# VR vs No7

Page: https://lovi.care/skincare/uk/compare/vr-vs-no7

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Kingdom.

VR and No7 are established skincare lines that balance daily efficacy with thoughtful formulation. The former is known for sensory moisturizers featuring [PDRN](https://lovi.care/skincare/uk/ingredients/pdrn) CREAM, while the latter is a British brand founded in 1935 offering [serums](https://lovi.care/skincare/uk/ingredients/serum), eye products, and moisturizers built around [vitamin C](https://lovi.care/skincare/uk/ingredients/vitamin-c), [shea butter](https://lovi.care/skincare/uk/ingredients/shea-butter), and [hyaluronic acid](https://lovi.care/skincare/uk/ingredients/hyaluronic-acid). VR suits combination, sensitive, and dry skin best, whereas the British line fits mature skin and dry skin best. They differ primarily in their core ingredient profiles and sensory experiences.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

[cosmeticsbusiness.com](https://cosmeticsbusiness.com/boots-becomes-standalone-company-after-walgreens-boots-alliance) [en.wikipedia.org](https://en.wikipedia.org/wiki/Walgreens_Boots_Alliance)

This page compares some of the most popular VR and No7 products; for every product of both brands, with a fit score for your own skin, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=compare&af_sub3=selection_note&af_sub4=pg92a2124fc4).

### Popular VR vs No7 products

#### No7

- [Future Renew Damage Reversal Serum](https://lovi.care/skincare/uk/p/no7/future-renew-damage-reversal-serum/for/dry-skin) — High fit — [£33.75 at Amazon](https://www.amazon.co.uk/dp/B0HD96771C?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1)
- [Protect & Perfect Intense Advanced Serum](https://lovi.care/skincare/uk/p/no7/protect-and-perfect-intense-advanced-serum/for/dry-skin) — High fit — [£16.95 at Amazon](https://www.amazon.co.uk/dp/B0719SCY9M?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1)
- [Restore & Renew Serum](https://lovi.care/skincare/uk/p/no7/restore-and-renew-serum/for/acne-prone-skin) — High fit
- [Pure Retinol Eye Cream](https://lovi.care/skincare/uk/p/no7/pure-retinol-eye-cream/for/mature-skin) — High fit — [£23.99 at Amazon](https://www.amazon.co.uk/dp/B09GY6GTQC?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1)
- [Total Renewal Micro-Dermabrasion Exfoliator](https://lovi.care/skincare/uk/p/no7/total-renewal-micro-dermabrasion-exfoliator/for/dry-sensitive-skin) — High fit — [£9.95 at Amazon](https://www.amazon.co.uk/dp/B01KYQPZPE?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1)
- [Future Renew Damage Reversal Night Cream](https://lovi.care/skincare/uk/p/no7/future-renew-damage-reversal-night-cream/for/mature-skin) — High fit
- [Pure Retinol](https://lovi.care/skincare/uk/p/no7/pure-retinol/for/mature-skin) — Average fit
- [Pure Retinol 1% Night Concentrate](https://lovi.care/skincare/uk/p/no7/pure-retinol-1-night-concentrate/for/combination-skin) — High fit

#### VR

- [PDRN CREAM](https://lovi.care/skincare/uk/p/vr/pdrn-cream/for/sensitive-skin) — High fit

## Questions and answers

### VR or No7: which is better?

No7 offers a much wider variety of products on this page with Superior and High fit levels for mature and dry skin, whereas VR has only one product with a High fit for sensitive skin. [Niacinamide](https://lovi.care/skincare/uk/ingredients/niacinamide) may help control skin aging and pigmentation.

[Antioxidants, 2021](https://pubmed.ncbi.nlm.nih.gov/34439563/) [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/)

### What is the difference between VR and No7?

No7 offers a broad selection of [serums](https://lovi.care/skincare/uk/ingredients/serum), moisturizers, and eye products on this page featuring key ingredients like niacinamide and [retinol](https://lovi.care/skincare/uk/ingredients/retinol), whereas VR is represented by a single [PDRN](https://lovi.care/skincare/uk/ingredients/pdrn) CREAM moisturizer. No7 fits best for mature skin, dry skin, and skin with dark spots, and Lovi rates several of its products as having a Superior fit for mature skin.

