# Orien skincare Page: https://lovi.care/skincare/uk/brands/orien The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Kingdom. Orien is a Korean skincare brand founded in 2024 and owned by Penetr Inc.. [orien.kr](https://orien.kr/) Orien is deeply loved for its gentle makeup removers and soothing formulas. Its products suit sensitive, dry, and combination skin best. For acne-prone skin, the standout product is the [Mugwort](https://lovi.care/skincare/uk/ingredients/mugwort) Zero Film Cleansing Oil. The brand delivers thoughtful care that fits seamlessly into daily routines. This page covers some of the most popular Orien products; for the whole Orien range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pgc73b9cce7b). ### Orien makeup removers and cleansing oils #### Makeup removers and cleansing oils - [Mugwort Zero Film Cleansing Oil](https://lovi.care/skincare/uk/p/orien/mugwort-zero-film-cleansing-oil/for/sensitive-skin) — High fit — [£14.99 at Amazon](https://www.amazon.co.uk/dp/B0CYZBDLYL?tag=lovi-care-web-product-21&linkCode=osi&th=1&psc=1) ## Questions and answers ### Is Orien worth it? Orien is worth it because Lovi rates the Orien-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Every Orien product on this page also lists no fragrance in its ingredients. ### What are Orien's best products? Orien does not have a single standout product on this page, as it only features the [Mugwort](https://lovi.care/skincare/uk/ingredients/mugwort) Zero Film Cleansing Oil. Lovi rates this cleanser High for sensitive skin and Average for all other skin types. ### Does Orien cause breakouts? Orien is unlikely to cause breakouts, and Lovi rates the Orien-focused routine Superior for acne-prone skin. The Mugwort Zero Film Cleansing Oil on this page also fits acne-prone skin on average. ### Is Orien fragrance-free? Yes, the Orien products on this page list no fragrance in their ingredients. Every item in this selection is formulated without added scents. ### What are the key ingredients in Orien products? Orien products feature mugwort as a key ingredient, which helps calm the skin and reduce irritation. Lovi rates the Orien routine Superior for sensitive, dry, oily, combination, and acne-prone skin. [Journal of Photochemistry and Photobiology. B, Biology, 2024](https://pubmed.ncbi.nlm.nih.gov/39032373/) ### How do I build a Orien skincare routine? To build an Orien routine, use the Mugwort Zero Film Cleansing Oil to gently wash away makeup and impurities. Lovi rates the Orien-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. ### Where can I buy Orien, and how much does it cost? Orien products are sold in stores in the United Kingdom, with prices starting at £14.99. ### What are good alternatives to Orien? Good alternatives to Orien include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea. ### Orien vs SKIN1004: which is better? Orien and SKIN1004 are both top choices, but Orien rates slightly better for dry, oily, sensitive, combination, and acne-prone skin. ### Who owns Orien, and where is it from? Orien is a Korean brand founded in 2024, owned by Penetr Inc.. [orien.kr](https://orien.kr/) ### Is Orien cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Orien as cruelty-free. ## Research behind Orien's key ingredients - [Moisturizing and Antiinflammatory Properties of Cosmetic Formulations Containing Centella asiatica Extract](https://pubmed.ncbi.nlm.nih.gov/27168678/) Centella asiatica extract · Indian Journal of Pharmaceutical Sciences, 2016 - [Design, characterization, and clinical evaluation of argan oil nanostructured lipid carriers to improve skin hydration](https://pubmed.ncbi.nlm.nih.gov/25143733/) Argania spinosa kernel oil · International Journal of Nanomedicine, 2014 - [Systematic Study of Paeonol/Madecassoside Co-Delivery Nanoemulsion Transdermal Delivery System for Enhancing Barrier Repair and Anti-Inflammatory Efficacy](https://pubmed.ncbi.nlm.nih.gov/37446936/) Centella asiatica extract · Molecules, 2023 - [Clay jojoba oil facial mask for lesioned skin