# Dr. Sam's skincare Page: https://lovi.care/skincare/uk/brands/dr-sam-s The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Kingdom. Dr. Sam's is a British skincare brand founded in 2018 and owned by Bunting Holdings Ltd. [en.wikipedia.org](https://en.wikipedia.org/wiki/Sam_Bunting) [tracxn.com](https://tracxn.com/d/companies/dr-sam-bunting/__SlSEo3zRr6GWYkzn3iC4I3Y6C73j2lc9zmJ9HJnRMHU) Dr. Sam's is cherished for its gentle cleansers and meticulously balanced formulas. Its products suit sensitive, reactive skin best because of their thoughtful formulations. The standout products for particular concerns include the Flawless Cleanser for acne-prone skin. The brand consistently delivers reliable daily care. This page covers some of the most popular Dr. Sam's products; for the whole Dr. Sam's range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg55eec26a8a). ### Dr. Sam's cleansers #### Cleansers - [Flawless Cleanser](https://lovi.care/skincare/uk/p/dr-sam-s/flawless-cleanser/for/dry-skin) — High fit ## Questions and answers ### Is Dr. Sam's worth it? Dr. Sam's is worth it for dry, oily, sensitive, combination, and acne-prone skin, as Lovi rates the brand-focused routines for these skin types as Superior. Additionally, every product listed on this page is formulated without fragrance. ### What are Dr. Sam's's best products? Flawless Cleanser is a standout product from Dr. Sam's, offering high fit for dry and sensitive skin. Lovi rates the Dr. Sam's-focused routine as Superior across dry, oily, sensitive, combination, and acne-prone skin types. ### Which Dr. Sam's cleanser is best for oily skin? Flawless Cleanser is the best choice among the cleansers on this page for oily skin. Lovi rates Flawless Cleanser Average for oily skin. ### Does Dr. Sam's cause breakouts? Dr. Sam's is unlikely to cause breakouts, as the brand features gentle formulations designed to be kind to the skin. Lovi rates the Dr. Sam's-focused routine Superior for acne-prone skin. ### Is Dr. Sam's fragrance-free? Yes, every product on this page by Dr. Sam's lists no fragrance in its ingredients. ### What are the key ingredients in Dr. Sam's products? Dr. Sam's products feature ingredients like [poloxamer 188](https://lovi.care/skincare/uk/ingredients/poloxamer-188), [citric acid](https://lovi.care/skincare/uk/ingredients/citric-acid), and [tocopheryl acetate](https://lovi.care/skincare/uk/ingredients/vitamin-e). Lovi rates the brand's formulas as suitable for various skin types. [International Journal of Pharmaceutics, 2024](https://pubmed.ncbi.nlm.nih.gov/38460769/) [Journal of Cosmetic Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/33617668/) ### How do I build a Dr. Sam's skincare routine? To build a Dr. Sam's routine, you start with the Flawless Cleanser. Lovi rates the Dr. Sam's-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. ### What are good alternatives to Dr. Sam's? Good alternatives to Dr. Sam's include BYOMA, The INKEY List, Medik8, Simple, Elemis, and Pixi, all of which have pages on Lovi. For dry skin, a BYOMA-focused routine is a strong alternative, rated Superior by Lovi. ### Dr. Sam's vs BYOMA: which is better? Dr. Sam's is better suited for most routines, as Lovi rates the Dr. Sam's-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin, compared to BYOMA which ranges from High to Superior. ### Who owns Dr. Sam's, and where is it from? Dr. Sam's is a British brand founded in 2018, owned by Bunting Holdings Ltd. [en.wikipedia.org](https://en.wikipedia.org/wiki/Sam_Bunting) [tracxn.com](https://tracxn.com/d/companies/dr-sam-bunting/__SlSEo3zRr6GWYkzn3iC4I3Y6C73j2lc9zmJ9HJnRMHU) ### Is Dr. Sam's cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Dr. Sam's as cruelty-free. ## Research behind Dr. Sam's's key ingredients - [Clinical evaluation of the efficacy of a facial serum containing dioic acid, glycolic acid, salicylic acid, LHA, citric acid, and HEPES in treating post-inflammatory hyperchromia and controlling oily skin in patients with acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/33617668/) Citric acid · Journal of Cosmetic Dermatology, 2021 - [Development of solid lipid microparticles (SLMs) containing asiatic acid for topical treatment of acne: Characterization, stability, in vitro and in vivo anti-acne assessment](https://pubmed.ncbi.nlm.nih.gov/38460769/) Poloxamer 188 · International Journal of Pharmaceutics, 2024 - [Influence of vitamin E acetate on stratum corneum hydration](https://pubmed.ncbi.nlm.nih.gov/9706379/) Tocopheryl acetate · Arzneimittel-Forschung, 1998 - [Nanostructured Lipid Carrier Based Gel Containing α-Tocopherol and α-Tocopheryl Acetate for Synergistic Cutaneous Antiaging Efficacy](https://pubmed.ncbi.nlm.nih.gov/41309687/) Tocopheryl acetate · Scientific Reports, 2025 - [Safety assessment on comedogenicity of dermatological products containing d-alpha tocopheryl acetate in Asian subjects: A double-blind randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/34471722/) Tocopheryl acetate · Contemporary Clinical Trials Communications, 2021 ## Similar brands - British skincare: [BYOMA](https://lovi.care/skincare/uk/brands/byoma) - British skincare: [The INKEY List](https://lovi.care/skincare/uk/brands/the-inkey-list) - British skincare: [Medik8](https://lovi.care/skincare/uk/brands/medik8) - British skincare: [Simple](https://lovi.care/skincare/uk/brands/simple) - British skincare: [Elemis](https://lovi.care/skincare/uk/brands/elemis) - British skincare: [Pixi](https://lovi.care/skincare/uk/brands/pixi) - British skincare: [Charlotte Tilbury](https://lovi.care/skincare/uk/brands/charlotte-tilbury) - British skincare: [No7](https://lovi.care/skincare/uk/brands/no7) - British skincare: [REN Clean Skincare](https://lovi.care/skincare/uk/brands/ren-clean-skincare) - British skincare: [facefacts](https://lovi.care/skincare/uk/brands/facefacts) ## Popular brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/uk/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/uk/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/uk/brands/medicube) - Canadian skincare: [The Ordinary](https://lovi.care/skincare/uk/brands/the-ordinary) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/uk/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/uk/brands/cosrx) - American skincare: [CeraVe](https://lovi.care/skincare/uk/brands/cerave) - French skincare: [La Roche-Posay](https://lovi.care/skincare/uk/brands/la-roche-posay) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/uk/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/uk/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/uk/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/uk/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/uk/brands/purito) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/uk/brands/round-lab) - American skincare: [Cetaphil](https://lovi.care/skincare/uk/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/uk/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/uk/brands/neutrogena) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/uk/brands/axis-y) - American skincare: [Kiehl's](https://lovi.care/skincare/uk/brands/kiehl-s) - Korean skincare: [d'Alba](https://lovi.care/skincare/uk/brands/d-alba) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/dr-sam-s - United Kingdom: https://lovi.care/skincare/uk/brands/dr-sam-s (this page) - Ireland: https://lovi.care/skincare/ie/brands/dr-sam-s - Germany: https://lovi.care/skincare/de/brands/dr-sam-s - France: https://lovi.care/skincare/fr/brands/dr-sam-s - Italy: https://lovi.care/skincare/it/brands/dr-sam-s - Netherlands: https://lovi.care/skincare/nl/brands/dr-sam-s - Spain: https://lovi.care/skincare/es/brands/dr-sam-s - Canada: https://lovi.care/skincare/ca/brands/dr-sam-s - Australia: https://lovi.care/skincare/au/brands/dr-sam-s - Singapore: https://lovi.care/skincare/sg/brands/dr-sam-s - Saudi Arabia: https://lovi.care/skincare/sa/brands/dr-sam-s - United Arab Emirates: https://lovi.care/skincare/ae/brands/dr-sam-s