[The Journal of Investigative Dermatology, 2000](https://pubmed.ncbi.nlm.nih.gov/10692106/) [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/)

### VR or No7: which moisturizer is better?

No7 offers a wider variety of moisturizers on this page with higher Lovi fit levels for mature and dry skin, such as Protect & Perfect Intense Advanced Night Cream which has a Superior fit for mature skin. Meanwhile, the VR moisturizer on this page lists no fragrance in its ingredients, unlike some No7 moisturizers that contain fragrance.

### Which is more affordable, VR or No7?

This page does not provide pricing information to compare the affordability of VR and No7.

### Which causes fewer breakouts, VR or No7?

Both brands offer products on this page that show a mix of fit levels for acne-prone skin.

### Which brand has been around longer, VR or No7?

No7 was founded in 1935, whereas VR was founded more recently in 2018.

### Do both VR and No7 offer fragrance-free products?

Yes, both VR and No7 offer fragrance-free products, as every product on the VR page lists no fragrance while 10 of the 13 products on the No7 page are also fragrance-free.

### Which brand is best suited for mature skin according to their brand-focused routines?

No7 is best suited for mature skin, along with dry skin and skin with dark spots, as these are the skin types the brand fits best according to its brand-focused routines.

## Research behind their key ingredients

- [Vitamin A antagonizes decreased cell growth and elevated collagen-degrading matrix metalloproteinases and stimulates collagen accumulation in naturally aged human skin](https://pubmed.ncbi.nlm.nih.gov/10692106/) Retinol · The Journal of Investigative Dermatology, 2000
- [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002
- [Mechanistic Basis and Clinical Evidence for the Applications of Nicotinamide (Niacinamide) to Control Skin Aging and Pigmentation](https://pubmed.ncbi.nlm.nih.gov/34439563/) Niacinamide · Antioxidants, 2021
- [Cosmetic benefits of astaxanthin on humans subjects](https://pubmed.ncbi.nlm.nih.gov/22428137/) Astaxanthin powder · Acta Biochimica Polonica, 2012
- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate · Dermatologic Therapy, 2022
- [Topical use of dexpanthenol in skin disorders](https://pubmed.ncbi.nlm.nih.gov/12113650/) Panthenol · American Journal of Clinical Dermatology, 2002
- [Improvement of naturally aged skin with vitamin A (retinol)](https://pubmed.ncbi.nlm.nih.gov/17515510/) Retinol · Archives of Dermatology, 2007
- [Anti-aging and brightening effects of a topical treatment containing vitamin C, vitamin E, and raspberry leaf cell culture extract: A split-face, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/31975502/) Tocopherol · Journal of Cosmetic Dermatology, 2020
- [Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo](https://pubmed.ncbi.nlm.nih.gov/27261203/) Retinol · International Journal of Cosmetic Science, 2017
- [Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo](https://pubmed.ncbi.nlm.nih.gov/19186973/) Ascorbyl glucoside · Journal of Periodontology, 2009
- [Prospective, randomized, double-blind assessment of topical bakuchiol and retinol for facial photoageing](https://pubmed.ncbi.nlm.nih.gov/29947134/) Retinol · The British Journal of Dermatology, 2019
- [Ceramide 1 and ceramide 3 act synergistically on skin hydration and the transepidermal water loss of sodium lauryl sulfate-irritated skin](https://pubmed.ncbi.nlm.nih.gov/18717861/) Ceramide np · International Journal of Dermatology, 2008
- [Tailoring of Retinyl Palmitate-Based Ethosomal Hydrogel as a Novel Nanoplatform for Acne Vulgaris Management: Fabrication, Optimization, and Clinical Evaluation Employing a Split-Face Comparative Study](https://pubmed.ncbi.nlm.nih.gov/34211271/) Retinyl palmitate · International Journal of Nanomedicine, 2021
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021