and mild acne--results of a prospective, observational pilot study](https://pubmed.ncbi.nlm.nih.gov/22585103/) Jojoba seed oil · Forschende Komplementarmedizin, 2012 - [Topical application of jojoba (Simmondsia chinensis L.) wax enhances the synthesis of pro-collagen III and hyaluronic acid and reduces inflammation in the ex-vivo human skin organ culture model](https://pubmed.ncbi.nlm.nih.gov/38344180/) Jojoba seed oil · Frontiers in Pharmacology, 2024 - [The protective effect of Artemisia Capillaris Thunb. Extract against UVB-induced apoptosis and inflammation through inhibiting the cGAS/STING pathway](https://pubmed.ncbi.nlm.nih.gov/39032373/) Artemisia capillaris extract · Journal of Photochemistry and Photobiology. B, Biology, 2024 - [Efficacy and safety of combination cream of stimu-tex AS™ (spent grain wax, Argania Spinosa Kernel oil, Butyrospermum Parkii (shea butter) extract), and saccharide isomerate after fractional CO2 laser procedure: split-face, double blinded, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/41134387/) Argania spinosa kernel oil · Lasers in Medical Science, 2025 ## Similar brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/uk/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/uk/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/uk/brands/medicube) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/uk/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/uk/brands/cosrx) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/uk/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/uk/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/uk/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/uk/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/uk/brands/purito) ## Popular brands - Canadian skincare: [The Ordinary](https://lovi.care/skincare/uk/brands/the-ordinary) - American skincare: [CeraVe](https://lovi.care/skincare/uk/brands/cerave) - French skincare: [La Roche-Posay](https://lovi.care/skincare/uk/brands/la-roche-posay) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/uk/brands/round-lab) - American skincare: [Cetaphil](https://lovi.care/skincare/uk/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/uk/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/uk/brands/neutrogena) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/uk/brands/axis-y) - American skincare: [Kiehl's](https://lovi.care/skincare/uk/brands/kiehl-s) - Korean skincare: [d'Alba](https://lovi.care/skincare/uk/brands/d-alba) - Korean skincare: [LANEIGE](https://lovi.care/skincare/uk/brands/laneige) - Korean skincare: [Haruharu Wonder](https://lovi.care/skincare/uk/brands/haruharu-wonder) - Korean skincare: [Pyunkang Yul](https://lovi.care/skincare/uk/brands/pyunkang-yul) - Korean skincare: [innisfree](https://lovi.care/skincare/uk/brands/innisfree) - French skincare: [Caudalie](https://lovi.care/skincare/uk/brands/caudalie) - Korean skincare: [MISSHA](https://lovi.care/skincare/uk/brands/missha) - American skincare: [Dermalogica](https://lovi.care/skincare/uk/brands/dermalogica) - American skincare: [Good Molecules](https://lovi.care/skincare/uk/brands/good-molecules) - Korean skincare: [Centellian24](https://lovi.care/skincare/uk/brands/centellian24) - British skincare: [BYOMA](https://lovi.care/skincare/uk/brands/byoma) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/orien - United Kingdom: https://lovi.care/skincare/uk/brands/orien (this page) - Ireland: https://lovi.care/skincare/ie/brands/orien - Germany: https://lovi.care/skincare/de/brands/orien - France: https://lovi.care/skincare/fr/brands/orien - Italy: https://lovi.care/skincare/it/brands/orien - Netherlands: https://lovi.care/skincare/nl/brands/orien - Spain: https://lovi.care/skincare/es/brands/orien - Canada: https://lovi.care/skincare/ca/brands/orien - Australia: https://lovi.care/skincare/au/brands/orien - Singapore: https://lovi.care/skincare/sg/brands/orien - Saudi Arabia: https://lovi.care/skincare/sa/brands/orien - United Arab Emirates: https://lovi.care/skincare/ae/brands/orien