# Drunk Elephant C-Firma™ Fresh Day Serum for oily skin

**Lovi Fit: Average fit for oily skin.**
Oily Skin Fit: High · Effectiveness: Average · Safety: High.

Page: https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Kingdom.

Brand: [Drunk Elephant](https://lovi.care/skincare/uk/brands/drunk-elephant)
Category: [Serums and treatments](https://lovi.care/skincare/uk/best/serums)

This fit is calculated for the concerns frequently associated with oily skin: shine, enlarged pores, blackheads, and blemishes. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

Works for oily skin; other serums fit it better.

## Why this fit

- Offers moderate brightening and antioxidant protection for your oily skin, as ascorbic acid and ferulic acid provide these benefits while also helping with oil control. Licorice root extract and grape juice extract further support skin health with their soothing properties.
- While the formula provides general hydration and antioxidant support, it does not directly target the management of oily shine, which is your main goal.
- The product is safe for your oily skin, with no risks of irritation due to the absence of harsh ingredients and the inclusion of soothing components.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin): Average (this page)
- [Dry skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/dry-skin): Average
- [Combination skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/sensitive-skin): Average
- [Acne-prone skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/dark-spots): Average
- [Mature skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/mature-skin): Average
- [Dry sensitive skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/dry-sensitive-skin): Average
- [Oily acne-prone skin](https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-acne-prone-skin): Average

## Key ingredients

Ascorbic Acid, Ferulic Acid, Vitamin E, Pumpkin Extract Ferment, Licorice Root Extract

## What the research says

- A topical antioxidant solution of 15% L-ascorbic acid, 1% alpha-tocopherol, and 0.5% ferulic acid provides significant photoprotection against solar-simulated UV radiation in human skin compared to its vehicle. ([Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/))
- Pretreatment with a topical antioxidant mixture of vitamin C, ferulic acid, and phloretin attenuated ultraviolet-induced sunburn cell formation, thymine dimer formation, matrix metalloproteinase-9 expression, p53 protein expression, and the suppression of CD1a-expressing Langerhans cells in human skin compared to vehicle control. ([Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/))
- A topical serum containing vitamin C, vitamin E, and raspberry leaf cell culture extract improved skin color, elasticity, radiance, smoothness, scaliness, and wrinkles compared to the untreated contralateral side in fifty female volunteers. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31975502/))
- Licochalcone A activated Nrf2 signaling, elevated cytoprotective enzymes, increased the reduced-to-oxidized glutathione ratio, and decreased reactive oxygen species in human fibroblasts and neutrophils, while a LicA-rich licorice extract lowered UVA-induced oxidative processes in vivo. ([Experimental Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25381913/))
- Alpha-tocopherol loaded nanostructured lipid carrier gel provided enhanced moisturizing and anti-aging properties in human volunteers over 12 weeks. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/32129554/))
- Topical application of 5% vitamin C cream significantly improved global clinical scores, increased skin microrelief density, and induced elastic tissue repair in photoaged skin compared to excipient control in healthy female volunteers. ([Experimental Dermatology, 2003](https://pubmed.ncbi.nlm.nih.gov/12823436/))
- Ascorbic acid 2-glucoside gel significantly reduced gingival melanin pigmentation after 4 weeks compared to placebo in 73 subjects with symmetric pigmentation. ([Journal of Periodontology, 2009](https://pubmed.ncbi.nlm.nih.gov/19186973/))
- Topical application of VC-IP cream twice daily for 8 weeks reduces periorbital wrinkles in female subjects compared to a placebo cream. ([Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/34910367/))
- Treatment with 14% ferulic acid and 12% l-ascorbic acid significantly reduced pigmentation and erythema while improving hydration and elasticity in 20 women with photoaged skin, with neither acid proving definitively more effective overall though ascorbic acid showed slightly greater skin lightening. ([Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/34877760/))
- Combining fractional microneedle radiofrequency with a topical antioxidant serum significantly reduced wrinkle severity by 29.9% versus 18.0%, increased elasticity by 12.9% versus 2.3%, and improved aesthetic outcomes in 31 participants compared to radiofrequency and placebo. ([The Journal of Dermatological Treatment, 2025](https://pubmed.ncbi.nlm.nih.gov/40464749/))
- Topical ferulic acid-containing formulations effectively reduce skin erythema, hyperpigmentation, and signs of aging in adults compared to baseline or alternative conditions. ([The Journal of Clinical and Aesthetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/40538529/))
- Topical application of an antioxidant serum containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented particulate matter-induced degradation of extracellular matrix components, inflammation, and oxidative stress in the skin of 15 female volunteers compared to untreated controls. ([Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/40642809/))
- Dermatological products containing d-alpha tocopheryl acetate showed non-comedogenic potential with less than a 50% increase in microcomedones in 12 healthy male subjects compared to octyl palmitate. ([Contemporary Clinical Trials Communications, 2021](https://pubmed.ncbi.nlm.nih.gov/34471722/))
- Topical application of an antioxidant mix containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented PM and UV-induced skin barrier perturbation, lipid peroxidation, inflammatory markers, MMP9 activation, and Type I collagen loss in 15 healthy females compared to untreated exposed skin. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38590207/))
- Topical treatment with pumpkin seed oil-loaded niosomes decreased fallen hairs by 44.42% and increased the anagen to telogen ratio by 1.4-fold after 8 weeks compared to initial conditions. ([Pharmaceuticals, 2022](https://pubmed.ncbi.nlm.nih.gov/36015077/))
- Topical application of prickly pear, pumpkin, and linseed oils significantly reduced clinical signs of acute inflammation, inflammatory markers, and oxidative stress in carrageenan-treated rats compared to the normal saline-treated group. ([BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/32802857/))
- Combining 755 nm alexandrite laser with topical licorice gel significantly reduces terminal hair counts compared to alexandrite laser with placebo in women with idiopathic hirsutism. ([Evidence-based Complementary and Alternative Medicine, 2015](https://pubmed.ncbi.nlm.nih.gov/26273313/))
- Bioactive glycyrrhizic acid and oxymatrine ionic liquid self-assembled nanomicelles significantly promoted the transdermal permeation, subcutaneous retention, and anti-photoaging efficacy of palmitoyl pentapeptide-4 in cellular and animal models compared to unformulated peptide. ([Advanced Science, 2025](https://pubmed.ncbi.nlm.nih.gov/39783908/))
- Topical application of Glycyrrhiza glabra and Sophora japonica flavonoid-rich fractions individually and in combination significantly increased the wound healing rate and reduced oxidative stress compared to wound and Nolaver-treated groups. ([Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37049756/))