- [A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora](https://pubmed.ncbi.nlm.nih.gov/27425824/) Panthenol · The Journal of Dermatological Treatment, 2017
- [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024
- [Stable Ozonides with Vitamin E Acetate versus Corticosteroid in the Treatment of Lichen Sclerosus in Foreskin: Evaluation of Effects on Inflammation](https://pubmed.ncbi.nlm.nih.gov/30991399/) Tocopheryl acetate · Urologia Internationalis, 2019
- [Structural characterization and in vivo evaluation of retinyl palmitate in non-ionic lamellar liquid crystalline system](https://pubmed.ncbi.nlm.nih.gov/21411295/) Retinyl palmitate · Colloids and Surfaces. B, Biointerfaces, 2011
- [Systematic Study of Paeonol/Madecassoside Co-Delivery Nanoemulsion Transdermal Delivery System for Enhancing Barrier Repair and Anti-Inflammatory Efficacy](https://pubmed.ncbi.nlm.nih.gov/37446936/) Centella asiatica leaf extract · Molecules, 2023
- [A Lipid Mixture Enriched by Ceramide NP with Fatty Acids of Diverse Chain Lengths Contributes to Restore the Skin Barrier Function Impaired by Topical Corticosteroid](https://pubmed.ncbi.nlm.nih.gov/34348350/) 5-ceramide complex · Skin Pharmacology and Physiology, 2022
- [Evaluation of dermal extracellular matrix and epidermal-dermal junction modifications using matrix-assisted laser desorption/ionization mass spectrometric imaging, in vivo reflectance confocal microscopy, echography, and histology: effect of age and peptide applications](https://pubmed.ncbi.nlm.nih.gov/25817264/) Palmitoyl tetrapeptide-7, Palmitoyl tripeptide-1 · Journal of Cosmetic Dermatology, 2015
- [Comparison of skin calming effects of cosmetic products containing 4-t-butylcyclohexanol or acetyl dipeptide-1 cetyl ester on capsaicin-induced facial stinging in volunteers with sensitive skin](https://pubmed.ncbi.nlm.nih.gov/26805418/) Acetyl dipeptide-1 cetyl ester · Journal of the European Academy of Dermatology and Venereology, 2016
- [Efficacy and safety of moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese versus 0.02% triamcinolone acetonide cream in decreasing adverse reaction and downtime after ablative fractional carbon dioxide laser resurfacing: A split-face, double-blinded, randomized, controlled trial](https://pubmed.ncbi.nlm.nih.gov/30945430/) Centella asiatica leaf extract · Journal of Cosmetic Dermatology, 2019
- [Whitening effect of alpha-bisabolol in Asian women subjects](https://pubmed.ncbi.nlm.nih.gov/20642768/) Bisabolol · International Journal of Cosmetic Science, 2010
- [A clinical evaluation of the efficacy and tolerability of a novel topical antioxidant formulation featuring vitamin C, astaxanthin, and fermented turmeric](https://pubmed.ncbi.nlm.nih.gov/37608511/) Astaxanthin powder · Journal of Cosmetic Dermatology, 2023
- [Effects of Moringa oleifera Seed Oil on Cultured Human Sebocytes In Vitro and Comparison with Other Oil Types](https://pubmed.ncbi.nlm.nih.gov/37373478/) Moringa oleifera seed oil · International Journal of Molecular Sciences, 2023
- [Comparative physicochemical stability and clinical anti-wrinkle efficacy of transdermal emulgel preparations of 5% sodium ascorbyl phosphate and or ascorbic acid on human volunteers](https://pubmed.ncbi.nlm.nih.gov/32383548/) Sodium ascorbyl phosphate · Journal of Cosmetic Dermatology, 2021
- [The evaluation of aluminum oxide crystal microdermabrasion for photodamage](https://pubmed.ncbi.nlm.nih.gov/11737128/) Alumina · Dermatologic Surgery, 2001
- [Influence of vitamin E acetate on stratum corneum hydration](https://pubmed.ncbi.nlm.nih.gov/9706379/) Tocopheryl acetate · Arzneimittel-Forschung, 1998
- [A randomized controlled trial to compare the effectiveness and safety of adsorbent lotion containing tapioca starch, spent grain wax, Butyrospermum parkii extract, argania spinosa kernel oil, aloe barbadensis, rosehip oil, and allantoin with a low-potency topical corticosteroid in the treatment of intertrigo](https://pubmed.ncbi.nlm.nih.gov/33811776/) African shea butter · Journal of Cosmetic Dermatology, 2022
