# Shu Uemura vs MAËLYS Page: https://lovi.care/skincare/uk/compare/shu-uemura-vs-maelys The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Kingdom. Shu Uemura and MAËLYS are distinct beauty lines offering thoughtful care through specialized solutions. Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003, deeply loved for its transformative makeup removers and meticulously crafted formulas. MAËLYS is loved for targeted [serums](https://lovi.care/skincare/uk/ingredients/serum) and advanced formulas. While both suit all skin types best, the brands differ as the former is known for cleansing oils ideal for acne-prone skin, and the latter offers TOO-FINE for acne-prone skin and the RE-LURE Tight & Tone Body Serum for skin with dark spots. Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003. [loreal-finance.com](https://www.loreal-finance.com/eng/2024-universal-registration-document/en/article/12/) [pitchbook.com](https://pitchbook.com/profiles/company/168869-71) [en.wikipedia.org](https://en.wikipedia.org/wiki/Shu_Uemura) [sec.gov](https://www.sec.gov/Archives/edgar/vprr/0303/03037595.pdf) This page compares some of the most popular Shu Uemura and MAËLYS products; for every product of both brands, with a fit score for your own skin, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=compare&af_sub3=selection_note&af_sub4=pg171663dcb8). ### Popular Shu Uemura vs MAËLYS products #### Shu Uemura - [cleansing oil](https://lovi.care/skincare/uk/p/shu-uemura/cleansing-oil/for/dry-sensitive-skin) — Average fit — [£90.64 at Amazon](https://www.amazon.co.uk/dp/B0DNJRC1L4?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1) #### MAËLYS - [TOO-FINE](https://lovi.care/skincare/uk/p/maelys/too-fine/for/sensitive-skin) — Low fit - [RE-LURE Tight & Tone Body Serum](https://lovi.care/skincare/uk/p/maelys/re-lure-tight-and-tone-body-serum/for/dry-sensitive-skin) — Average fit ## Questions and answers ### Shu Uemura or MAËLYS: which is better? Shu Uemura is better on this page since its cleansing oil achieves Average fit levels across multiple skin types, whereas MAËLYS products on this page mostly show Low fits. Every product on the Shu Uemura page lists no fragrance in its ingredients. ### What is the difference between Shu Uemura and MAËLYS? Shu Uemura is rated with an Average Lovi fit for dry and sensitive skin types with the products on this page, whereas MAËLYS achieves only Average or Low fit levels across its range. Every product from Shu Uemura on this page lists no fragrance, while one of the two MAËLYS products contains fragrance. ### Which is more affordable, Shu Uemura or MAËLYS? Neither Shu Uemura nor MAËLYS can be compared for affordability because the provided page facts do not include pricing information for either brand. ### Which causes fewer breakouts, Shu Uemura or MAËLYS? Shu Uemura gets an average fit for dry and sensitive skin types, whereas the products on this page from MAËLYS generally receive low fit levels for acne-prone skin. ### Which brand was founded earlier, Shu Uemura or MAËLYS? Shu Uemura was founded much earlier, in 1967, whereas MAËLYS was founded in 2017. ### Do all Shu Uemura products on this page avoid added fragrance in their ingredients? Yes, every Shu Uemura product on this page lists no fragrance in its ingredients. ### Which company owns Shu Uemura? Shu Uemura is owned by L'Oréal S.A. ## Research behind their key ingredients - [Peroxidated squalene induces the production of inflammatory mediators in HaCaT keratinocytes: a possible role in acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/16778793/) Squalane · The Journal of Investigative Dermatology, 2006 - [Regulatory effects of Lactobacillus plantarum-GMNL6 on human skin health by improving skin microbiome](https://pubmed.ncbi.nlm.nih.gov/33526970/) Lactobacillus · International Journal of Medical Sciences, 2021 - [Treatment of acne with a combination of propolis, tea tree oil, and Aloe vera compared to erythromycin cream: two double-blind investigations](https://pubmed.ncbi.nlm.nih.gov/30588129/) Aloe barbadensis leaf juice · Clinical Pharmacology, 2018 - [Effect of Camellia japonica oil on human type I procollagen production and skin barrier function](https://pubmed.ncbi.nlm.nih.gov/17386986/) Camellia japonica seed oil · Journal of Ethnopharmacology, 2007 - [Efficacy of probiotic-derived lotion from Lactobacillus paracasei MSMC 39-1 in mild to moderate acne vulgaris, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/35384257/) Lactobacillus · Journal of Cosmetic Dermatology, 2022 - [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017 - [Botulinum toxin injection as a single or combined treatment with non-cross-linked high molecular weight and low molecular weight hyaluronic acid gel for neck rejuvenation: A randomized clinical trial](https://pubmed.ncbi.nlm.nih.gov/35775872/) Hydrolyzed hyaluronic acid · Dermatologic Therapy, 2022 - [Squalane as a Promising Agent Protecting UV-Induced Inhibition of Collagen Biosynthesis and Wound Healing in Human Dermal Fibroblast](https://pubmed.ncbi.nlm.nih.gov/40363772/) Squalane · Molecules, 2025 - [Efficacy and Tolerability of Stable Hybrid Cooperative Complexes of High- and Low-Molecular Weight Hyaluronic Acid in Asian Patients: An Open-Label Study](https://pubmed.ncbi.nlm.nih.gov/40921777/) Hydrolyzed hyaluronic acid · Aesthetic Plastic Surgery, 2026 - [Evaluation of a retinol containing topical treatment to improve signs of neck aging](https://pubmed.ncbi.nlm.nih.gov/37461826/) Glaucine · Journal of Cosmetic Dermatology, 2023 - [Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery](https://pubmed.ncbi.nlm.nih.gov/36279763/) Hydrolyzed hyaluronic acid · Colloids and Surfaces. B, Biointerfaces, 2022 - [Clinical and histologic findings after use of a novel combined retinol, tripeptide, and glaucine containing cream in the treatment of photo-aged skin](https://pubmed.ncbi.nlm.nih.gov/37584260/) Glaucine · Journal of Cosmetic Dermatology, 2023 ## The brands - Japanese skincare: [Shu Uemura](https://lovi.care/skincare/uk/brands/shu-uemura) - Skincare: [MAËLYS](https://lovi.care/skincare/uk/brands/maelys) ## More comparisons - [SKIN1004 vs Shu Uemura](https://lovi.care/skincare/uk/compare/skin1004-vs-shu-uemura) - [SKIN1004 vs MAËLYS](https://lovi.care/skincare/uk/compare/skin1004-vs-maelys) - [Anua vs Shu Uemura](https://lovi.care/skincare/uk/compare/anua-vs-shu-uemura) - [Anua vs MAËLYS](https://lovi.care/skincare/uk/compare/anua-vs-maelys) - [Medicube vs Shu Uemura](https://lovi.care/skincare/uk/compare/medicube-vs-shu-uemura) - [Medicube vs MAËLYS](https://lovi.care/skincare/uk/compare/medicube-vs-maelys) - [The Ordinary vs Shu Uemura](https://lovi.care/skincare/uk/compare/the-ordinary-vs-shu-uemura) - [The Ordinary vs MAËLYS](https://lovi.care/skincare/uk/compare/the-ordinary-vs-maelys) - [Beauty of Joseon vs Shu Uemura](https://lovi.care/skincare/uk/compare/beauty-of-joseon-vs-shu-uemura) - [Beauty of Joseon vs MAËLYS](https://lovi.care/skincare/uk/compare/beauty-of-joseon-vs-maelys) - [COSRX vs Shu Uemura](https://lovi.care/skincare/uk/compare/cosrx-vs-shu-uemura) - [COSRX vs MAËLYS](https://lovi.care/skincare/uk/compare/cosrx-vs-maelys) - [CeraVe vs Shu Uemura](https://lovi.care/skincare/uk/compare/cerave-vs-shu-uemura) - [CeraVe vs MAËLYS](https://lovi.care/skincare/uk/compare/cerave-vs-maelys) - [La Roche-Posay vs Shu Uemura](https://lovi.care/skincare/uk/compare/la-roche-posay-vs-shu-uemura) - [La Roche-Posay vs MAËLYS](https://lovi.care/skincare/uk/compare/la-roche-posay-vs-maelys) - [Dr. Althea vs Shu Uemura](https://lovi.care/skincare/uk/compare/dr-althea-vs-shu-uemura) - [Dr. Althea vs MAËLYS](https://lovi.care/skincare/uk/compare/dr-althea-vs-maelys) - [Some By Mi vs Shu Uemura](https://lovi.care/skincare/uk/compare/some-by-mi-vs-shu-uemura) - [Some By Mi vs MAËLYS](https://lovi.care/skincare/uk/compare/some-by-mi-vs-maelys) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind this comparison: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/compare/shu-uemura-vs-maelys - United Kingdom: https://lovi.care/skincare/uk/compare/shu-uemura-vs-maelys (this page) - Ireland: https://lovi.care/skincare/ie/compare/shu-uemura-vs-maelys - Germany: https://lovi.care/skincare/de/compare/shu-uemura-vs-maelys - France: https://lovi.care/skincare/fr/compare/shu-uemura-vs-maelys - Italy: https://lovi.care/skincare/it/compare/shu-uemura-vs-maelys - Netherlands: https://lovi.care/skincare/nl/compare/shu-uemura-vs-maelys - Spain: https://lovi.care/skincare/es/compare/shu-uemura-vs-maelys - Canada: https://lovi.care/skincare/ca/compare/shu-uemura-vs-maelys - Australia: https://lovi.care/skincare/au/compare/shu-uemura-vs-maelys - Singapore: https://lovi.care/skincare/sg/compare/shu-uemura-vs-maelys - Saudi Arabia: https://lovi.care/skincare/sa/compare/shu-uemura-vs-maelys - United Arab Emirates: https://lovi.care/skincare/ae/compare/shu-uemura-vs-maelys