## Why other serums fit oily skin better

- A panthenol-enriched mask improved skin hydration, regulated sebum, and reduced redness and TEWL across dry sensitive, oily sensitive, and oily acne skin subgroups with excellent tolerance and no adverse reactions. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38366684/))

## What reviewers say

Users frequently praise this serum for its potent 15% L-ascorbic acid formula that visibly brightens dull complexions and fades acne scars, often delivering a "lit-from-within" glow. The "Fresh" DIY mixing concept is polarizing; while some appreciate the potency, many find the process messy and the resulting texture sticky or tacky on the skin.

- Liked: Brightens and adds glow (often mentioned)
- Disliked: Sticky texture (often mentioned)
- Disliked: Unpleasant smell (often mentioned)
- Liked: Fades dark spots (sometimes noted)
- Liked: Potent ingredients (sometimes noted)
- Disliked: Mixing issues (sometimes noted)
- Disliked: Oxidation/shelf life (sometimes noted)
- Liked: Good packaging (rarely noted)
- Liked: Hydrating feel (rarely noted)
- Disliked: Irritation (rarely noted)

## How to apply

- Use this serum in your PM routine. Start by applying it 3 times a week and build up to daily use if your skin tolerates it well.
- Apply the serum after cleansing and toning, but right before your moisturizer for the best results.
- Gently press 2-3 drops of the serum into your skin. Let it absorb ⏱ for a minute before applying the next product.
- Apply the serum on clean and dry skin since your skin is not sensitive and you want to target oily shine. This helps control excess oil throughout the night.
- Avoid the delicate eye area and do a patch test before using the serum for the very first time.
- Video: https://storage.pora.ai/c879dda8655a61c19d3d8c9ebad6b06d.mp4

## Questions and answers

### How well does Drunk Elephant C-Firma Fresh work for oily skin?

This serum works for oily skin by offering moderate brightening and antioxidant protection, but it does not directly manage oily shine. A treatment for this skin needs ingredients like niacinamide and zinc PCA to control excess oil, paired with soothing extracts and lightweight hydrators.
Sources: [Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/), [Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/)

### Which ingredients make this serum a good fit for oily skin?

Ascorbic acid and ferulic acid make this serum a good fit for oily skin by offering moderate brightening, antioxidant protection, and oil control. Licorice root extract further supports skin health with soothing properties. Oily skin needs a product with ingredients like niacinamide and zinc PCA to control excess oil and manage shine.
Sources: [Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/), [Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/)

### What does Vitamin C do for oily skin?

Vitamin C helps brighten skin tone and smooth texture while providing antioxidant protection that prevents sebum oxidation. For oily skin, this type of product typically needs to be paired with oil-controlling or pore-clearing ingredients like salicylic acid or plant extracts.
Sources: [International Journal of Cosmetic Science, 2005](https://pubmed.ncbi.nlm.nih.gov/18492184/), [Journal of Cosmetic Dermatology, 2023](https://pubmed.ncbi.nlm.nih.gov/37128827/)

### What does Ferulic Acid do for oily skin?

Ferulic acid helps protect oily skin from sun damage and environmental stress when used as part of a daytime antioxidant serum. It is often combined with vitamins C and E to boost overall defense and keep skin healthy.
Sources: [Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/), [Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/)

### Where does this serum go in a skincare routine for oily skin?

This serum goes in the evening routine, applied after your cleansing toner and before your moisturizer. Oily skin works best with treatments that also help control shine and manage excess oil.