- [Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study](https://pubmed.ncbi.nlm.nih.gov/40613435/) Panthenol · Journal of Cosmetic Dermatology, 2025
- [The effect of a vitamin A palmitate and antioxidant-containing oil-based moisturizer on photodamaged skin of several body sites](https://pubmed.ncbi.nlm.nih.gov/23438139/) Retinyl palmitate · Journal of Cosmetic Dermatology, 2013
- [Modulation of skin pigmentation by the tetrapeptide PKEK: in vitro and in vivo evidence for skin whitening effects](https://pubmed.ncbi.nlm.nih.gov/22142309/) Sodium ascorbyl phosphate · Experimental Dermatology, 2012
- [Preparation and characterization of astaxanthin-loaded biodegradable polyhydroxybutyrate (PHB) microbeads for personal care and cosmetic applications](https://pubmed.ncbi.nlm.nih.gov/38072340/) Astaxanthin powder · International Journal of Biological Macromolecules, 2024
- [Effect of an Emollient Emulsion Containing 15.0% of Caprylic/Capric Triglyceride on the Urocanic Acid of the Stratum Corneum](https://pubmed.ncbi.nlm.nih.gov/37109405/) Caprylic capric triglyceride · Life, 2023
- [Clinical and histologic changes determine optimal treatment regimens for microdermabrasion](https://pubmed.ncbi.nlm.nih.gov/19753741/) Alumina · The Journal of Dermatological Treatment, 2002
- [A Double-Blind, 12-Week Study to Evaluate the Antiaging Efficacy of a Cream Containing the NFκB Inhibitor 4-Hexyl-1, 3-Phenylenediol and Ascorbic Acid-2 Glucoside in Adult Females](https://pubmed.ncbi.nlm.nih.gov/27272084/) Ascorbyl glucoside · Journal of Drugs in Dermatology, 2016
- [Nanostructured Lipid Carrier Based Gel Containing α-Tocopherol and α-Tocopheryl Acetate for Synergistic Cutaneous Antiaging Efficacy](https://pubmed.ncbi.nlm.nih.gov/41309687/) Tocopheryl acetate · Scientific Reports, 2025
- [Safety assessment on comedogenicity of dermatological products containing d-alpha tocopheryl acetate in Asian subjects: A double-blind randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/34471722/) Tocopheryl acetate · Contemporary Clinical Trials Communications, 2021
- [Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos](https://pubmed.ncbi.nlm.nih.gov/39769217/) Ascorbyl glucoside · International Journal of Molecular Sciences, 2024
- [Facial disbiosis and UV filters](https://pubmed.ncbi.nlm.nih.gov/39499337/) Octocrylene · Archives of Dermatological Research, 2024
- [Microneedling and Topical Retinyl Palmitate for Acne Scars: A Preliminary Split-Face Study with Placebo Control](https://pubmed.ncbi.nlm.nih.gov/41899112/) Retinyl palmitate · Journal of Clinical Medicine, 2026
- [Monocentric, Vehicle-Controlled, Double-Blind Study to Assess the Short- and Long-Term Effects of a Ceramide NP C15-Containing Emollient on the Skin Microbiome and the Skin Barrier Function in Sensitive Skin](https://pubmed.ncbi.nlm.nih.gov/41758783/) 5-ceramide complex · Skin Pharmacology and Physiology, 2026
- [Mechanistic understanding and peptide ingredient screening for type III collagen via biological knowledge graph and molecular docking](https://pubmed.ncbi.nlm.nih.gov/42683869/) Palmitoyl tetrapeptide-7, Palmitoyl tripeptide-1 · International Journal of Cosmetic Science, 2026
- [Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism](https://pubmed.ncbi.nlm.nih.gov/41527525/) Palmitoyl oligopeptide, Palmitoyl tripeptide-1 · Journal of Cosmetic Dermatology, 2026
- [Efficacy and safety of combination cream of stimu-tex AS™ (spent grain wax, Argania Spinosa Kernel oil, Butyrospermum Parkii (shea butter) extract), and saccharide isomerate after fractional CO2 laser procedure: split-face, double blinded, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/41134387/) Shea butter, Butyrospermum parkii butter shea butter, African shea butter · Lasers in Medical Science, 2025
- [Retrospective Review of Dermal Safety Studies of Organic Sunscreens](https://pubmed.ncbi.nlm.nih.gov/40911743/) Octisalate · Journal of Drugs in Dermatology, 2025

