for sensitive skin.
Sodium laureth sulfate · International Journal of Pharmaceutics, 2026
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