### Can I use this serum with retinol, and in what order?

You can use this serum with retinol, but it is best to apply this vitamin C treatment in the morning and save your retinol for the evening to keep your skin calm. Using strong active ingredients separately helps prevent irritation and keeps your oily skin feeling comfortable.
Sources: [Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/), [Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/)

### How often should I use this serum?

You can use this treatment in the evening, and some serums with actives may also be used in the morning or twice a day. It is safe for oily skin and unlikely to cause irritation. To properly manage oily shine, an oily skin type needs lightweight or oil-absorbing ingredients and targeted mattifying benefits.
Sources: [Journal of the American Academy of Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18603326/), [Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146606/)

### Can this serum clog pores, cause breakouts or purging for oily skin?

This serum is unlikely to cause breakouts or clog pores on oily skin because it lacks harsh ingredients and includes soothing components. However, oily skin still needs lightweight formulas that directly target excess shine and oil control.

### Is this serum fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for oily skin

- [Beauty of Joseon Propolis + Niacinamide Glow Serum](https://lovi.care/skincare/uk/p/beauty-of-joseon/propolis-niacinamide-glow-serum/for/oily-skin) — Superior fit — £36.96 at Amazon
- [Neogen Dermalogy Real Niacinamide 15% Firming Serum](https://lovi.care/skincare/uk/p/neogen-dermalogy/real-niacinamide-15-firming-serum/for/oily-skin) — Superior fit — £24.20 at Amazon
- [SkinCeuticals C E Ferulic](https://lovi.care/skincare/uk/p/skinceuticals/c-e-ferulic/for/oily-skin) — High fit — £143.35 at Amazon

## Pairs well with

- Cleanser: [CeraVe Foaming Facial Cleanser](https://lovi.care/skincare/uk/p/cerave/foaming-facial-cleanser/for/oily-skin) — Superior fit — £8.29 at Amazon
- Hydrating Toner: [SOME BY MI Snail Truecica Miracle Repair Toner](https://lovi.care/skincare/uk/p/some-by-mi/snail-truecica-miracle-repair-toner/for/oily-skin) — Superior fit — £13.98 at Amazon
- Moisturizer: [COSRX Oil-Free Ultra-Moisturizing Lotion with Birch Sap](https://lovi.care/skincare/uk/p/cosrx/oil-free-ultra-moisturizing-lotion-with-birch-sap/for/oily-skin) — Superior fit — £14.80 at Amazon

## Where to buy

- Amazon.co.uk: £71.80 (https://www.amazon.co.uk/dp/B00L87WZCU?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1)
- Lookfantastic: £71.00 (https://www.lookfantastic.com/p/drunk-elephant-c-firma-fresh-day-vitamin-c-serum-28ml/13310315/)
Prices checked 10 Oct – 6 Nov 2026.

## Ingredients

Water, Dimethyl Isosorbide, Ascorbic Acid, Laureth-23, Glycerin, Tocopherol, Lactobacillus Pumpkin Extract Ferment, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra Root Extract Licorice Root Extract, Vitis Vinifera Juice Extract Grape Juice Extract, Ferulic Acid, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Lactobacillus Punica Granatum Extract Fruit Ferment, Propanediol, Gluconolactone, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Rice Bran Extract, Glutamylamidoethyl Imidazole, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Pentylene Glycol, Caprylhydroxamic Acid, Leuconostoc Radish Root Ferment Filtrate, Sorbic Acid, Phenoxyethanol, Sodium Benzoate, Caprylyl Glycol, Chondrus Crispus Extract, Ethylhexylglycerin
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- United Kingdom: https://lovi.care/skincare/uk/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin (this page)
- Ireland: https://lovi.care/skincare/ie/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Germany: https://lovi.care/skincare/de/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- France: https://lovi.care/skincare/fr/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Italy: https://lovi.care/skincare/it/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Netherlands: https://lovi.care/skincare/nl/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Spain: https://lovi.care/skincare/es/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Canada: https://lovi.care/skincare/ca/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Australia: https://lovi.care/skincare/au/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Singapore: https://lovi.care/skincare/sg/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/drunk-elephant/c-firmatm-fresh-day-serum/for/oily-skin