## The brands

- Skincare: [VR](https://lovi.care/skincare/uk/brands/vr)
- British skincare: [No7](https://lovi.care/skincare/uk/brands/no7)

## More comparisons

- [SKIN1004 vs VR](https://lovi.care/skincare/uk/compare/skin1004-vs-vr)
- [SKIN1004 vs No7](https://lovi.care/skincare/uk/compare/skin1004-vs-no7)
- [Anua vs VR](https://lovi.care/skincare/uk/compare/anua-vs-vr)
- [Anua vs No7](https://lovi.care/skincare/uk/compare/anua-vs-no7)
- [Medicube vs VR](https://lovi.care/skincare/uk/compare/medicube-vs-vr)
- [Medicube vs No7](https://lovi.care/skincare/uk/compare/medicube-vs-no7)
- [The Ordinary vs VR](https://lovi.care/skincare/uk/compare/the-ordinary-vs-vr)
- [The Ordinary vs No7](https://lovi.care/skincare/uk/compare/the-ordinary-vs-no7)
- [Beauty of Joseon vs VR](https://lovi.care/skincare/uk/compare/beauty-of-joseon-vs-vr)
- [Beauty of Joseon vs No7](https://lovi.care/skincare/uk/compare/beauty-of-joseon-vs-no7)
- [COSRX vs VR](https://lovi.care/skincare/uk/compare/cosrx-vs-vr)
- [COSRX vs No7](https://lovi.care/skincare/uk/compare/cosrx-vs-no7)
- [CeraVe vs VR](https://lovi.care/skincare/uk/compare/cerave-vs-vr)
- [CeraVe vs No7](https://lovi.care/skincare/uk/compare/cerave-vs-no7)
- [La Roche-Posay vs VR](https://lovi.care/skincare/uk/compare/la-roche-posay-vs-vr)
- [La Roche-Posay vs No7](https://lovi.care/skincare/uk/compare/la-roche-posay-vs-no7)
- [Dr. Althea vs VR](https://lovi.care/skincare/uk/compare/dr-althea-vs-vr)
- [Dr. Althea vs No7](https://lovi.care/skincare/uk/compare/dr-althea-vs-no7)
- [Some By Mi vs VR](https://lovi.care/skincare/uk/compare/some-by-mi-vs-vr)
- [Some By Mi vs No7](https://lovi.care/skincare/uk/compare/some-by-mi-vs-no7)

## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this comparison: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/compare/vr-vs-no7
- United Kingdom: https://lovi.care/skincare/uk/compare/vr-vs-no7 (this page)
- Ireland: https://lovi.care/skincare/ie/compare/vr-vs-no7
- Germany: https://lovi.care/skincare/de/compare/vr-vs-no7
- France: https://lovi.care/skincare/fr/compare/vr-vs-no7
- Italy: https://lovi.care/skincare/it/compare/vr-vs-no7
- Netherlands: https://lovi.care/skincare/nl/compare/vr-vs-no7
- Spain: https://lovi.care/skincare/es/compare/vr-vs-no7
- Canada: https://lovi.care/skincare/ca/compare/vr-vs-no7
- Australia: https://lovi.care/skincare/au/compare/vr-vs-no7
- Singapore: https://lovi.care/skincare/sg/compare/vr-vs-no7
- Saudi Arabia: https://lovi.care/skincare/sa/compare/vr-vs-no7
- United Arab Emirates: https://lovi.care/skincare/ae/compare/vr-vs-no7
